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Online Gaming: mFilterIt releases key threats to watch out for

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As India’s eSports segment grows exponentially, this expansion is majorly attributed to the rapid digitalization that has occurred in recent years. eSport, as an ecosystem, has a much larger economic potential and is expected to generate around INR 100 billion in economic value between now and FY2025. Now with the government’s clear vision and setting up of a task force to recommend steps for promotion of animation, visual effects, gaming, and comic (AVGC) sector in the Budget 22-23, the gaming industry has come to a forefront.

As the Indian gaming industry embarks on a growth journey, it’s also crucial to be aware of the threats of online gaming. mFilterIt today released a set of threats involving various digital frauds that the gamers must keep in mind before stepping into the arena as the threat of fraud remain high.

Amit Relan, Co-Founder and Director of ‘mFilterIt’ said, “According to a recent 2021 Ernst & Young Report, India’s eSports business grew to INR 3 billion in FY2021 and is predicted to increase up to INR 11 billion by FY2025. The government also recognized the growth and employment opportunity in the AVGC sector by announcing an AVGC promotion task force to build domestic capacity. The gamers are focused on achieving a specific level of success, whether it is through tournament participation, gaining top positions in games, or other means. Unfortunately, this puts them exposed to an increasing number of digital scams. We at mFilterIt, want to bring the threat to the gamers on the surface and offer a way to prevent themselves from frauds and online predators by generating awareness.”

Following are the enumerated ways identified by mFilterIt, that are used by fraudsters to target the online gaming community, the awareness around these threats is the key to avoiding getting trapped by scammers, the key threats are as follows:

In-app purchases cause gamers to lose real money

With the growing use of gaming smartphones, even if, four out of ten players in India make an in-app purchase, it translates to hundreds of millions of dollars spent on games each year. Account takeover fraud of a gaming ID means losing real money for gamers who wish to play a fair game. In-app purchases are costing gamers real money.

In-app purchases

According to a new report by the Internet and Mobile Association of India (IAMAI), the Indian gaming market is projected to hit $3.9 billion (in value) by 2025, and over 40 percent of hardcore gamers are paying for their games with an average spend of Rs 230 per month.

Rising cases of cyberbullying in gaming

Digital fraudsters are highly capable of tracking down minors with compromised accounts. This might result in harassment through exploitative ways such as demanding a ransom in exchange for the account status being restored.

cyberbullying in gaming

According to Akamai Technologies research, the gaming industry was subjected to 12 billion cyberattacks between November 2017 and March 2019. Children usually fail to disclose or report a problem to their parents, which can have serious implications, including emotional and mental distress.

Breach of data privacy and cyber attacks

Children below 14-15 years, use their parent’s smartphones to play games occasionally. This may lead to data breaches of the mobile owners. The mobiles carrying more serious and confidential information including banking details, official documents, personal images, etc. are likely at a higher risk. The fraudster could also get access to Google or other OS account details and get access to the entire device including data and other applications on the smartphone.

Cyber-attack

According to the Norton Cyber Safety Report: Gaming & Cybercrime 2021, three out of every four gamers in India have been victims of a cyberattack at some point. Aside from the cash loss, about 35% of the victims, claimed to have malicious software installed on their gaming devices because of a cyber-attack, and 29% of the victims discovered that their online gaming account had been hacked.

Account Takeovers (ATO)

Passionate gamers work hard and play a fair game to reach a certain level in the game, to be considered as a professional which can make them eligible for awards and entry to tournaments. Account takeover or ATO is a major issue in paid and subscription-based online services such as eCommerce, OTT, and now eSports. While eCommerce and OTT apps interface with adults who could still be difficult to break into, eSports gives fraudsters an easy playfield as it will mostly have children on the other side.

The gaming industry must collaborate with ATO anti-fraud solution makers to proactively stop this wildfire so that children of tender age could be saved from experiencing the dark side of digital at an early age where they cannot handle it.

Beyond the gamers, what’s the impact?

