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ICT Spending in India is Expected to Grow at 10% in 2021: IDC Report

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Enterprises’ focus during the current pandemic to ensure future growth, innovation, and resilience is helping to revive Indian ICT spend to a strong positive outlook in 2021.

International Data Corporation (IDC) forecasts India’s ICT Spending to grow by over 10% to reach $91 billion in 2021 and expected to reach $111 billion by 2024, according to the latest release of Worldwide ICT Spending Guide Industry and Company Size.

The revival of economic activities across India together with growing consumer demand played a key role in expediting this growth. The accelerated push towards going digital was due to a change in focus of enterprises, be it their business model, or to create digital products and services and deliver digital-first experience. Major industries have reached operations at optimal levels as demand picked up owing to an improved supply throughout the end of last year and into 2021.

Ashutosh Bisht, Senior Research Manager, IDC said, “Various initiatives by Indian government such as recent production led incentives (PLI), infrastructure modernization to remove bottlenecks in the supply chain, Atmanirbhar Bharat, Make in India and others to make enterprises competitive. To achieve this, technology-led investment towards digital transformation is inevitable. Providing an alternate to China as the global manufacturing hub will also step-up India’s position in the global arena.”

With respect to industry verticals, Education is expected to show the highest bounce back in 2021 owing to a continued focus on a hybrid operating model. Private schools and professional certification courses are changing the methods of learning due to the pandemic as demand for specialized skills is on the rise. This is supported by the adoption of e-Learning solutions and e-Certifications provided by many organizations and institutions. Personal and Consumer Services has been at the forefront as lockdown started to lift by end of 2020. Changing the way for a consumer to avail services has quickly created more opportunities for spending on technology since new rules and regulations make it important to avoid a rise in infection rates.

Mario Allen, Senior Market Analyst for IT Spending Group APeJC, IDC said, “A digital transformation is on the horizon for all industries across India. This has changed how traditionally hardware has been purchased, services that are opted for, and software developed to help in everyday activity across all industries. The interaction between these three will supplement each other to reinforce future growth.”

The banking and telecommunications industry contributes the highest, around 14% of the overall ICT Spend in 2021. The banking sector is expected to grow at 7.8% in 2021 and is mainly driven by increased ICT investments in redesigned customer experience (CX), business continuity, and cybersecurity. Spend in the telecommunication industry is expected to grow at 9.1% in 2021 as India continues to be a hub for innovation and operators, even though cost-constrained, will focus on bringing in cost transformations in operations.

Very Large Business (1000+ employees) continues to hold the largest market throughout the forecast. It contributes to almost half of the ICT Spending excluding the consumer segment, as it’s easier for large businesses to re-allocate budgets from planned activities to crisis response-related IT projects for stable operations. SMB segment will be focusing on remote training, secure connectivity, and virtual workspaces as their top priority will be to attain resiliency of operations. However, investments in customer engagements (self-servicing, online engagements) and new digital offerings for both products and services are expected to be the outlook for all company sizes post-2020.

The Worldwide Semiannual ICT Spending Guide Industry and Company Size is IDC’s flagship all-in-one data product capturing IT spending across more than 100 technology categories and 53 countries. This IDC Spending Guide will provide a granular view of the market for IT spending from a country, industry, company size, and technology perspective. This comprehensive database delivered via pivot table format or IDC’s custom query tool allows the user to easily extract meaningful information about various technology markets and industries by viewing data trends, relationships, and making data comparisons across more than 3 million data points.

SPPL announces investment of Rs 300 crores in RND center to focus on IOT technology

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Super Plastronics Pvt Ltd, an exclusive brand licensee for Kodak HD LED TVs in India, today announced an investment of INR 300 crores to strengthen its capabilities in IoT technologies. Phased over 3 years, the investment will focus on building intelligent TVs that are intuitive and meet the demands of the “new Indian customer”.

The “new Indian customer” has evolved during the COVID19 experience and the definition of TV has changed. It is estimated that by end of 2023 there will be more than 1 million smart homes devices in the Indian market. The investment will help Kodak HD LED TVs disrupt the market by becoming a one stop platform for work-from-home needs for the new customer. Equipped with large screens, Kodak Android TVs will now also connect all the smart home devices in the house.

To suit their needs, Kodak HD LED TVs is developing a mobile application which would integrate the TV and appliances, just by voice command one could now book service call, increase or decrease temperature of your AC, adjusting the lighting according tv mode (movie, sports, news).

