Asus ~ My Mobile India

Highlights ASUS introduces the ExpertBook Ultra, a laptop with AI-powered performance designed for business users. It features a lightweight, premium design, a high-resolution display, and long battery life. The laptop offers enterprise-level security and productivity-focused features. ASUS has officially launched the ExpertBook Ultra, a high-end laptop made for business professionals. It is built to deliver strong performance, advanced AI features, and improved productivity. With its sleek design, powerful hardware, and enterprise-level features, the ExpertBook Ultra is designed to meet the needs of today’s workplace. Speaking about the launch, Mr. Samson Hu, Global co-CEO, ASUS said, "At ASUS, our 'In Search of Incredible' journey is rooted in a deep commitment to Design Thinking—a methodology that allows us to look beyond specs and truly understand the human potential of the professionals we serve. Today, we are witnessing a paradigm shift in how business is conducted, and we are proud to lead this AI-driven revolution in India. With the ExpertBook Ultra, powered by Intel® Core™ Ultra Series 3 processors, we have set a new absolute industry flagship standard, engineered to empower India’s visionary leaders to operate in a 'State of Brilliance. Recognizing the diverse needs of India’s growing economy, we are also significantly expanding the ExpertBook P Series. This lineup is the versatile engine for India’s professionals and SMBs, offering the power of choice across multiple configurations while delivering on our steadfast 'Worry-Free Business' promise. Our strategic collaboration with Flipkart is central to this vision; by combining ASUS’s enterprise-grade service excellence with Flipkart’s unparalleled digital reach and business-friendly ecosystem, we are ensuring that every enterprise, from a scaling startup to a global powerhouse, has a dependable partner by their side. Together, we are providing the secure, durable, and intelligent foundation for Indian businesses to scale with absolute confidence in the AI era” Premium Design Built for Professionals The ASUS ExpertBook Ultra has a sleek, lightweight, and durable body, weighing just 0.99 kg and measuring approximately 10.9 mm in thickness. This makes it a good choice for professionals who travel often. Its minimalist design prioritises portability and durability while meeting business standards. The slim build and sturdy construction help it handle daily business use while still looking premium. The laptop also meets MIL-STD-810H military-grade standards, making it suitable for rigorous business use. Powerful Performance and AI Capabilities Powered by an Intel Core Ultra X9 Series 3 processor, the ExpertBook Ultra is expected to deliver high performance for demanding workloads. Backed by an AI NPU capable of up to 50 TOPS, the device also enables advanced AI-driven tasks and optimisations. uses a new-generation processor with built-in AI features, making it ready for demanding tasks. It comes with fast RAM and SSD storage for smooth multitasking, quick startup, and efficient data management. ASUS ExpertBook Ultra (Pic Credit: @goatecpro on X) The latest offering by ASUS also supports up to 50W TDP, complemented by ASUS’s ExpertCool Pro cooling system, while Intel Arc graphics handle visual and creative workloads efficiently. Equipped with up to 64GB of LPDDR5X RAM, the ExpertBook Ultra will ensure smooth multitasking and efficient performance with enterprise applications. Apart from this, the storage options go up to 2TB PCIe 5.0 SSD, offering ultra-fast data access and ample space for professional needs. Speaking at the launch, Samson Hu, Global co-CEO, ASUS said, "At ASUS, our 'In Search of Incredible' journey is rooted in a deep commitment to Design Thinking—a methodology that allows us to look beyond specs and truly understand the human potential of the professionals we serve. Today, we are witnessing a paradigm shift in how business is conducted, and we are proud to lead this AI-driven revolution in India. “With the ExpertBook Ultra, powered by Intel® Core™ Ultra Series 3 processors, we have set a new absolute industry flagship standard, engineered to empower India’s visionary leaders to operate in a 'State of Brilliance’,” he further added. He also announced that ASUS is expanding the ExpertBook P Series. Hu said: “Recognising the diverse needs of India’s growing economy, we are also significantly expanding the ExpertBook P Series. This lineup is the versatile engine for India’s professionals and SMBs, offering the power of choice across multiple configurations while delivering on our steadfast 'Worry-Free Business' promise.” Display and Visual Experience The 14-inch 3K (2880 X 1800) OLED touchscreen with a 120Hz refresh rate will deliver sharp visuals and fluid performance. The ASUS ExpertBook Ultra also features Corning Gorilla Glass protection and brightness up to 1400 nits (HDR) which will deliver durability and excellent colour accuracy and clarity. Battery Life and Connectivity With a 70Wh battery, the ExpertBook Ultra is capable of delivering up to 26 hours of usage on a single charge. It also supports 90W USB-C fast charging, allowing the battery to reach 50% charge in approximately 30 minutes, ensuring minimal downtime during busy schedules. As far as connectivity is concerned, the laptop includes two Thunderbolt 4 (USB-C) ports, two USB 3.2 Gen 2 Type-A ports, one HDMI 2.1 port, and a 3.5mm audio jack. It also supports the latest Wi-Fi 7 and Bluetooth 6.0, ensuring fast and reliable wireless connections. Camera, Audio, & Multimedia The device features a 1080p Full HD webcam enhanced with AI upscaling up to 5MP for improved clarity. Apart from this, an IR camera for Windows Hello authentication and a physical shutter has also been integrated for additional security. On audio and multimedia front, the ASUS ExpertBook Ultra is equipped with a six-speaker system with Dolby Atmos support, delivering immersive and high-quality audio. It also features built-in microphones for clear communication during meetings and calls. Security and Enterprise Features ASUS has kept a keen focus on security and with this point of view, the device features fingerprint authentication, IR facial recognition, TPM 2.0, and Microsoft Secured-core PC support. The ExpertBook Ultra also integrated its ExpertGuardian security suite to provide enterprise-grade data protection. Price and Availability The price has not been disclosed yet, but the ExpertBook Ultra is expected to be positioned as a premium flagship business laptop. ASUS ExpertBook Ultra is expected to be positioned in the flagship business laptop segment Additional highlights include support for dual 4K external displays, advanced thermal management, and eco-friendly materials, along with colour options such as Jet Fog and Morn Grey. The device will be available through ASUS stores and business partners. User Experience: Built for Productivity and Efficiency In everyday use, the ASUS ExpertBook Ultra is built to deliver a smooth, efficient experience. It can handle heavy tasks and run several apps at once without slowing down. Its light design, long battery life, and AI features make it a great choice for business professionals, remote workers, and executives. With the ExpertBook Ultra, ASUS is building its reputation in the business market by offering strong performance, smart features, and a modern design for today’s workforce. FAQs Q 1. What is the ASUS ExpertBook Ultra designed for? The ASUS ExpertBook Ultra is designed for business professionals, offering high performance, AI capabilities, and enterprise-grade features. Q 2. Does the ASUS ExpertBook Ultra support AI features? Yes, it includes AI-powered capabilities that enhance performance, efficiency, and productivity. Q 3. What kind of battery life does the ASUS ExpertBook Ultra offer? It is equipped with a long-lasting battery designed to support all-day productivity, along with fast-charging support. Q 4. What security features are available on the ASUS ExpertBook Ultra? The laptop includes advanced security features such as biometric authentication and enterprise-grade data protection. Also Read – https://www.mymobileindia.com/asus-launches-its-first-expertbook-cx54-chromebook-plus-in-india-price-availability-features/ https://www.mymobileindia.com/asus-unveils-its-flagship-business-laptop-expertbook-p5405-in-india-asus-zenbook-s14-powered-by-intel-pre-booking-starts-now-in-india/

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