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OnePlus set to launch Nord CE 2 5G in India today

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OnePlus is all set to launch Nord CE 2 5G in India today, alongside the company’s latest OnePlus TV Y1S and OnePlus TV Y1S Edge smart TV models. It is expected to have a MediaTek Dimensity 900 SoC and triple camera setup. In addition, the company is also expected to launch two new smart TV models in the country, as part of its affordable Y-Series smart TV lineup.

Specifications: OnePlus Nord CE 2 5G (anticipated)

OnePlus has already confirmed that the forthcoming OnePlus Nord CE 2 5G will be powered by a MediaTek Dimensity SoC. However, the company hasn’t revealed memory and storage options for the Nord CE 2 5G, but recent leaks hint that the smartphone will launch with up to 8GB of RAM, a 6.43-inch full-HD AMOLED display with a refresh rate of 90Hz, HDR 10+ support, and Corning Gorilla Glass protection..

The company has shown off the rear design of the smartphone on Twitter, giving customers an idea of what to expect from the smartphone. The handset is also said to come with a 16-megapixel selfie camera on the front. OnePlus has also confirmed that OnePlus Nord CE 2 5G will feature 65W SuperVOOC fast charging.

Price: OnePlus Nord CE 2 5G (anticipated)

According to a recent report, OnePlus Nord CE 2 5G could start at Rs. 23,999 for a base 6GB RAM + 128GB storage model, while an 8GB+128GB storage model could be priced at Rs. 25,999. OnePlus recently teased the smartphone in Bahama Blue colour on its Twitter account, and the phone is expected to launch in Bahama Blue and Grey Mirror colour options. In addition to pricing details, OnePlus is also expected to announce other details during the formal launch event.

Samsung Galaxy S22 series to be announced today

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Samsung will be launching its new flagship S22 series of smartphones today in India. The S22 series comprises the Samsung galaxy S22, Galaxy S22 Plus and Galaxy S22 Ultra. The Galaxy S21 series from 2021 features many improvements and a new design. It will be launched today at 2 p.m. IST. Live coverage will be available on Samsung India’s social media channels. It is expected that the Galaxy S22 series in India will have the same specifications as the global versions.

Twin blows to offline smartphone retail in 2021: Know how Covid and ecommerce played spoilsport

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The second wave of Covid-19 pandemic in Q2 (Apr-Jun) last year and the growing popularity of online retail dealt twin blows to offline smartphone retail in 2021, revealed a new study. While metros recovered fast from the second pandemic wave, overtaking Q1 (Jan-Mar) sales in Q4 (Oct-Dec), both in value and volume, tier 2 and 3 cities lagged behind, it said.

More smartphone users bought devices in the sub-15K price category, with the 25K category failing to grow. Vivo, followed by Xiaomi, were the top brands by value and volume at MBOs (multi-brand outlets) across India.

These and other insights were released by PredictiVu, a data analytics firm that tracks the offline smartphone market across 50 cities in India, in their annual MBO Smartphone India Overview Report 2021. The annual report tracks offline smartphone retails in the top 50 cities across India from January to December last year.

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According to the report, offline smartphone retail volume fell 54% in Q2 as a result of the pandemic-led restrictions, rising 19% and 30% in Q3 and Q4 respectively. However, Q4 2021 remained 28% below Q1 volume. Similarly, offline retail value dipped 57% in Q2, recovering 23% and 35% in Q3 (Jul-Sep) and Q4. But the last quarter of 2021 ended 28% below Q1 in value terms.

Among smartphone brands, Vivo continued to lead offline smartphone retail at multi-brand outlets with 29% share by value and 27% by volume. Oppo took second place with a 21% share by volume. This was followed by a tie for the third position between Samsung and Xiaomi, both at 16% by volume.

Vivo continued to lead offline smartphone retail at multi-brand outlets with 29% share by value and 27% by volume. Oppo took second place with a 21% share by volume. This was followed by a tie for the third position between Samsung and Xiaomi, both at 16% by volume

Samsung’s share of sales at MBOs continued to erode across quarters, from 22% in Q1 to 10% in Q4.  Apple lost its share by 15% in Q4 compared to Q1 by volume and 21% by value whereas Oppo gained close to 20% during the same period in the 25k+ smartphone category.