Avneet Singh Marwah, Director and CEO of Super Plastronics Pvt Ltd said, “We are committed to the Atmanirbhar Bharat initiative, and Kodak TV will have first mover advantage, not only for domestic market but also to compete globally. Kodak TV is offering aggressive pricing at better technology and expanding its infrastructure in India. In 2021, Kodak TV will have 1000 service centres in India and will be available in more than 70,000 counters across the country.”

Kodak HD LED TV also announced a product line-up of 10 new models in 2021, after back-to-back successful launches of CA and 7XPRO series in 2020. The Investment will bring best of technology and experience to the customer, including voice commands in 7 regional languages with google assistant and hand free experience.

The announcements come in line with Kodak HD LED TVs and Flipkart’s partnership for The Electronics Sale (March 16-20, 2021). The brand has announced exciting offers on the HDX series as well as on the recently launched bezel-less CA and 7XPRO series, starting at Rs 7,999.

InstaSafe Technologies becomes India’s fastest-growing cybersecurity startup

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Bengaluru based cybersecurity solutions provider InstaSafe Technologies becomes India’s fastest growing cybertech startup, according to Deloitte India’s Tech Fast 50 India 2020 Awards.

The “Technology Fast 50” India 2020 programme ranks the fastest growing technology companies in India based on their percentage revenue growth over the past three financial years. Instasafe Technologies was ranked amongst the top 10 startups as it clocked a year-on-year revenue growth of 574%.

Sandip Kumar Panda, CEO of InstaSafe Technologies said, “With cybersecurity moving from the confines of security team discussions to conversations amongst CXOs in the boardroom, it is apparent that businesses are realising the indispensable nature of a robust cybersecurity posture. At the same time, give the incredible speed at which threat actors are evolving and innovating, a simplified, cloud ready security solution is the need of the hour. This is what InstaSafe has been trying to achieve – securing businesses and simplifying the challenge of access from anywhere with a hyperflexible, scale as you go solution. Our incredible growth story is testament to the fact that security, as a concept and a precaution, has started being taken seriously by CISOs. We hope to be able to continue to make the internet safer and connected through a process of continuous innovation and improvement.”

An Underdog in the worldwide Cybersecurity market, InstaSafe has been quietly pioneering Zero Trust Security and Crowdsourced Security Solutions in India. Today, InstaSafe serves customers across 20+ Countries and organisations across verticals from Governments, enterprises and MSMEs to leading startups. InstaSafe has helped corporates across diverse domains in their quest to stay productive during the COVID crisis and also secured companies from cyberattacks during Covid and beyond.

The startup expanded its existing customer base multi-fold and a cloud traffic surge of 25x with users, adding more than 1,20,000 clients for business continuity, amidst the COVID crisis and witnessed a Y-O-Y revenue growth of 574% over the past three years. Some of the highlights of this surge in customers were the deployment locations across India, Singapore, Philippines, Romania, South Africa, Middle East, Western Europe, & United States.

Instasafe is also recognized as one of the 5 start-ups listed by the Ministry of Electronics & Information Technology(Meity) & Data Security Council of India(DSCI), Government of India for creating a secured work environment at home, and has been recommended by Gartner as a preferred solution for crafting a remote work strategy, along with Microsoft and Google Cloud.

TCL sells top 4K, 4K UHD and 4K QLED TVs as part of Shopping Days and Amazon Prime Shopping Sale

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Consumer electronics major TCL has come up with exciting offers on 4K, 4K UHD and 4K QLED TVs, both on online and offline platforms. As part of the ‘TCL Shopping Days’, which is an offline sale event starting today, the brand is selling C715 and P715, starting at Rs 61,990 and Rs 35,990, respectively. While the C715 will be available in a 55-inch variant, the P715 will come in two variants: 43-inch and 55-inch. The event will run till March 31, 2021.

Prime Shopping, on the other hand, is an online event, starting from March 12 and will be live till March 15, 2021. Under this, the brand will be selling P715, P615, and C715 on Amazon. The P715 will come in two variants: 43-inch and 55-inch at Rs 35,999 and Rs 48,499, respectively. The P615 will also be available in two variants: 55-inch and 65-inch at Rs 42,499 and Rs 59,999, respectively.