These frauds also adversely impact the game. For beginners, there’s the matter of brand reputation and infringement. Many websites and apps have been established using the logos and other identifiers of such games. This is a case of infringement, and the website or app owner might run anything as irrelevant and explicit as pornographic material on their app. This could be detrimental to the company’s reputation.

Also, there would be a large number of inactive accounts if a fraudster hijacks a legitimate account and drains all of its funds. The account will no longer be operational, but the user will remain active. This will artificially expand the user base without providing a commensurate ARPU. Thus, lowering the revenue potential and other crucial metrics used by investors and lenders.

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Samsung Galaxy S22 series unveiling in India: Know the details!

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Samsung, India’s most trusted and favorite smartphone brand, will unveil the latest Galaxy S22 series in India. The event will be live-streamed across Samsung’s social media platforms including Facebook, Twitter and YouTube.

Samsung will announce the price and offers on Galaxy S22 Ultra, Galaxy S22+ and Galaxy S22. The event will start at 12:30 pm on February 17, 2022, and consumers can tune into Samsung India’s social media channels watch the live stream.

Consumers who have pre-reserved Galaxy S22 Ultra, Galaxy S22+, and/or Galaxy S22 will be eligible for all pre-booking offers along with a free Galaxy SmartTag.

The Galaxy S22 series was announced at Galaxy Unpacked last week. Galaxy S22 Ultra reimagines the mobile
experience by merging the best Galaxy features of Galaxy Note and Galaxy S series. Galaxy S22+ and Galaxy S22 deliver revolutionary camera experiences with advanced grade pro-grade AI camera feature so that people can connect and share wherever they are.

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Vi demonstrates 5G Voice over NR capability

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India’s leading telecom operator, Vodafone Idea Limited (Vi) has announced that it has successfully demonstrated 5G Voice over New Radio (VoNR) with its technology partner, Nokia, during the ongoing 5G Trials in Gandhinagar, Gujarat. Once deployed, the VoNR solution will enable Vi to offer its subscribers high-definition voice experience over 5G, as well as several advanced voice applications and use cases in the future.

Vi is conducting 5G Trials on government allocated 5G spectrum in Gandhinagar, Gujarat and Pune in Maharashtra.

The VoNR trial was done on Nokia’s comprehensive portfolio of solutions including its AirScale 5G RAN, 5G Core and IP Multimedia Subsystem (IMS) voice core. Once commercially deployed, the solution can provide superior user experience on a reliable, low latency network, as it uses the 5G network for both voice and data services.

According to Jagbir Singh, CTO, Vodafone Idea Limited, “We are testing technology solutions for offering superior network experience and use cases of relevance to digital enterprises and consumers, during our 5G Trials. Having achieved fastest 5G speeds in the country and demonstration of a wide range of use cases, we have now successfully tested VoNR service which offers the best call quality on 5G networks, using technology solutions from Nokia. I am confident that our relentless pursuit to deliver a superior network for Digital India will help us to continue providing the best in class voice and data services to 5G users in the future.”

Nokia’s VoNR solution is helping service providers offer a plethora of new and exciting voice-based applications like real-time translation and immersive voice for more engaging augmented and virtual reality use cases.

Nokia IMS voice core provides service providers with new revenue streams through innovative applications and use cases where voice plays a crucial role, much-needed operational flexibility and lower network management costs.

Earlier, during its 5G Trials with Nokia in Gandhinagar, Vi recorded speeds in excess of 4 Gbps and showcased unique consumer use cases such as AI based VR streaming, Roller Coaster Gaming, VR 5G Connected Schools and 360 degree VR Content Playback. Vi also used Nokia’s 5G Radio Access Network (RAN) and 5G core to successfully demonstrate secure network slicing use case, as well as trialed the utilisation of 5G in mid-band to provide rural broadband connectivity in Gandhinagar.

