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AIWA re-enters personal audio segment in India with 5 new products

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Japanese consumer electronics brand AIWA has announced its re-entry into India with the launch of its exclusive range of personal audio devices. The brand unveiled five products in its audio portfolio during a virtual event.

The entire range will be available for online sale on Amazon and across 500 Reliance Digital, Jio Stores (+ RelianceDigital.in) for offline walk-in customers starting next week. This audio product range is a part of the first phase of the launch of AIWA India and is priced aggressively between Rs 699 and Rs 7,999.

The devices have been made available at special prices for the Indian consumers purchasing from these platforms –  AIWA True Wireless Stereo Earphones and AIWA True Wireless Active Noise Cancellation Earphones will be available in two colour variants – Black and White priced at Rs 1,999 and Rs 7,999 respectively; AIWA Quad Driver Neckband, AIWA Ultralight Neckband Wireless in-Earphone and AIWA Wired Premium Stereo in-Earphones with gold-plated connectors will be priced at Rs 2,999, Rs 1,499 and Rs 699 respectively.

The AIWA ESBT 460 Quad Driver Neckband is a premium set of in-earphones that provides mesmerizing sound output, all thanks to the 8mm quad-speaker driver technology. The earphones come with a Micro SD slot to enable you to store your favourite music hassle-free. With a Bluetooth streaming range of 10M, the earphones provide hyper bass and haptic vibration for incoming phone call notifications which are supported by soft multifunction buttons and independent keys for navigation. The earphones provide a super long battery life of 15 hours and 180 hours of standby time in just under 2 hours of charge so that your music playback never stops.

When you’re looking for a moment of peace and quiet with just you and your music, the AIWA AT-80XFANC True Wireless Active Noise Cancellation earphone is the only product you need. With active noise-cancelling technology, this pair of earphones provides audio enjoyment to the fullest. Supported by Bluetooth 5.0 with a transmission range of 10m, this pair of TWS provides intelligent noise reduction up to 23-25dB. The earphones provide seamless automatic pairing and provide up to 16 hours of playback time with the charging case (with ANC on).

AIWA does not believe in any compromises when it comes to quality and the AIWA AT-X80E True Wireless Stereo Earphones are a testament to that fact. With an in-built Mic and LED display, these are a pair of futuristic earphones that are supported by an ergonomic design. Providing high-definition audio quality, the earphones come with Bluetooth 5.1 providing a transmission range of 10m. The earphones provide 6 hours of continuous playback and 70 days of standby time, all on a fast charge of 1.5 hours.

Supported by a light-weight design and built-in condenser microphone for handsfree calling, the AIWA ESBT 401 Ultralight Neckband Wireless in-Earphone is the perfect device for anyone with a fast-paced lifestyle looking for personal audio options on-the-go. The earphones come with IPX5 water resistance for protection from sweat & rain and are supported by hyper bass sound. With a fast charging time of 2 hours only, the earphones provide a long battery life with up to 8 hrs of continuous music playback and 180 hrs standby time. The device provides a wireless streaming range of 10m (30ft) with any Bluetooth device and comes with a standard micro USB charging port with silicone dust cover.

If a premium pair of earphones is what you need without burning a hole in your pocket, then look no more. AIWA ESTM-101 Wired Premium Stereo in-Earphones are your ideal companion that offer the most premium features at an affordable pricing. With a 3.5mm Metal CNC Housing and 10mm Neodynium Speaker drivers, this pair of earphones provides superior acoustics. With an ultra-light weight of 20g, hands-free calling option and a long cord length of 1.2M, this device is an epitome of maximum ergonomics and long wearing comfort. The device has a frequency response of 20Hz – 20KHz and is compatible with both iOS and Android devices.