“2021 continued to be a tough year for offline smartphone retail in India. As a result of the pandemic and the second wave, more people shopped online, making it difficult for offline retailers to thrive or even survive. Many retailers in the MBO category downed shutters permanently or remained out of business for a long time. While the festival season brought hope in Q3 and Q4, significant recovery across India has remained a challenge. However, Metro cities performed well with sales bouncing back and overtaking pre-second wave numbers. With the Omicron-led restrictions continue to put pressure on an already weak market, the Q1 2022 will show what the real impact has been,” said Kunal Sarkar, Vice President, PredictiVu.

“Many retailers in the MBO category downed shutters permanently or remained out of business for a long time. While the festival season brought hope in Q3 and Q4, significant recovery across India has remained a challenge. However, Metro cities performed well with sales bouncing back and overtaking pre-second wave numbers”

–          Kunal Sarkar, Vice President, PredictiVu

Market share for the north in Q4 increased by 15% as compared with Q1 within the premium range smartphones, whereas the west and the south witnessed a decline for the same period. Major town classes were the major contributor to this change in shares. Although by volume there has not been much change for large town class cities, there has been a 3% increase in market share by value. This can be attributed to choosing more expensive smartphones.

Rajesh Kurup, Member of Strategic Advisory Board, PredictiVu, said, “2021 was expected to be a recovery year for offline smartphone retail with Q1 sales being the highest of all quarters. However, the second wave played spoilsport. An interesting trend we saw across all four quarters was the steady rise in market share of smaller players in the offline smartphone retail market. It shows that with rising prices and shrinking incomes, smartphone users are turning to pocket-friendly smartphones. This is also apparent with the growing popularity of smartphones in the sub 15K category.”

Also Read: Here is a chance to buy OPPO Reno 7 at Re 1

Here is a chance to buy OPPO Reno 7 at Re 1

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Are you planning to buy a new phone this month? If yes, you can get the OPPO Reno7 5G, the portrait expert at just Re 1. To get the phone at Re1 you need to participate in a live sale game show to be hosted by the OPPO on e-commerce platform Flipkart at 7 pm today.

“We can’t contain our excitement as the new OPPO Reno7 5G steps out for sale. This is your chance to get your hands on #ThePortraitExpert’s amazing features like the 64MP camera and 65W SuperVOOC(sic),” tweets OPPO India.

OPPO Reno7 5G, launched earlier this month will go on sale from today at Flipkart. The phone carries the price tag of Rs Rs28,999 for 8GB+256 GB. The phone comes with 64 MP AI triple camera and 32 MP front camera. It offers 8GB RAM which can be expanded upto 5GB. The portrait expert phone, as claimed by the OPPO, is powered by Mediatek dimensity 900.

Available in Startrails Blue and Starry Black the phone weighs only 173 g. It has thickness of about 7.81 mm. It has 16.33 cm AMOLED screen.

Also, Read Here: Tecno Spark 8C coming soon, check specifications

Google celebrates Dr Michiaki Takahashi’s birthday anniversary with a Doodle

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Google marked the 94th Birth anniversary of Japanese virologist and chickenpox pioneer Dr Takahashi with a Doodle on Thursday. Born in Osaka, Dr Takahashi was the first virologist to develop the vaccine to combat chickenpox. According to reports during his research Dr Takahashi’s son contracted the virus and this is when he decided to develop a vaccine against the disease.  “The vaccine has since been administered to millions of children around the world as an effective measure to prevent severe cases of the contagious viral disease and its transmission,” Google said. The illustration is beautifully presented by the Tokyo-based artist Tasuro Kiuchi. The Doodle depicts research, a child suffering from the disease, Dr Takahashi giving a jab and roll out of vaccine. Ever Since its invention,  the lifesaving vaccine has been administered to millions of children across the globe. Dr Michiaki Takahashi passed away on 23 December 2013.