Also, Read Here: Beetel launches S12 Pro Talk smartwatch

Beetel launches S12 Pro Talk smartwatch

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FliX, powered by Beetel has announced the launch of the S12 Pro Talk Smartwatch, priced for Rs3,999. The feature-rich smartwatch comes equipped with HD Bluetooth calling, bigger display, multi-sports mode, along with many other technology features at a highly affordable price point. The smartwatch would be initially available on Amazon.in and B2B eCommerce platform, Udaan.

 Design and display

The wristwatch has a metallic build & provides a premium feel thanks to its curved edge square design with a wide and dazzling 1.54″ LCD display with 240X240 pixel resolution. It has the most extended battery life, with up to 4 hours of continuous calling time and up to 20-25 days of standby time. S12 Pro Talk Smartwatch has smart recognition and supports multiple sports modes to provide additional opportunities for fitness activities.

The S12 Pro Talk Smartwatch supports Bluetooth V5.0, hands-free talking with HD sound. Whether a user is exercising or driving, their phone can be pushed to their watch in time for incoming calls. Furthermore, it supports one-touch answering, which frees up the user’s hands while allowing greater communication flexibility.

S12 Pro

Comprehensive health suite

The smartwatch is a comprehensive health suite that monitors blood pressure and recommends relaxation and breathing techniques to alleviate anxiety. It also tracks heart rate and oxygen levels to guarantee proactive health care. Another important value addition is the body temperature and SpO2 feature, which is relatively uncommon at this price point in smart wearables. Other features include the number of calories burned, the number of steps done, the overall distance travelled, and so on.

“Flix is a well-known brand in the mobile accessories business, with a strong following for its wearables and power banks. As consumers become more interested in health and fitness, this partnership will allow us to provide a more comprehensive product experience on our platform” said Akshay Ahuja, Category Lead – Consumer Electronics & Personal Computing, Amazon India.

Commenting on the launch Hirendra Kumar Rathod, Head – Electronics Category, Udaan said “Udaan has become a platform of choice for brands as a result of our strong distribution network enabling national reach as well as entry into newer markets with enormous cost benefits. With the addition of Flix products to our platform, our retailer partners across 1000 towns & cities will benefit with an expanded portfolio of wearable solutions. We will continue to partner with more brands and bring best-in-class products at affordable prices to retailers across Bharat.”

Ravi Kumar, BU Head – Consumer, Beetel said, “Our newest S12 Pro Talk on along with having Bluetooth calling, also offers a lot of features that help you monitor your health and fitness. One such feature is body temperature & SpO2 monitoring in our smartwatch, which has seemingly become the need of the hour. With our newest launch, we aim to make wearable technology in everyday life more enriching”

The smartwatch also comes bundled with multiple watch faces to enhance the viewing experience. The smartwatch runs on a proprietary OS with a quick access honeycomb menu. S12 Pro Talk Smartwatch works with Android smartphones and iPhone models, and settings can be synced with the  V-Band app Available at App Store and Play Store . Sliding your finger from the top reveals the quick action menu a faster way to ease up your life and bring quality health to it

The smartwatch is IP65 Dust and Splash resistance to ensure safety during testing weather conditions. The smartwatch is currently available at a special introductory price of Rs. 2,999.

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Western Digital inspires more gamers to level up gaming rigs

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As game worlds become more immersive and place greater demands on our systems, gamers are looking for ways to optimize their rigs for intensive games and add storage for future updates and downloadable content.

To help PC gamers play at their best, Western Digital just released its latest addition to the WD_BLACK portfolio, the WD_BLACK SN770 NVMe SSD. The new drive fuels gaming PC rigs with faster speeds and longer gameplay, offering up to 40% faster performance and up to 20% more power efficiency at maximum speed over the previous generation.

The WD_BLACK SN770 NVMe SSD features a PCIe Gen4 interface that delivers ultra-fast read speeds of up to 5,150MB/s3 (1TB and 2TB models only) to fuel in-game responsiveness, minimize stutter, and provide smooth streaming for a performance boost that gamers can see and feel. The drive is an accessible option for gamers looking to transition to Gen4 while also being backwards compatible for those with Gen3 systems. Purpose-built for PC gaming, it’s an ideal solution for enthusiast PC builders and long-time gamers looking to elevate their gaming experience.