P615: A mid-range 4K Android TV, P615 supports 4K HDR and comes equipped with a micro dimming feature for an immersive TV viewing experience with great picture quality. The device also offers Dolby Audio that delivers rich and high-quality sound output to users, taking entertainment to a new level.

P715: An advanced 4K Android TV, P715 supports 4K HDR 10 and comes equipped with Dynamic Color Enhancement, micro dimming, and 4K upscaling, allowing users to enjoy optimized content quality with an augmented display effect. It also features hands-free voice control, which enables users to play their favourite shows, movies or launch any app using their voice, instead of remote control. It also supports Dolby Audio for unmatched sound quality.

C715: A 4K QLED TV, C715 offers HDR 10+ and Dolby Vision along with the features present in the aforementioned TVs. Both these features are designed to deliver extraordinary colour, contrast, and brightness to the screen, thereby ensuring a transformative viewing experience to users. The device also boasts Quantum Dot technology for pristine picture quality and true-to-life images. When it comes to sound, the TV has Dolby Atmos and DTS-HD, ensuring immersive entertainment for users. It also comes with hands-free voice control for providing seamless control of the device, and enables a smart living experience at home.

Mike Chen, General Manager, TCL India, said, “We are happy to bring great deals for our users, comprising some of the best 4K Android and QLED models from our diverse kitty. These offerings underline our commitment to creating and launching cutting-edge technologies and ensure high-quality entertainment experiences for our users. As we advance in our journey, we will continue to come up with more such products backed by lucrative deals, making shopping more affordable and rewarding for our customers.”

CarDekho forays into connected vehicle tech with Uplink

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Auto-tech firm CarDekho today launched Uplink, an advanced and compact GPS vehicle tracking system. Uplink is powered by a compact plug-and-play device that can be connected to any vehicle allowing users to gain real-time access to a host of information such as Live tracking, Rash Driving Alerts, Trips History, Driving Analysis, Geofence Alerts, Usage Stats, and much more. So vehicle owners can ensure round the clock safety, security and surveillance of the vehicle with Uplink.

Uplink Telematics Unit i.e. GPS device is one of the most compact devices in its segment, ensuring easy and hidden installation and being plug and play means that it does not require any technician for installation and there is no fear of wire cutting during installation. Further, it paves the way for advanced connectivity, ensuring continuous communication between the customer with well-designed and user-friendly mobile apps available on both Android and iOS platforms along with the web portal as well.

Sushant Bhatt, Business Head, Tech Solutions, CarDekho Group, said, “Today technology is an integral part of our life, extending to our valuable assets like home and vehicles through IoT. Uplink enables vehicle owners to stay connected with their vehicle 24×7 ensuring total peace of mind. Being true to our name “Cardekho”, you can keep track of your vehicle on your device.”

“Uplink is a testament to CarDekho’s mission of digitizing the auto ecosystem and making the vehicle ownership journey easy for the customer. Uplink addresses the market need for a reliable connected vehicle solution at affordable pricing with a dedicated customer support team to assure uninterrupted service to customers. We are confident that with the launch of Uplink, CarDekho will create another benchmark in automobile technology,” he said.

CarDekho Uplink offers complete peace of mind. The device can be easily installed by the user in the 12V port or the OBD port (depending upon the variant) of the car. As the device fits into an existing accessory port of the vehicle, it is safe and does not affect the guarantee and warranty of the vehicle. Further CarDekho Uplink comes with optimized circuitry and a smart sleep mode that understands battery consumption and does not drain the vehicle battery when the vehicle is parked for a long duration.

To ensure a hassle-free experience, the Uplink device comes pre-installed with a SIM along with the product with an annual plan. Customer support service is the backbone of any offering at CarDekho and Uplink also comes with a dedicated call centre team that is available to support the customers. CarDekho Uplink is available at Rs 4,999 along with one-year subscription and a GPS device with one year warranty. It can be purchased online via Amazon and CarDekho.

Hybrid Workplace Solutions: For Future of Work in the New Normal

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Triggered by COVID-19, almost overnight, millions of people worldwide were compelled to stay at home and resume their work-related activities. The lockdown highlighted the need for investment into digital technologies and collaboration tools to ensure seamless, secure, and flexible remote working for business continuity and growth. As organisations adopt the hybrid way of working as the new workplace norm, it presents the unique opportunity to challenge convention, adopt new technologies, foster innovation and most importantly, work securely and effectively.

