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Redmi Note 10 series crosses sales worth Rs 500 Cr within first two weeks

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Mi India today announced that Redmi Note 10 series recorded sales worth Rs 500 crore, within the first two weeks of sale across all platforms. With best in class specifications, Redmi Note 10, Redmi Note 10 Pro and  Redmi Note 10 Pro Max went on sale on March 16, 17 and 18 respectively, across all platforms.

Sneha Tainwala, Business Head, Redmi India, said, “With each Redmi Note device, we have taken a step forward to bring innovation for everyone. As a result the Note Series continues to be a bonafide choice in the mid-premium segment, for the Indian consumer. We launched our 10th generation of Redmi Note series with an aim to bring a revolutionary change in the segment by taking every important piece of technology.”

“With the launch of these devices, we have taken a quantum leap across all important aspects such as camera, display, and performance making this by far the most revolutionary and most demanded smartphones in the country. We are overwhelmed with the response we have received from our Mi fans within the first fifteen days of sale and would like to take this opportunity to thank our Mi Fans for the love they have showered on us. We hope to continue and deliver on our commitment of bringing high-end technologies at affordable price-points,” Tainwala added.

Known for bringing the latest and best camera technologies within reach of all consumers, Redmi Note 10 Pro Max, Redmi Note 10 Pro and Redmi Note 10 can be purchased on April 1 at 12 noon, across all platforms.

MapmyIndia to help strengthen incubation, innovation at BITS Pilani

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Rakesh Verma, India’s original digital map data product maker and the founder of MapmyIndia, a Make in India, deep-tech company which specializes in maps, navigation, tracking, analytics, GIS, GPS, IoT and location technologies, has pledged Rs 1 crore towards strengthening the incubation and innovation ecosystem at BITS Pilani.

Well-known for its students and alumni startups, 17 of BITS alumni-led startups have raised $700 million in past few months. MapmyIndia will further support promising student entrepreneurs by mentoring and advisory, workspace, seed/angel funding and incubation to help accelerate their ideas.

“I am indebted to BITS Pilani, a generous giver, my almamater has played a key role in shaping me personally and professionally. And it gives me great pleasure to be part of this unique initiative – BITS Pilani Incubation and Innovation Centre (BPIInC). In this pandemic hit scenario, we will churn out job creators rather than seekers – a class of professionally Aatmanirbhar students via mentorship, guidance, funding and incubation. BPIInC will be a legacy builder, one that will have a lasting impact on the future genrations of the bright and talented alumni that will walk through the hallowed precincts of this great institution,” said Rakesh Verma, Founder, Chairman and Managing Director, MapmyIndia, a BITS alumnus, class of 1972.

Prof Souvik Bhattacharyya, Vice-Chancellor, BITS Pilani, said, “What MapmyIndia did in 1990s, despite a lack of support system really inspires us at BITS – it’s our commitment and ambition to support innovators on the campus with the resources they would need to be successful. With Rakesh’s pledge, we are moving a step closer to our intended goals.”

This initiative comes close on the heels of the recent path-breaking partnership between MapmyIndia and ISRO to create India’s indigenously-developed most advanced geospatial services, as a shining example of public-private partnership to enable Aatmanirbhar Bharat, and the Government of India’s historic announcement of the opening up of geospatial industry to bring the benefits of geospatial to the entire economy and society. MapmyIndia is quickly making moves to leverage them advantageously by speeding up innovation and increasing the output of the Indian geospatial sector.

Prof Arya Kumar, Dean, Alumni Relations, said, “BITSian entrepreneurs and the alumni network has been widely acknowledged as one of the most helpful innovation networks, with support available to anyone with a viable idea. Rakesh Verma has been a long-standing contributor to this network, and his collaboration with the incubation efforts at BITS will help scale outcomes to newer heights.”

The funds from MapmyIndia will be used for augmenting the upcoming Incubation and Innovation Centre at the Pilani Campus being built at the cost of Rs 15 crore – a 20,000 sq. ft. space for innovation labs and co-working spaces for enabling students and faculty with their ideas to change the world.