Western Digital

Khalid Wani, Senior Director – Sales, India, Western Digital said, “Our WD_BLACK portfolio provides a variety of innovative, high-performance solutions that are purpose-built for every type of gamer, at every level. Today we have introduced WD_BLACK SN770 NVMe SS, which is designed for PC gaming with blazing fast speeds and additional storage for quick game load times, smooth streaming, and minimal in-game stutter.”

“As more gamers look to make the transition to PCIe Gen4 systems, we believe it is important for the PC gaming community to have a variety of reliable, high-performing solutions to level up their gaming rigs,” said Jaganathan Chelliah, Senior Director – Marketing, India & Middle East and Africa, Western Digital. “The new WD_BLACK SN770 NVMe SSD makes Gen4 technology more accessible, helping more gamers get into the game faster and improve their overall gaming experience,” he added.

Key features of the new drive include:

  • Blazing fast sequential read speeds up to 5,150 MB/s3 (1TB and 2TB models only) for quick game load times
  • Smooth streaming and minimal in-game stutter thanks to the drive’s PCIe Gen4 compatibility with modern motherboards and laptops2
  • Consistent performance at maximum speed thanks to advanced thermal management and 20% increased power efficiency over previous generation internal NVMe SSDs1

Pricing and Availability

Western Digital

The WD_BLACK SN770 NVMe SSD is now available for purchase from select IT retail stores amazon.in, primeabgb.com, www.themvp.in, pcstudio.in, kryptonitemicrosystems.com & mdcomputers.in. Available in capacities ranging from 250GB4 up to 2TB4, starting at an SRP of Rs 4,749.

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 ‘Kitne aadmi thae’ to Covid among top popular requests made to Alexa in 2021 in India

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Alexa voice service which turned four in India entertained customers by playing more than 21.6 lakh songs every day, genre such as kids, devotional and regional language were extremely prominent in the top 20 songs. Besides, ‘Kitne aadmi the’ to Covid are most popular requests to Alexa in 2021 in India. With almost 50% customers from non-metro cities, the number of requests to Alexa in 2021 increased by 68% since the previous year.

From sports, movie dialogs, and word definitions to tough math problems, weather, and the latest stock market updates, customers quizzed Alexa with around 1.7 lakh questions every day. During March-April’21, customers asked 11,500 questions every day about Covid, health and wellness related topics. Customers also loved starting and concluding their days with Alexa, they wished “Alexa, good morning” and “Alexa, good night” 11,520 times every day.

Recap of new Alexa features and devices

The year 2021 was special because customers were able to interact with Amitabh Bachchan’s voice on Alexa and ask for stories from his life, a selection of poems by his father, tongue twisters, motivational quotes, and more. The most popular requests included fun questions such as “Amit ji, Kitne aadmi the”, anecdotes from his childhood and stories from his movies like Sholay.

Customers now have more options to access Alexa. In 2021, Amazon launched a fresh line-up of devices such as All-New Echo Show 10, Echo Show 8 (2nd Gen), Echo Show 5 (2nd Gen), Fire TV Cube and Fire TV Stick 4K Max with Alexa Voice Remote. Echo Show devices come with a camera shutter for additional privacy, as well as multiple accessibility features that can be set up using the touchscreen. Brands such as Xiaomi, OnePlus, boAt, Zebronics and Noise launched Alexa built-in smartphones, smart watches, speakers and more. Mahindra launched the XUV700, now customers can enjoy hands-free control of vehicle-functions along with the full Alexa experience when they are on the go.

“We are constantly working to make Alexa more useful and delightful for customers in India with launches such as our most advanced Echo Show 10 with intelligent motion, India’s first celebrity voice with Amitabh Bachchan, and the Mahindra XUV700 vehicle with Alexa built-in”, said Puneesh Kumar, Country Leader for Alexa, Amazon India. “Many customers have shared feedback that having Alexa around makes life more fun, convenient and productive. This encouragement helps us to continue innovating and work like it’s still day one.”