Ajay Mehta, Managing Director, AIWA India, said “We are excited to launch brand AIWA in India and embark on a billion-dollar dream with the brand in India. This launch is the first step in the direction of bringing a high-quality audio experience to everyday music lovers in the country. With a 70-year rich legacy in sound globally, our audio product portfolio embodies the true essence of sound engineering and expert technology, that is, simple, friendly, and value for money. Our unique and innovative audio range highlights our brand philosophy of “More for Less” and we are confident that our products with superior quality and design will delight our consumers who are looking for exactly that.”

Hacker sells 827 million LinkedIn profile data at the price of $7000: Report

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Team My Mobile
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Social networking site, LinkedIn, recently made headlines when the personal information of 500 profiles was put up on sale on a hacker forum.

According to some media reports, a hacker was found selling 500 million LinkedIn user profiles on hacker forums and provided 2 million data samples at a price of about $2. One of the user of this forum revealed that he intends to sell these 500 million pieces of information for thousands of dollars.

But in fact, there may be more information circulating on similar forums. Another user of the aforementioned hacker forum asked for the sale of 827 million LinkedIn user profiles at a price of $7,000, claiming that there are more than 500 million items. However, the number of these materials has exceeded the scale of LinkedIn users (nearly 740 million people). So that there should be duplicate or outdated materials.

As per the report, the hacker packaged the data into 7 groups. In addition to the 500 million user data that should be the same as the previous hacker, there were other data packages labeled as global users and US users, totaling 327 million. However, these materials are not sold separately, but together in groups.

boAt announces investment from Qualcomm to power ‘Make in India’ plans

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Team My Mobile
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Popular audio brand and smart accessories maker boAt today announced it has received funding from Qualcomm Ventures, the investment arm of Qualcomm Incorporated, an industry leader in wireless technologies. The investment will support the brand’s journey to roll out the next-generation audio and lifestyle products across geographies. 

boAt is now the No. 1 brand in the earwear (headphones, earphones, sound-related accessories) and TWS (True Wireless) category in India. As a digitally native brand in India, boAt has consistently been breaking barriers in a sector traditionally dominated by established global brands, placing Indian brands on the global map. In addition to solidifying its position in the Indian market, boAt has also emerged as the fifth largest wearable brand globally, according to IDC’s latest Worldwide Quarterly Device Tracker report (4Q20)

boAt continues to achieve rapid revenue growth – 100%+ over the past several years. In the past year, it has doubled its employee strength and has built up a local R&D in Bangalore. The company has also expanded into newer categories like smartwatches, besides launching over 20 new products in the audio category in FY21.

“Qualcomm is a world leader in wireless technologies and we have a shared vision of building world-class products for India and the world. As boAt enters the next phase of growth and innovation, we look forward to building a relationship with Qualcomm to deepen our R&D capabilities and further augment our efforts to manufacture products in India,” said Sameer Mehta, Co-founder, boAt.

“We believe this relationship will contribute to greater technology collaboration, quicker deployment, and refining of product portfolio across price points,” he added. 

Rajen Vagadia, Vice President and President, Qualcomm India, said, “India is one of the world’s largest consumer markets, with untapped potential. Qualcomm Ventures’ investment in boAt is one of the many steps we are taking to reinforce India’s twin missions of Atmanirbhar Bharat (a self-reliant India) and Make-in-India-for-the world, by enabling cutting edge technology innovation and R&D in India. boAt is a recognized brand and a leader in audio, wearable, and consumer lifestyle products. As a technology enabler and an investor with a long-standing presence in India, we look forward to being part of boAt’s growth and powering its vision of delivering world-class products to consumers, not just for India but for supporting their vision of global expansion.” 

Earlier this year boAt raised approximately $100 million from an affiliate of Warburg Pincus, a leading global private equity fund focused on growth investing. The equity investment from Qualcomm Ventures will help the company build momentum in the coming year as it builds up its R&D and manufacturing capabilities.

Oppo all set to launch the A74 5G smartphone in India on April 20

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Team My Mobile
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The Chinese smartphone maker, Oppo, is all set to launch its new Oppo A74 5G smartphone in India soon.