A successful business is like a network of people and technologies that together create value for clients and thus, rethinking working patterns while shifting to hybrid mode, fostering better collaboration, and optimizing investment in secure, hybrid solutions to create technology abled workspace is the way ahead. Organizations have gauged the importance of secure, digitally robust, work cultures under the given circumstances and future-proofing for business resilience are now imperative. In tandem with the rapid digitization, conscious companies today are incorporating optimal visualization and collaboration solutions which not only effortlessly permeate into the company’s existing work culture, but also allow the highest level of encrypted and secure communications to keep their data secure.

Some new-age hybrid solutions that are in demand, providing the requisite efficiency, safety and seamless work experience include –

Barco’s ClickShare Conference

ClickShare, a wireless presentation and conferencing from Barco, enables users to enjoy seamless presentation and collaboration. It enables the participants to connect wirelessly to your meeting room equipment and in less than 7 seconds you can start the conference, with your preferred conference tool. The solution is wireless, no software needed and most important no-touch panels or controls to be managed. A feature that is relevant to the increasing demand for hybrid work solutions nowadays is that it turns any room into a hybrid collaboration room overnight, with BYOM facility. The triple agnostic nature of Barco ClickShare ensures maximum flexibility, security and a unified sharing experience from the huddle to the boardroom. The solution perfectly works with AirPlay, Google Cast and Miracast and it is an enterprise-grade solution which is secured and cloud-managed.

Jabra PanaCast Conferencing Camera

There are various video conferencing cameras available in the market, but the most suitable enterprise camera for meeting rooms is Jabra PanaCast. It is a plug-and-play device that uses three 13-megapixel cameras and real-time video stitching to give a full 180° view enabling inclusive human perspective, with no blind spots. Its intelligent zoom automatically includes everyone in the conversation, while Vivid HDR ensures a great video experience, even under widely varying lighting conditions.

Poly Sync Speakerphones

Poly Sync Family USB/Bluetooth smart speakerphones range such as Poly Sync 20/40/60 are suitable for flexible/huddle/small to medium conference rooms. The Poly Sync Family of products is compatible with the most popular platforms, including Microsoft Teams and Zoom. The Poly Sync 20 is Zoom certified for a seamless Zoom communication experience.

As we prepare to progress into the new normal, smart solutions ensure optimal engagement and efficient collaboration, thus boosting productivity. Many industries are adopting the new smart solutions for disruptive hybridization of workplaces and control rooms, enabling seamless user experiences, and upgraded work culture.

Vernacular Edtech Startups For Your Last Minute Boards Prep

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It’s that time of the year when board preparations are at their peak and the struggle to get the right exam prep gets very important and challenging for students. While the shift in edtech trends has been evident in the recent past, from differentiated propositions ranging from preparation courses for competitive exams and curricular learning like boards prep to extra-curricular and STEM education, the vernacular space has not been able to get the attention in the edtech ecosystem.

Here’s a list of five such edtech startups that are highlighting the vernacular approach in the much-sought edtech space.

Vidyakul

Founded in 2018, Vidyakul is one of its kind interactive vernacular e-learning platform that enables teachers to create online courses for K-12, JEE, NEET, AIIMS in tier-II and tier-III cities. Vidyakul is working on preparing study material, video lectures, study notes and online tests by analysing the last 10 years’ exam papers and NCERT books with the best teachers across India. Vidyakul offers live lectures and pre-recorded courses (from Class 9-12 in Hindi, Gujarati, Marathi and Hinglish) to help state board students learn academics. Vidyakul witnessed that state boards students are 10 times more skilled as compared to CBSE students but when it comes to the quality of education, both in school & online learning they are far behind from others due to the mismatch in the language. The core principle of founding Vidyakul is to target these students with a vernacular online problem-solving solution. The startup brings teachers, professionals and experts from different fields across India to contribute to a bigger vision of increasing the literacy rate in the country making educational resources available to all students.

Pariksha

Founded in 2015 by Karanvir Singh, Utkarsh Bagri, Vikram Shekhawat and Deepak Choudhary, Pariksha claims to be India’s largest vernacular test preparation company, with operations across 11 states, with over 3.5 million users, of which 100K or 1 lakh are paid subscribers. Pariksha is a one-stop solution for all government exams including free daily tests, mock test series, preparation strategies and mentoring in 6 languages like Hindi, English, Marathi, Tamil and Bengali. Pariksha currently has content prepared by experts for exams in all the six different languages and they aim to prepare their students for actual exams by encouraging them to take up tests based on the exact pattern and time to make them learn to handle pressure and attempt for an exam in an optimal manner.