Blockbuster deals on Alexa devices

To thank customers Amazo has announced up to 50% off on AmazonEcho range of smart speakers and displays, up to 43% off on Fire TV devices, up to 30% off on smart home gadgets and Alexa built-in devices by brands such as OnePlus, boAt, Wipro, Panasonic, Xiaomi & more. These deals are available for 48 hours; from 12 AM on 15th February 2022 till 11:59 PM on 16th February 2022. Check out the deals here: .

Alexa

Improvements in Alexa’s speech science

Improving Alexa’s understanding of customer requests in English, Hindi and a mixed language such as Hinglish in various Indian dialects and accents is very complex and requires deep science and invention by the Alexa science team. In 2021, with a move to neural speech recognition technology, Alexa became more accurate in understanding user queries and we reduced Automatic Speech Recognition errors by 25%. The team also drove numerous initiatives towards algorithmic improvement of Alexa’s understanding of English and Hindi, leading to 27% improvement in Alexa’s Natural Language Understanding. They equipped Alexa with hundreds of new words from the Hindi vocabulary, used machine learning and artificial intelligence techniques to help Alexa understand different ways in which customers can ask for the same information. These improvements have made interactions with Alexa more natural.

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Twitter soon to become a safer place for your expressions: Here’s why!

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Twitter is soon going to be a safer place providing safety on your every expression! It has rolled out three major tools intended to combat the abuse within its walls. The network will put a stopper on all the face accounts created, presenting users with more safe results, and pushing potentially abusive or sensitive tweets further down users’ timelines. It’s time to take down the unwanted validation to the unsavoury trolls whose presence hinders the experience of others.

Google launches Chrome OS Flex, details inside

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Google has launched a new version of Chrome OS bringing the benefits of Chrome OS to PCs and Macs. A USB drive and compatible PC or Mac is all needed to get started.

What is Chrome OS Flex

Chrome OS Flex is the cloud-first, fast, easy-to manage, and secure operating system for PCs and Macs. Chrome OS Flex is a new, free-to-download operating system from Google. Built for businesses and schools, it’s fully compatible with Google’s powerful cloud-based management. Chrome OS Flex modernizes devices you already own, allowing you to experience the benefits of Chrome OS on PCs and Macs:

A fast, modern work experience

In a blog post, it says that Chrome OS Flex provides fast access to web apps and virtualization, all within an intuitive, clutter-free experience for users. Chrome OS Flex boots up in seconds and doesn’t slow down over time. And with system updates that happen in the background, there’s less downtime for users.

Chrome OS

Proactive security against the latest threats

With Chrome OS Flex, there’s no need for antivirus software. With regular security updates, Chrome OS Flex has built in protection against threats including viruses, ransomware, and phishing. Sandboxing technology keeps threats contained to a specific tab or application, the read-only OS blocks executables where threats often hide, and Google Safe Browsing proactively warns users before navigating to malicious sites. IT can even prevent data loss on lost or stolen devices with remote wipe.

Easy deployment and management

Within minutes, IT can install Chrome OS Flex on devices through USB or network deployment. After login, a user’s cloud profile gets downloaded and automatically syncs their settings, bookmarks, and policies. And with the cloud-based Google Admin console, IT has a powerful and simple management experience. Even with 500+ policies and controls, it’s still easy to get started with pre-set policies recommended by Google.

A sustainable solution making the most of existing hardware

Google informs that Chrome OS Flex maximizes the life of your existing device fleet. Rather than disposing of aging PCs and Macs, refresh them with a modern and fast operating system to reduce e-waste.