Tecno Spark 8C coming soon, check specifications

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Tecno Mobile Indi has dropped the first teaser of its next offering for the Indian market. After launching Tecno Spark 7 in April and regular Tecno Spark 8 in December last year, the Company has announced plan to launch Tecno Spark 8C.

Tecno has not unveiled details about the specifications and launch date of its new offering. Talking about the previous model, the Tecno Spark 7 features 6.5 inch screen size with 16 MP rear camera and storage capacity of 32 GB and 64 GB.

The upcoming Spark 8 C is likely to be equipped with dual rear cameras and a 90Hz display. The new model in Spark series also runs on Android 11 (Go edition).

Last year, the regular Tecno Spark 8 was launched in India with a price tag of Rs7,999 while updated Tecno Spark 8T debuted in India in December with a price tag of Rs8,999.

Also, Read Here: Samsung Galaxy S22 series unveiling in India: Know the details!

Spotify buys Podsights, Chartable podcast analytics firms: Know more about these acquisitions

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In order to expand its business, popular music streaming platform Spotify has acquired two major podcast ad tech firms, Podsights and Chartable.

With the acquisition of Podsights, the Swedish company will reportedly be able to help advertisers understand how podcast ads drive actions that matter to their businesses. Podsights is a leading podcast advertising measurement service that helps advertisers better measure and scale their podcast advertising.

“We believe the opportunity for digital audio and podcast remains significant. With these acquisitions, we’re taking a big step in upleveling digital audio measurement and insights to help the entire industry scale to new heights,” the company said.

According to reports, Podsights’ team of around 40 full-time employees will join Spotify and the company says that it has no plans to adjust that team at this time.

Also Read: Eros Now extends partnership with Airtel: Know what benefits it’s going to offer you

On the other hand, Chartable is a podcast analytics platform that enables publishers to know and grow their podcast audiences through promotional attribution and audience insight tools.

Spotify has also revealed financial details related to these acquisitions. It will invest $100 million in the licensing, development and marketing of music and audio content from historically underrepresented creators, its CEO Daniel Ek said recently.

The company also reported its fourth quarter (Q4) results for 2021, taking its paid subscribers to 180 million globally. Monthly active users on the platform grew by 18 per cent (on-year) to reach 406 million.

It must be noted that advertising represented 15 per cent of Spotify’s revenue in the October-December quarter last year.

Interestingly, the development comes at a time when Spotify is facing backlash because of Joe Rogan’s podcast which critics say is spreading misinformation related to COVID-19. It has also led to several artists leaving the platform in protest.

Tech Wrap: One Plus Nord CE 2 launching today…… and more

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One Plus Nord CE 2 and TV Y1S launching today

One Plus will launch its latest three devices at a live event today. The three devices include the One Plus Nord CE 2, the OnePlus TV Y1S and the OnePlus TV Y1S Edge. All the products are said to be coming with powerful features yet at affordable prices. You can also watch the launch event for One plus Nord CE 2 live on One Plus India official YouTube channel.

Motorola Edge 30 price and colours tipped

Motorola Edge 30 is coming to India on February 24. However, the specifications of the phone like, RAM, colour options, storage variants, and others have leaked ahead of its launch. Now, Motorola has not confirmed whether it will launch the Edge 30 Pro in India or not but has revealed in its teaser that an Edge smartphone is on its way.

 

Google announced a privacy sandbox on Android to limit the data sharing for ads

Google on Wednesday announced a multi-year initiative to build the Privacy Sandbox on Android, intending to introduce new advertising solutions and improve user privacy without putting access to free content and services at risk.

 

Oppo Reno 7 Sale starts today

The sale for the latest Oppo flagship, the Reno 7 starts today. The smartphone comes with 256GB storage paired with 8GB RAM. The price for Reno 7 is placed at INR 28,999. Customers can avail themselves of exciting offers on the purchase of the device both at mainline Retail stores and on Flipkart.

Also Read: Eros Now extends partnership with Airtel: Know what benefits it’s going to offer you

Kaspersky promotes Sandra Lee to MD for Asia Pacific

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Cybersecurity solutions provider Kaspersky has appointed Sandra Lee as Managing Director for the Asia Pacific (APAC) region. Sandra and her team will drive the company’s strategy and overall growth in the region.