Skullcandy launches the all-new TWS Dime earbuds

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Skullcandy announced its all-new Dime True Wireless Earbuds. Priced at Rs.2249, the latest solution outperforms other earbuds at the same price point, offering an affordable way to get into the true wireless game.

Dime grants users the freedom to live without wires, combining expertly tuned audio with a noise-isolating fit and must-have features, like a microphone in each bud. Available now at Skullcandy.com and major retailers nationwide, Dime delivers a pocket-friendly, stylish form factor in a variety of colors that won’t break the bank.

Dime is an ideal, everyday audio companion that boasts up to 12 hours of battery life, freeing users from the hassle of snagging, yanking and tangling wires. When earbuds are removed from the charging case secured with a snap lid, the buds automatically turn on. Easy connection offers a simplified listening experience that’s perfect for those new to true wireless. Intuitive, touch-enabled media controls on the compact stick-style buds enable Dime users to effortlessly take calls, change tracks, adjust volume and activate native voice assistants like Google and Siri, all without ever reaching for their devices.

Amlan Bhattacharjya, CEO, Brand Eyes, Distributor of Skullcandy in India said, “Despite being the fastest growing segment in stereo headphones, true wireless earbuds still account for less than half of the market. Our all-new Dime True Wireless Earbuds are intent on changing that. Offering stellar sound and unmatched simplicity at a price that makes it possible to throw a pair in every bag, Dime breaks down all barriers formerly associated with true wireless.”

Dime was designed and engineered with a range of features to meet everyday lifestyle demands, including:

Microphones in Each Bud – Use either bud solo without losing the ability to take calls

Full Suite of Media Controls on the Buds – Take calls, change tracks, adjust volume controls and activate native device assistants (Google, Siri, etc.) without ever touching a phone

Auto On/Connect – Enjoy automatic turn on and pairing with the last device used

Noise-Isolating Fit – Experience supreme sound with expertly selected and tuned microphones and drivers

IPX4 Sweat and Water Resistance – Go on any adventure without missing a beat

Integrated Lanyard – Rely on secure portability that protects the charge case and buds from drops

Up to 12 Hours of Battery Life – Listen longer with 3.5 hours of battery life in the earbuds and 8.5 hours in the charging case

True Wireless via Bluetooth 5.0

Micro-USB Charging Case with Snap Lid

All-New Vivo X60 Series registers more than 200% pre-book orders

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The Chinese smartphone maker, vivo, today announced that the newly launched X60 flagship series has received an overwhelming response from customers breaking all previous records.

Till March 30th, 2021, the X60 series which includes X60, X60Pro and X60Pro+, have received more than 200% pre-bookings when compared to the last year’s X50 series.

Nipun Marya, Director-Brand Strategy, vivo India said, “We are delighted to witness this overwhelming response to our latest X60 series. It is a testimony to our relentless focus on a customer-centric approach and commitment towards making best-in-class products with industry-first features for consumers’ evolving needs. With its premium design, upgraded gimbal camera setup and 8 series Qualcomm Snapdragon chipset for ultimate performance, we are confident that the X60 series will delight Indian consumers. We are committed to offering the best for the Indian consumers and thankful to our fans who have been reposing trust in us, and we shall continue to deliver meaningful innovations in the future With sales starting from 2nd April, we are positive that all the variants of the X60 series will become flagships in their respective segments.”

The first vivo smartphone to be co-engineered with the iconic brand, the X60 series 5G integrates the user-oriented innovation of vivo and the outstanding expertise in mobile imaging of ZEISS to culminate outstanding software and hardware capabilities.

The combined best-in-class optical lenses, sensors, image processing algorithms and diverse multi-modal features allow users to enjoy camera technologies that were previously only limited to professional photographers. The vivo X60 series runs on the powerful Qualcomm Snapdragon 8 series 5G Mobile Platform that promises to deliver unmatched lag-free experience.

