Highlights
- Apple is expected to unveil the iPhone 18 Pro, Pro Max, and foldable iPhone in September 2026
- The standard iPhone 18, 18e, and Air 2 will be launched later in the spring 2026.
- Apple is projected to grow shipments to 250M units, raising market share to 21%.

The next iPhone lineup is still a few months away but that doesn’t mean we have to wait to know more about what Apple is planning. A new investor note from analyst Jeff Pu has outlined key hardware details of Apple’s upcoming iPhone 18 series including the long-rumoured foldable iPhone.
The report also suggests that Apple is well-positioned to grow its market share in 2026, even as the global smartphone market is expected to contract. Here’s everything we know based on the recent report.
iPhone 18 Lineup – Specs and Launch Timeline
As per the report, Apple is expected to introduce three iPhone models in the fall of 2026. We will have the iPhone 18 Pro, iPhone 18 Pro Max, and a foldable iPhone, often referred to as the iPhone Fold.
The standard iPhone 18 is said to launch later, in the spring, alongside the iPhone 18e and the iPhone Air 2.

Pu reiterated earlier claims that the foldable iPhone will rely on Touch ID instead of Face ID. Based on data from GF Securities, the foldable model is expected to feature a combination of aluminium and titanium in its build, along with a 7.8-inch internal display and a 5.3-inch external screen.
Here’s a quick look at tipped specs (via 9to5Mac) –
| iPhone 18 Pro | iPhone 18 Pro Max | iPhone Fold | |
| Display | 6.3-inch | 6.9-inch | 7.8-inch, sub 5.3-inch |
| Processor | A20 Pro, N2, WMCM | A20 Pro, N2, WMCM | A20 Pro, N2, WMCM |
| DRAM | LPD5 12GB | LPD5 12GB | LPD5 12GB |
| Front Camera | 18MP, 6P | 18MP, 6P | 18MP (Folded), 18MP (Unfolded) |
| Rear Camera | 48MP 7P VA, Periscope 48MP, 48MP 6P | 48MP 7P VA, Periscope 48MP, 48MP 6P | 48MP 7P, 48MP 6P |
| Face ID | Structured light, smaller Dynamic Island | Structured light, smaller Dynamic Island | None (Touch ID) |
| Casing | Aluminium | Aluminium | Titanium + Aluminium |
| BB | Apple C2 | Apple C2 | Apple C2 |
| Launch | Sep-26 | Sep-26 | Sep-26 |
Focus on AI-Ready Hardware in 2026
The analyst also connected Apple’s 2026 iPhone lineup to the company’s broader artificial intelligence strategy. According to Pu, all iPhone 18 models are expected to move to N2 silicon, adopt WMCM packaging, and ship with 12GB of LPDDR5 memory.
These upgrades are reportedly intended to support more advanced on-device AI workloads. Pu added that the enhanced hardware will play a key role in enabling a more capable Siri experience, which Apple is expected to roll out in 2026 as part of its evolving AI roadmap.
Apple Poised to Buck Smartphone Market Slowdown
According to Pu, worldwide smartphone shipments are forecast to decline by 4% in 2026, “primarily due to memory costs impact amid tepid end-market, especially for Android low-to-mid end sales.” Despite this broader slowdown, Apple is expected to perform better than the overall market.
The analyst estimates that Apple will ship around 250 million iPhones in 2026, representing a 2% year-on-year increase. If this projection holds, Apple’s global smartphone market share would rise to 21%, up from 20% in 2025 and 19% in 2024.
Pu also pointed to strong demand for the current-generation iPhone 17 lineup as another positive factor. He described demand as “resilient,” noting that Apple has reportedly increased its build forecast for the first quarter of 2026 to 59 million units, up from an earlier estimate of 56 million units.
FAQs
Q1. Which iPhone models are expected in the iPhone 18 lineup?
Answer. Apple is tipped to launch the iPhone 18 Pro, iPhone 18 Pro Max, and a foldable iPhone (iPhone Fold) in September 2026, with the standard iPhone 18, 18e, and Air 2 arriving later in spring.
Q2. What are the key specs of the foldable iPhone?
Answer. The foldable iPhone may feature a titanium-aluminum build, Touch ID instead of Face ID, a 7.8-inch internal display, and a 5.3-inch external screen.
Q3. How is Apple preparing its iPhone 18 series for AI?
Answer. All models are expected to use N2 silicon, WMCM packaging, and 12GB LPDDR5 RAM to support advanced on-device AI workloads and an upgraded Siri experience in 2026.



