“APAC has always been a focus market for the company and I am excited to take up this leadership role as we continue to see great business opportunities here. With our strong regional team and solid partner ecosystem, I am looking forward to helping our customers and partners benefit even more from our award-winning solutions and threat intelligence expertise across the region,” said Sandra.

Sandra will be based in Kaspersky’s APAC headquarters in Singapore. She will report to Chris Connell, Vice President for Global Sales Network, who was previously also in the role of Managing Director for APAC.

Also Read: Online Gaming: mFilterIt releases key threats to watch out for

“I am thrilled and excited to see Sandra in this APAC leadership role! Her business acumen, commitment to customer success, and team leadership give us great confidence that she will strategically grow our brand in the region. She is also highly regarded by our customers and partner community. I have worked with her closely and I am certain that she is ready to lead the APAC region to even greater heights,” said Chris Connell, Vice President for Global Sales Network at Kaspersky.

Prior to this promotion, Sandra led the company’s global vision for its channel partners by driving higher levels of success for and with the region’s partner community for the past three years. Her strong background in sales management, customer and partner success, and team leadership, coupled with her extensive industry experience, puts her in the perfect spot to drive Kaspersky’s overall strategy in the region to achieve great success, the company said in a statement.

Sandra has been in the IT industry for more than 20 years in sales and channel leadership roles in Southeast Asia and APAC with various market-leading technology companies.

Also Read: Russia-Ukraine crisis: Cyber-attack, most common types and how to avoid

Russia-Ukraine crisis: Cyber-attack, most common types and how to avoid

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Even as the tensions between Russia and Ukraine refuse to die down, a series of cyber-attacks has knocked the websites of the Ukrainian army, the defense ministry and major banks. These attacks could be a smokescreen for a more serious and damaging cyber-threat. According to a report by news agency AP, at least 10 Ukrainian websites were unreachable due to the attacks, including the defense, foreign and culture ministries and Ukraine’s two largest state banks. In such attacks, websites are barraged with a flood of junk data packets, rendering them unreachable.

However, this is not the first time when Ukraine faced this sort of hybrid warfare as it had happened in 2017 too, when a series of powerful cyber-attacks using the Petya malware reportedly began on 27 June 2017 that swamped websites of Ukrainian organizations, including banks, ministries, newspapers and electricity firms.

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In the backdrop of these developments, let’s understand what exactly the cyber-attacks are, what are the common forms of cyber-attacks and how one should avoid them.

Also Read: Ukraine army, defense ministry websites hit by cyberattacks: Reports

What is a Cyber-attack?

A cyber-attack is a malicious and deliberate attempt by an individual or organisation to disable computers, steal data, or use a breached computer system to launch additional attacks. Cybercriminals use different means to launch a cyber-attack that includes malware, phishing, ransomware, man-in-the-middle attack, or other methods. These sorts of attacks hit businesses every day. According to former Cisco CEO John Chambers, there are two types of companies: those that have been hacked, and those who don’t yet know they have been hacked.

Most common types of cyber-attacks (as per Cisco)

Malware: It’s a term used to describe malicious software, including spyware, ransomware, viruses, and worms. Malware breaches a network through vulnerability, typically when a user clicks a dangerous link or email attachment that then installs risky software. Once inside the system, malware can- block access to key components of the network (ransomware); install malware or additional harmful software; secretly obtains information by transmitting data from the hard drive (spyware); and disrupt certain components and renders the system inoperable.

Phishing: It’s the practice of sending fraudulent communications that appear to come from a reputable source, usually through email. The goal is to steal sensitive data like credit card and login information or to install malware on the victim’s machine. Phishing is an increasingly common cyber threat.

Man-in-the-middle attack: Also known as eavesdropping attacks, the Man-in-the-middle (MitM) attacks occur when attackers insert themselves into a two-party transaction. Once the attackers interrupt the traffic, they can filter and steal data. There are two common types of entry for MitM attacks. 1). On unsecure public Wi-Fi, attackers can insert themselves between a visitor’s device and the network. Without knowing, the visitor passes all information through the attacker. 2). Once malware has breached a device, an attacker can install software to process all of the victim’s information.