The X60 Pro+ comes with a premium soft vegan leather wrap in a stunning Emperor Blue color, whereas X60Pro and X60 variant will be available in two stunning color options— Midnight Black and Shimmer Blue. Priced at INR 37,990 (X60 8+128GB), INR 41,990 (X60 12+256GB), INR 49,990 (X60 Pro 12+256GB) and INR 69,990 (X60 Pro+ 12+256GB) all four variants will be available starting 2nd April 2021 on vivo India E-store, Amazon.in, Flipkart, and other major e-commerce websites along with offline partner retail stores across India.

Airtel receives CERT-IN empanelment for Cyber Security Services

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Bharti Airtel has joined a select group of companies to be empanelled by Computer Emergency Response Team (CERT-IN) – India’s National Incident Response Center for cyber Incidents across India.

With this empanelment, Airtel will be able to offer its cyber security solutions to Union and State Governments as well as Public Sector entities, in addition to corporate customers. Airtel provides end-to-end managed security services to enterprise customers under Airtel Secure, which combines Airtel’s robust network security with cutting-edge solutions delivered through global partnerships.

As part of Airtel Secure, Airtel has set up a state-of-the-art Security Intelligence Centre that rates amongst the best in India with access to advanced technology and AI / ML tools to track and mitigate potential online threats. From end point protection, email protection to cloud DDOS protection and more, Airtel Secure has created the most comprehensive solutions portfolio through strategic partnerships with global leaders such as Cisco, Radware, VMWare, and Forcepoint.

Ajay Chitkara, Director & CEO – Airtel Business said, “Airtel is trusted by over one million enterprises of all sizes. The CERT empanelment is a major milestone in our journey to becoming the preferred partner for enterprises when it comes to security, which is a top priority in today’s digitally connected world.”

Apple confirms WWDC 2021 event will be held virtually from June 7

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Just like last year, Apple has confirmed that the Annual WorldWide Developer Conference will be held as an online-only event. The event will begin on June 7, 2021, and is sure to include a lot of announcements including new iOS, iPadOS, macOS, watchOS, tvOS, and more.

According to media reports, the company has confirmed that the event will be held virtually and it has also said that it is committing $1 million to SJ Aspires, an education and equity initiative launched by the City of San José. This is to compensate for the virtual event and in turn, support the local economy.

Talking about the event itself, the WWDC 2021 will take place as an all-online event from June 7 to June 11. As always, the focus will be on developers and it is likely that Apple may release Developer Betas of the new OS. Speaking of which, we can expect the next iteration of the Apple operating systems at the keynote speech of the event.

That is, the iOS 15(iPhone), iPadOS 15(for iPads), watchOS 8(Apple Watch), macOS 12(MacBooks, Mac mini/Pro/iMac), and tvOS 15(Apple TV) are likely to debut at the event. Although the event is focused heavily on software, don’t exclude a few surprise hardware announcements just yet.

If you recall, back in 2019, Apple surprised everyone with the Mac Pro at the WWDC event, and in previous years like 2017, it has brought HomePod, iMac, and iPad products as well.

Coming back, apart from the new OS, the event is also said to include Swift Student Challenge, online sessions, 1:1 labs for technical guidance, and more. Also, the admissions for all the developers are said to free of cost so you don’t have to shell out big bucks for the entry.

External Storage Market Witnessed 21.8% YoY Decline in CY 2020: IDC Report

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As per IDC’s latest Worldwide Quarterly Enterprise Storage Systems Tracker Q4 2020 release, India’s external storage market witnessed a decline of 15.6% year-over-year (YoY) by vendor revenue and stood at USD 77.1 million in Q4 2020 (Oct-Dec).

The majority of the YoY decline in storage spending was due to decreased spending from banking organizations, while manufacturing, central government and security, and investment services saw a growth in Q4 2020. The full year decline for the external storage market in India during 2020 (Jan-Dec) was 21.8%.

Dileep Nadimpalli, Research Manager, Enterprise Infrastructure, IDC India said, “Digital Transformation is no longer a choice, forcing organizations to revisit their architectures to accommodate data proliferation from edge to core to cloud. It is essential for enterprises to drive business value, but this is not possible without the right platforms, so organizations are considering new-age intelligent infrastructure platforms.”