Brainly 

Founded in 2009 by Michal Borkowski, Lukasz Haluch and Tomasz Kraus, Braily is a Poland-based edtech company with more than 150 million monthly unique users. The platform has diversified into regional languages such as Hindi, Sanskrit, Marathi, Telugu, Tamil, Gujarati, Kannada and Bengali, to make its online education more accessible to a wider audience. Brainly is a peer-to-peer learning community for students, parents and teachers across 35 countries including India to help solve their academic problems and to facilitate knowledge exchange. With Brainly, high-school and middle-school students from around the world come together to share knowledge and solve problems.

Doubtnut

Founded in 2017 by Tanushree Nagori and Aditya Shankar, Doubtnut is a multi-lingual doubt-solving platform that uses artificial intelligence and machine learning for image recognition, natural language processing and proprietary algorithms to provide video-based solutions. The startup offers live tuition classes, video lectures, test series, and other learning materials for classes 6-8, and test preparations for IIT-JEE and NEET. It has more than 2.5 million daily active users who spend on an average 600 million minutes per month on Doubtnut platforms.  Their app offers solutions to more than 65 million questions monthly in nine languages for students of CBSE and 15 state boards. Its current user base comes from outside the top 15 Indian cities, with 60 per cent of the users studying in state boards where the typical medium of instruction is the local language.

Classplus

Founded in 2018 by Mukul Rustagi and Bhaswat Agarwal, Classplus is an edtech startup company transforming the world of education by powering educationists with the digital tools and resources which help them become future-ready. Their industry-first unified platform enables teachers and students to unravel their true potential across the country on a streamlined platform with their technology. So far, over 50,000 teachers have successfully set up their online teaching business through Classplus and over 7 million students across 1100+ Indian cities are using Classplus for interacting with their teachers.

“We are a one-stop solution for any scale of documentation”

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Digital transformation is the need of the hour, especially post-COVID-19 outbreak that compelled people to work remotely, and social distancing became the new norm. Leveraging this trend is MSB Docs, a pioneer in smart document solutions, helping large-scale enterprises as well as small entities in going paperless, reducing errors and storing documents. While the DNA of the company is over a decade old, it launched its services in India just over two years back, and is currently among the startups recognized by the Government of India under its flagship Startup India programme. The company serves Indian as well as global giants in several sectors, including life sciences, automobiles, manufacturing etc. MSB Docs also enables hybrid signature solutions in the form of digital and electronic signatures. In India, it has introduced an Aadhaar-specific signature solution. MSB Docs recently partnered with one of the world’s leading vaccine giant for the manufacturing and distribution of COVID-19 vaccine. Arjit Bhargava, Vice President – Global Business Development, MSB Docs, speaks more about the company, its offerings and the current trend of digitization in India, in a conversation with Ramesh Kumar Raja. Excerpts:

How document digitization at an enterprise level is different from mobile-based apps?

Document digitization at an enterprise-level needs adherence to different laws and regulatory standards. For instance, in India our services adhere to the provisions specified under IT Act 2000. We are also compliant with ESIGN Act (USA), eIDAS (EU), FIPS 140-2, SOC2 and SOC3. We further comply with the highest security standards such as ISO 27001, EU-US Privacy Shield and SSAE 16, we are also compliant with FDA 21 CFR Part 11, EMA, IT Act 2000 and HIPAA.

Usually, with mobile-based apps, there is reliance on third-party platforms, whereas we are a one-stop solution for any scale of documentation. At an enterprise level, it is the large-scale industries that go paperless, whereas mobile-based apps are more relevant for smaller entities.

Which industries are more into document digitization? Please share market insight

Life Sciences, Pharma, BFSI, Healthcare and other regulated industries are more into document digitization. However, players in education and real estate are also gradually shifting to smart document solutions. Internationally, we offered complete documentation solution to one of the first developers of COVID-19 vaccine, while in India we have catered to BITS Pilani and Apollo Hospitals. Large-scale enterprises, as well as SMEs from across regulated industries, are leveraging smart documentation and eSigning solutions, though the penetration is yet to increase.