According to a recent leak, a landing page for the smartphone has emerged on Amazon India. The listing confirms that it will be made official at 12 PM (local time) on April 20. It is speculated that it could be rebranded version of the OPPO A93 5G phone, which debuted in India earlier this year in China.

As per the report, the listing at the Amazon India has revealed that the upcoming smartphone will feature a punch-hole display and a side-facing fingerprint scanner. The Chinese manufacturer is expected to confirm some of the other features of the phone before the official announcement.

OPPO had launched the OPPO A74 5G smartphone in Southeast Asian markets recently. The A74 5G for India may not be the same device, but a rebadged version of China’s OPPO A93 5G

The upcoming smartphone is expected to come with a 6.5-inch IPS LCD screen that delivers an FHD+ resolution and a 90Hz refresh rate. Snapdragon 480 chipset and 6 GB of RAM. For storage, it may have a 128 GB of built-in storage and a microSD card slot, and preinstalled with ColorOS 11.1 based Android 11 OS.

The A74 5G may also comes with 5,000mAh battery that carries support for 18W fast charging. The smartphone may have a front-facing camera of 16-megapixel and a rear camera setup of 48-megapixel primary camera, a 2-megapixel depth assist lens, and a 2-megapixel macro camera. The A74 5G for Southeast Asian markets has an additional 8-megapixel camera.

Realme C25 to go on first sale today on Flipkart and its own platform

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Team My Mobile
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The recently-launched Realme C25 will go on its first sale in India today at 12 pm on Flipkart and the company’s website. The highlights of Realme C25 include a 13 MP triple rear camera setup, a 6,000 mAh battery that supports 18 W fast charging and a MediaTek Helio G70 processor. Realme C20 and Realme C21 come with a MediaTek Helio G35 chipset and a 6.5-inch HD+ waterdrop notch display.

Realme C25 comes in two storage variants. The 4GB RAM + 64GB storage variant is priced at Rs 9,999 and the 4 GB RAM + 128 GB storage variant will cost you Rs 10,999. The smartphone comes in Watery Blue and Watery Grey colour variants. Buyers will get a discount of Rs 500 on ICICI Bank credit and debit cards.

Talking about specs, the all-new Realme C25 comes with a 6.5-inch HD+ waterdrop notch display. It is powered by MediaTek Helio G70 chipset and offers 4 GB RAM and up to 128 GB internal storage. It runs on Realme UI 2.0 based on Android 11.

In terms of optics, the smartphone houses a triple rear camera setup that houses a 13 MP primary sensor, a 2 MP monochrome sensor and a 2 MP macro sensor. It comes with an 8 MP selfie camera. Realme C25 will be equipped with a 6,000 mAh battery that supports 18 W fast charging.

Realme C25 was launched recently alongside Realme C21, Realme C20 which are already available on sale.

Advocacy group urges Facebook CEO to cancel plans to launch Instagram for kids

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Team My Mobile
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Campaign for a Commercial-Free Childhood (CCFC), an advocacy group, has reportedly urged Facebook CEO Mark Zuckerberg to not create a version of photo-sharing app Instagram for children who are under 13, as it would put them at great risk.

According to news agency Reuters, the CCFC letter to the Facebook boss comes at a time when the social media major has been criticized for amplifying misinformation globally across its platforms, while also exposing children to inappropriate material.

CCFC said that Instagram exploits youngsters’ fear of missing out as they constantly check their devices seeking approval and uploading pictures. He said that the platform’s continuous focus on appearance and self presentation would be a challenge to adolescents’ privacy and wellbeing.

The letter said, “While collecting valuable family data and cultivating a new generation of Instagram users may be good for Facebook’s bottom line, it will likely increase the use of Instagram by young children who are particularly vulnerable to the platform’s manipulative and exploitative features.”

The advocacy group believes that child-targeted marketing, along with the excessive screen time it encourages, will damage kids’ healthy development, and is dedicated to ending marketing to children.