Denial-of-service attack: A denial-of-service attack floods systems, servers, or networks with traffic to exhaust resources and bandwidth. As a result, the system is unable to fulfill legitimate requests. Attackers can also use multiple compromised devices to launch this attack. This is known as a distributed-denial-of-service (DDoS) attack.

SQL injection: A Structured Query Language (SQL) injection occurs when an attacker inserts malicious code into a server that uses SQL and forces the server to reveal information it normally would not. An attacker could carry out a SQL injection simply by submitting malicious code into a vulnerable website search box.

Zero-day exploit: A zero-day exploit hits after a network vulnerability is announced but before a patch or solution is implemented. Attackers target the disclosed vulnerability during this window of time. Zero-day vulnerability threat detection requires constant awareness.

DNS Tunneling: It utilises the DNS protocol to communicate non-DNS traffic over port 53. It sends HTTP and other protocol traffic over DNS. There are various, legitimate reasons to utilize DNS tunneling. However, there are also malicious reasons to use DNS Tunneling VPN services. They can be used to disguise outbound traffic as DNS, concealing data that is typically shared through an internet connection. For malicious use, DNS requests are manipulated to exfiltrate data from a compromised system to the attacker’s infrastructure. It can also be used for command and control callbacks from the attacker’s infrastructure to a compromised system.

Also Read: Online Gaming: mFilterIt releases key threats to watch out for

Cyber-attacks surge amid Covid-driven digitalization

According to World Economic Forum’s Global Cybersecurity Outlook 2022, the accelerating pace of digitalisation, triggered by the COVID-19 pandemic, has led to a record-breaking year for cybercrime with ransomware attacks rising 151 per cent in 2021, and an average of 270 cyberattacks per organisation being faced. Each successful cyber breach cost a company USD 3.6 million (nearly Rs 27 crore) last year, while the average share price of the hacked company underperformed NASDAQ by nearly 3 per cent even six months after the event in case of the breach becoming public.

The study further said that the global digital economy surged on the back of the COVID-19 pandemic, but so has cybercrime and nearly 80 per cent of cyber leaders now consider ransomware a ‘danger’ and ‘threat’ to public safety. At the same time, there is a large perception gap between business executives who think their companies are secure and security leaders who disagree. Even after a threat is detected, the study found that nearly two-thirds would find it challenging to respond to a cybersecurity incident due to the shortage of skills within their team. Even more troubling is the growing trend that companies need 280 days on average to identify and respond to a cyber-attack. To put this into perspective, an incident that occurs on January 1, may not be fully contained until October 8.

Effective solutions to cyber-attacks

With cybersecurity being as important as ever, it is imperative that we adopt the right set of tools. This is an effective way to create a secured infrastructure and processes. It is also important to carry out regular assessments and gap identification, in order to protect your devices and personal information on different platforms, from falling prey to cyber criminals. Here’s a list of what to do to secure yourself in the cyber world.

  1. You must update the software of your device on a regular basis. Set your installed Windows and applications to automatic software update and they will notify you as soon as they become available, which will safeguard you from vulnerabilities.
  2. You must use multi-factor authentication. It is an authentication method that requires the user to provide two or more verification factors to gain access to an application or an online account, like a temporary code on a smartphone or a key that’s inserted into a computer.
  3. One must backup all important files offline to an external hard drive, or to a secure cloud service.
  4. Don’t leave your devices unattended in public places. Always use complex passwords for all laptops, tablets and smartphones to login.
  5. You must encrypt devices such as laptops, smartphones, removable drives and cloud storage solutions as well as other documents containing sensitive personal information.
  6. Securing your router is a must. Change the default name and password and ensure you turn off remote management feature and remember to log out of the router. It’s recommended to set up router with WPA2 or WPA3 encryption.
  7. You should use legitimate/licensed software and employ antivirus and anti-malware protection applications on your electronic devices.

Also Read: Infinix Zero 5G vs Tecno Pova 5G: Which mid-range phone is better?