Chrome OS Flex has the same code base and release cadence as Chrome OS which ensures a consistent end user and IT experience. Chrome OS Flex delivers the official Chrome Browser, Google Assistant, and cross-device features in the same user interface as Chrome OS. And with Chrome Enterprise for Education Upgrade, IT can manage Chrome OS Flex devices and Chrome OS devices like Chromebooks side by side in the Google Admin console.1

With such similar end user and IT experiences, it’s also easy to transition from Chrome OS Flex to Chrome OS devices when you’re ready to purchase new hardware: With Chromebooks, Chromeboxes, and Chromebases, you’ll experience end-to-end optimization across hardware and software with the strongest security and largest app ecosystem through the Google Play Store.

Also, Read Here: Samsung Galaxy A03 India launch coming soon: Check specs, price

 

Facebook drops 15 years old feature, News Feed renamed to Feed

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The most unexpected happened today as Facebook dropped News from its News Feed. The feature was there on the app for more than 15 years, but with Meta improving the user experience for better, renamed it to Feed only. Reportedly, it was found that the name News Feed created a picture of news-restricted content in users’ minds and apparently was confusing for some. “Starting today, our News Feed will now be known as ‘Feed’,” announced the company on Twitter. “Happy scrolling!”

 

Maybe they, too, want to give the user some diverse content they’ve been looking for!

Maxhub Conference Speakerphone BM21 earns Zoom Certification

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Maxhub recently announced a new development for its unified communication product portfolio. The impressive all-in-one UC BM21 Bluetooth speakerphone is now officially Zoom Certified, the market leader in cloud meeting solutions.

Achieving Zoom certification identifies the Maxhub UC BM21 device as a high-quality solution for plug-and-play communication that meets or exceeds Zoom requirements. Designed for the modern workplace, the BM21 series speakerphone can be permanently set up in the office, or for staff adapting to remote and hybrid work models, it combines impeccable ease of use with crystal clear audio quality and reliability. As a Zoom Certified device, buyers can rest assured that the Maxhub UC BM21 teleconferencing speakerphone works seamlessly and intuitively with the Zoom Meetings and Zoom Rooms environments.

Earning Zoom certification is another successful milestone for Maxhub in cooperating with key industries partners. The achievement demonstrates the commitment of the company to creating user-friendly devices for the modern age of work, with enterprise-grade quality and features.

Maxhub Conference Speakerphone BM21

The UC BM21 speakerphone is a comprehensive tool for collaboration and communication, capable of meeting Zoom’s high standards for pristine communication performance. The product features a 360-degree omnidirectional voice pickup capability, wireless charging, an 8-hour playtime, and delivers clear audio quality in any environment. Furthermore, at only 1.5 inches high and under 5 inches in diameter, the BM21 can seamlessly blend into any meeting room space.

A set of large dynamic speakers equipped with enhanced DSP for intelligent noise reduction and echo cancellation, ensures users experience natural, clear sounds from any position in the meeting room, while the 6-element PZM boundary microphone intelligently masters omnidirectional voice acquisition. It’s the ideal microphone and speaker solution for the conference table in small to mid-sized meetings.

Achieving Zoom certification is significant progress for the Maxhub team in delivering impeccable quality products. As Darren Lin, General Manager, Maxhub says “Zoom’s Hardware Certification Program inspired us to prove ourselves to our customers and demonstrate our ability to offer the high-quality audio and video collaboration experiences teams need. In the future, MAXHUB will continue to build better solutions for customers of Zoom.”

Maxhub BM21

Keith Kang, Product Manager for Maxhub UC commented, “Zoom certification reassures users that MAXHUB can provide the high quality required in today’s crucial Zoom Meetings. The intuitive plug-and-play design, combined with state-of-the-art audio defines the UC BM21 tool as a tool for maximum performance, with minimal setup complexity. With Zoom and MAXHUB, every meeting attendee can get the most out of their conferencing sessions.”

Zoom Certification Program Manager, JC Leffler states, “We are very pleased to see the official cooperation between MAXHUB and Zoom. We have already seen the capabilities of MAXHUB in the UC BM21 product and look forward to further cooperation with MAXHUB in the future.”

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