Oppo all set to launch A74 5G in India on April 20… and more

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Team My Mobile
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Oppo all set to launch A74 5G in India on April 20

The Chinese smartphone maker, Oppo, is all set to launch its new A74 5G smartphone in India soon. According to a recent leak, a landing page for the smartphone has emerged on Amazon India. The listing confirms that it will be made official on April 20 at 12 PM. Speculations are that it could be a rebranded version of the Oppo A93 5G phone. The Amazon listing has confirmed that the upcoming smartphone has a pinch-hole display and a side-facing fingerprint scanner. The company is also expected to reveal more information about the device before the launch.

 

Hackers sell 827 million LinkedIn profiles at the price of $ 7,000

The social networking website, LinkedIn, recently made headlines when the personal information of 500 profiles was put up on sale on a hacker forum. Now, as per reports, the hacker had put a price of around $2 to view the leaked sample of two million profiles and $ 7,000 for 827 million LinkedIn user profiles. The report also claims that the hacker’s list is likely to contain outdated or duplicate material. The data has been packaged into seven groups, and the material is not being sold separately but in the form of these groups. The company hasn’t responded to any of it.

 

Apple may ditch the iPhone Mini with the 2022 lineup

The iPhone maker, Apple, is now eyeing the 2022 lineup. According to a report by a very known analyst, Ming-Chi Kuo has revealed that the company might ditch the iPhone Mini next year and go ahead with just the 6.1-inch and 6.7-inch screen sizes. Apple introduced the iPhone Mini with the iPhone 12 series last year and it comes with a 5.4-inch display. As per the report, the reason behind this move could be because the device did not get the expected response from the market.

 

Facebook is testing a video speed-dating app called ‘Sparked’

The social media giant, Facebook, is reportedly testing a new dating app called ‘Sparked’. This is different from Facebook Dating, as it’s a video speed-dating app. It still requires a Facebook account though. As per reports, the dating app is developed by Facebook’s experimental app team, NPE. Facebook Sparked has a dedicated site where users can sign up for the dating platform. But the site is currently inaccessible in India. This one is very different from other dating apps as it doesn’t offer public profiles, swiping, and even DMs. The app is basically a video chatting platform but for speed dating that lasts for four minutes. Facebook also lets people extend the speed dating to 10 minutes.

 

Google’s Android 12 leaks show tons of new features

Tech giant, Google, just last month rolled out the second developer’s preview of its upcoming mobile operating system, Android 12. The company is expected to drop Android 12 DP3 anytime now. Ahead of the rollout, some reports have surfaced on the internet revealing features including, updated App Pairs, the ‘split screen’ button changed to ‘pin to top’. The company is also making changes to the Google Assistant button. Google is planning to add a new way to launch Google Assistant that includes holding the power button for a few seconds. Android 12 is expected to launch this year.

boAt launches ‘Xplorer’ smartwatch with built-in GPS, heart rate monitor, customisable watch faces

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Team My Mobile
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Lifestyle consumer tech brand boAt has come up with yet another smartwatch called Xplorer in India. The boAt Xplorer helps upscale your active lifestyle with a built-in GPS and a   daily activity tracker paired with a 24×7 Heart Rate tracker. The Xplorer is built to keep you fit and healthy throughout the day while ensuring a classy look to match your daily outfit.

“Smartwatches are a key focus for us this year and we are happy to announce Xplorer as the latest addition to our ever-growing lineup. As we expand our smartwatch portfolio, our young consumers now have different boAt smartwatches to choose from. Beyond supporting multiple form factors, the smartwatches have a focus on fitness, style and personalization,” said Aman Gupta, Co-founder, boAt.

The boAt Xplorer features built-in GPS technology that helps you track your routes and distances while running, walking or cycling. Its built-in smart activity tracker records daily calorie burns as well as the steps and distance covered. The boAt Xplorer boasts 8 Active Sports Modes which include Outdoor Run, Indoor Run, Outdoor Walk, Outdoor Cycle, Indoor Cycle, Pool Swim, Open Water Swim and Fitness. Lastly, no more living on the vagaries of nature! With boAt Xplorer’s built-in live weather forecasts, you can get real-time weather updates and weather forecast for the next 3 days ahead so you can prepare for those outdoor runs, or hikes into nature, well in advance. 