The growth of All-Flash Arrays (AFA) is evident across verticals with a contribution of 39.6% to the overall external storage systems market in Q4 2020. BFSI, professional services, manufacturing, and government verticals were the major contributors to AFA demand in Q4 2020. Stronger uptake of NVMe-based flash arrays is witnessed due to significant performance benefits with negligible cost differences. In the coming years, enterprises would prefer NVMe-based flash arrays as de facto storage media for all the production workloads.

All the Storage Class segments saw a sharp YoY decline in Q4 2020. Entry storage and high-end storage segments witnessed a strong YoY decline compared to midrange systems in Q4 2020. The impact of Entry storage is due to decreased storage demand from SMB and enterprises for their non-core applications.

Enterprises are investing in the modernization of applications/Infrastructure, seamless movement of data across multiple clouds, AI Ops for managing infrastructure platforms, and security to be digitally resilient. Organizations are looking for trusted advisors and not standalone technology deployment partners to enable them to be future-ready.

 

Major Vendors Analysis

Dell Technologies continued to be the market leader in the external storage systems market with a 30.4% market share by vendor revenue, followed by Hewlett Packard Enterprise (HPE) with a 16.9% market share in 4Q 2020.

 

IDC India Forecast

The external storage systems market is expected to grow at a single-digit compounded annual growth rate (CAGR) for the 2020 – 2025 period. IDC forecasts that External Storage Systems spending is expected to recover and significantly grow YoY in CY 2021.

POCO unveils X3 Pro with quad rear cameras, Snapdragon 860 in India

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Handset brand POCO today launched X3 Pro smartphone in India, building on the #PROformance legacy of POCO F1. Tailor-made for young tech and gaming enthusiasts, the newly-launched smartphone redefines the smartphone experience by making it unbelievably fluid and powerful.

Anuj Sharma, Country Director, POCO India, said, “At POCO, we strive to deliver the best of technology in line with our consumers’ requirements. Our rise to the top 3 in the online smartphone space is a testimony to the love from our consumers. Our first phone, POCO F1 launched in 2018 continues to be the performance champion till date being the longest popular smartphone prevalent in the market.”

He further added, “Taking the performance legacy forward and in line with the belief of democratizing the market, we are presenting our users with POCO X3 Pro, from our flagship X series. With this smartphone, we are introducing the most powerful smartphone to have ever launched in India under 20,000. Powered by the flagship Qualcomm Snapdragon 860, POCO X3 Pro brings in features and performance never seen in this segment before. A perfect amalgamation of gaming, photography, and high performance, POCO X3 Pro comes with LiquidCool plus technology for a smooth gaming experience, and features a massive battery with MMT charging technology for a ‘never stop’ experience. We are delighted to bring this smartphone and look forward to our fans’ response.”

Building on the power and #PROformance legacy of POCO F1, POCO X3 Pro will come with the flagship processor, Snapdragon 860, featuring as the first device to launch with this chipset. The 8-core chipset boasts 7nm processing technology, delivering a 2.96GHz maximum frequency for outstanding peak #proformance. Equipped with the powerful Adreno 640 GPU graphics processor, the device seamlessly runs all mainstream games, available in the market. With an AnTuTu V8 score of 491000+, POCO X3 Pro is the undisputed king of power and #proformance in its category, ahead of any other device in its segment.

For everlasting, peak gaming sessions and to ensure steady operation and frictionless user experience, POCO X3 Pro features LiquidCool Plus – a cooling solution packing an enlarged copper heat pipe and multiple layers of graphite that work together to reduce the device’s thermal capacity. The device also comes paired with top of the line hardware such as LPDDR4X and UFS 3.1, the fastest mobile storage tech in the industry that is 3X faster than UFS 3.0 and 14x faster than UFS 2.1 found on phones in this price segment.

Providing pro-grade features and tech that not only offers a smooth and seamless smartphone experience but also is a gamer’s delight, POCO X3 Pro completes its powerful #PROformance capabilities with Z-Shocker haptic motor that redefines feedback with customized vibrations.