With a 24×7 heart rate monitor, the boAt Xplorer is specially made for those who perform high-intensity workouts and require precise health and fitness monitoring. Breathe mode guides you to mindfulness with breath awareness and helps lower your heart rate and decrease stress levels. The Xplorer also helps track Menstrual Cycles with an accurate prediction of dates, ovulation patterns and more – a great feature for all our women consumers.

With an emphasis on comfortable yet trendy-looking and sweat-resistant, switchable silicone straps, you can now flaunt a new look every day. In addition to the customizable straps, the watch also features Personalized Cloud Watch Faces.

The boAt Xplorer not only streamlines your fitness and health tracking but also helps you get the most of your smartphone. Music Playback Controls, Notifications Alerts and Curated Controls such as Find My Phone, alarms, timers are all available on your wrist. Each Xplorer is rigorously tested for reliability before leaving the factory for its 5 ATM Water-Resistant casing so you can use it worry-free. The Xplorer is sweat, water and dust resistant, making it an excellent fitness partner, both indoors and outdoors.

The boAt Xplorer will be available at an introductory price of Rs 2,999 with a 1-year standard Industry warranty period.

Beetel appoints R. Ashwin as brand ambassador

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Team My Mobile
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Beetel Landline and its smart accessory brand Flix today announced the appointment of ace cricketer Ravichandran Ashwin as its brand ambassador for its wide range of products across categories. Ashwin will endorse the company’s products and services through advertising campaigns and several other promotional programmes.

“We are really excited about joining hands with the very diversified bowler and cricket champion R. Ashwin. He is a legend in the field of cricket and is well known among the millennials for his vigor, mettle and conviction which complements our brand’s core values too. Just like our brands, Ashwin too has achieved several milestones and marked his presence, in a short span of time, we see this partnership being tremendously successful- #ItsaMATCH,” said Puneet Gupta of Flix.

R. Ashwin said, “I am thrilled to join the Beetel and Flix team. Personally, I have always been passionate about gadgets and emerging new tech trends. In sync with my interests and brands passion for technology, this collaboration will go a long way.”

Bumble adds new feature to empower its community to showcase their dating choices

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Team My Mobile
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Bumble, the women-first dating and social networking app, has launched a robust suite of new Interest Badges to help people share details of their personalities in a fun and easy way.

Bumble’s community can now select up to five badges from over 150 interests that range across various categories including sports, creative hobbies, preferred choice of activities while choosing to stay in or going out, favourite movies, television shows, music to books. Bumble’s community can also choose to showcase their values and traits along with expressing their choice of allyship and support for various social causes.

Research indicates that the Bumble community, especially women, are ready to make more empowered dating choices centered on their needs after taking the past year to reflect on what they are looking for in a partner. This renewed clarity is an unexpected silver lining for those that are looking for love during this time. This feature will give the Bumble community the opportunity to be more intentional about their dating choices and make meaningful connections with a shared understanding of life values right from the beginning.

Priti Joshi, VP of Global Strategy & Operations at Bumble said, “As a platform that’s rooted in kindness, equality, and inclusivity, we encourage our community to be their most authentic self when making connections on Bumble. People can now add new Badges to their profiles that show off their personality and allow potential matches to get to know them better. From Sufi music, Bollywood to Biryani– the Bumble community in India can also choose localised Interest Badges. As single Indians navigate this new world of dating, we hope that the expanded selection of Badges helps people start more meaningful conversations and forge deeper connections.”

The launch of the new Interest Badges is another way in which Bumble continues to offer single Indians a fun way to connect with ease and confidence.

To opt-in to adding Interest Badges to your Bumble Date profile, go to ‘Edit profile’, click on ‘Tap to edit profile’ under your photograph, find the new ‘My interests’ section and select from more than 150 interests to add to your profile.

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