With an aim to address concerns around the modern high-refresh rate displays, the device features a Smart Display, with Reality Flow 120Hz refresh rate. It is an intelligent display that reads and understands the frame rate variability in an app’s content and automatically adjusts the desired refresh rate to 50Hz, 60Hz, 90Hz or 120Hz, saving battery and making the smartphone more power efficient than ever. This allows the phone’s refresh rate to go up for high-capacity situations like gaming and down for lighter operations like reading or watching a movie.

The device features a dot-type bezel-less 16.9cm (6.67) FullHD+ display with 2400x 1080p resolution, protected by flagship level Corning Gorilla Glass 6. It also comes with 240Hz touch sampling rate that provides smooth lag-free performance. The display delivers punchy vivid colours and provides stunning visuals and contrast, with HDR 10 support.

POCO X3 Pro offers an impressive quad camera setup, consisting of a Computer Vision Image signal processor, a 48MP primary sensor with F/1.79 aperture, 8MP ultra-wide angle camera with f/2.2 aperture and 118° FoV, 2MP macro camera and a depth sensor for portraiture. The versatile camera setup with 20MP front camera lets consumers capture the best selfies and pictures that capture natural look, thereby packing true-to-life colour quality.

The device supports 4K video recording at 30/60fps and comes with several features including smooth video zoom, focus peaking and AE/AF lock along with Vlog mode, to capture high-res videos in great quality for content creation and social media stories. In addition, it will come with features such as Night mode 2.0, Long exposure, Clone Photo and Video mode, to allow creators to move and do more beyond basic smartphone photography.

POCO X3 Pro boasts a massive 5,160mAh battery. It comes with MMT tech, a split charge technology that allows better charge time in a shorter span of time and also protects the battery health cycle for the longer run. The device also comes with an in-box fast 33W Type-C charger and supports USB PD charge at 26W, the fastest PD support in its segment.

POCO X3 Pro is paired with a dual-stereo speaker setup and is high-res audio and is aptX HD certified. It provides loud and clear sound, offering a great overall multimedia and immersive gaming experience. Featuring smart functionality, the speakers on the device have the ability to self-clean, ensuring steady operation and clear audio quality in the longer run.

The device comes with IP53 certification, ensuring that it is protected from dust and water ingress, in rough weather conditions.

POCO X3 Pro will be available in three colour variants: Graphite Black, Steel Blue, and Golden Bronze via Flipkart starting 6 April. While the 6GB + 128GB variant costs Rs18,999, the         8GB + 128GB variant is priced at Rs 20,999. Buyers will also be able to avail up to Rs 1,000 instant discount with ICICI debit and credit cards.

OnePlus is reportedly thinking of skipping the Nord SE

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The Chinese smartphone maker, OnePlus, recently ventured into the budget smartphone with its Nord Series, later the company launched two more devices under the series, and it was heard that another device will be surfaced soon, however, some reports say otherwise.

According to some media reports, a reliable leaker, Max Jambor, who earlier hinted at the possibility of a special edition of the OnePlus Nord series, is now saying that the company is really not looking forward to the announcement of OnePlus Nord SE. Particularly, he says that the Special Edition that was planned with the original Nord won’t be hitting the stores.

Earlier, a report suggested that OnePlus Nord SE could just be a special Edition of the Original OnePlus Nord designed in partnership with graphic artist Joshua Vides, it would have internal improvements like a 4,500mAh battery, 65W Warp Charging.

Anyway, it makes sense of OnePlus to call off the whole special edition idea considering the Nord successor is already in the works. Speaking of which, OnePlus seems to be developing the device with an internal codename ‘Denniz‘ for months now.

As per reports, the Chinese smartphone maker is also going to shift from the Qualcomm paradigm to Taiwanese MediaTek chipsets. It says that the OnePlus Nord 2 will feature MediaTek’s flagship Dimensity 1200 5G chipset.

Keeping this aside, there’s also an OnePlus ‘Ebba’ in the works and this is said to be the successor of the OnePlus Nord N10 5G. This device is likely to get a 6.49-inch flat display, triple-cameras, measure 62.9 x 74.7 x 8.4mm with a plastic rear panel.