Where are the digitized documents stored and how strong is privacy if Aadhaar and Pan cards of a person are digitized by your platform?

Digitized documents are stored on the cloud in the most secure manner. For instance, we offer digital documentation needs to meet the most demanding regulatory compliance, including FDA 21 CFR Part 11, EMA, IT Act2000 and HIPAA compliance that are required for e-signatures and digital signatures across the globe. The documentation is tamper-proof and there’s a secure audit trail and validation package through an in-built document validation system, which lets you authenticate the signature’s digital ID certificate status and document’s integrity without putting manual effort.

We have in place Aadhaar Signature, wherein any Indian citizen having a valid Aadhaar card and a mobile number registered to it can easily sign documents. To sign a document, signers need to enter Aadhaar number, upon which they would receive an OTP on the registered mobile number for the signature to get done. All documents signed via MSB hold the highest standards for security and are compliant with different laws.

“We have in place Aadhaar Signature, wherein any Indian citizen having a valid Aadhaar card and a mobile number registered to it can easily sign documents. To sign a document, signers need to enter Aadhaar number, upon which they would receive an OTP on the registered mobile number for the signature to get done. All documents signed via MSB hold the highest standards for security and are compliant with different laws”

How/Can a small business like a smartphone retailer, kiryana store etc can utilise your solution?

We offer enterprise-level smart documentation and eSigning solutions. Such enterprises have a huge volume to be documented digitally and needs to adhere to specific guidelines and laws. We are primarily a B2B-based platform, catering to large-scale and SME industries.

What kind of pricing do you have for document digitization? Please share the volume for your plans.

We have a dynamic pricing in place for scale-hungry organisations, on both yearly as well as monthly basis. Through our different packages – Professional, Enterprise and Custom – one can choose what services they want to avail. One of our offerings is a Private Cloud, which is a single-tenant hosted environment dedicated to a customer’s systems and data. The cloud is hosted on AWS or Azure data centre at a location of customer’s choice. We also offer HSM Integration for advanced security through Hardware Security module-based PKI integration.

The ‘Professional’ package fits the budget of small organisations needing the most advanced features but no customization, ‘Enterprise’ package fits the bill in case of minor customization like selection of defaults, dashboard or email footer customization. Apart from this, we have a ‘Custom’ package, which is appropriate for enterprises that need major customizations and add ons such as White Label Branding, Team Collaborations via Team Room, External App Integrations, Web Forms etc.

Can your service be integrated in the apps of your clients like a hospital or school/ university? How it can be useful?

Yes, our services can be integrated in the apps of clients. Apollo Hospitals integrated their HR software module through MSB. Discharge summary automation, integrated with the hospital’s existing EMR system. All discharge documents and reports are automatically generated and routed, enabling doctors to review, edit, update and approve documents by adding additional instructions or comments. The documentation is then pushed back into the EMR system through an HL7 A03 message – optionally with a signed XML message. The doctors can carry out the actions on their mobile phone while patients benefit from a shorter wait time, resulting in higher bed-turn rates and saving for the hospital.

Certainly, integration into native app adds to the ease of doing things. However, there are limitations as well, therefore, many enterprises prefer using our host platform.

Amazon comes up with ‘Apple Days’ on its platform

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Ecommerce major Amazon today announced ‘Apple Days’ bringing together a host of deals and offers on the latest iPhone 12 series, iPhone 11 series and more in India. Apple Days will be live until March 17, 2021 with great offers from participating sellers.

Customers can get iPhone 12 mini at an amazing price of Rs 67,100 with a discount of Rs 2,800. Further, customers can avail an additional discount of Rs 6,000 on HDFC Bank Credit Cards. iPhone 11 Pro will be available at an exciting price of Rs 79,900.

During Apple Days, customers can enjoy attractive deals on the latest Apple products by saving up to Rs 9,000 on iPads inclusive of an instant discount of Rs 3,000 on HDFC Bank Debit and Credit Cards.

Grand Finale of Winter Season of Nodwin Gaming’s ESL India Premiership to Stream on Disney+Hotstar

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The fifth edition of Nodwin Gaming’s front-running event, ESL India Premiership nears an exciting finish as the grand finale of the winter season approaches. The winter season of the premiership that went live in January 2021 is in its last leg. The grand finale of the exciting tournament will be streamed live on Disney+Hotstar from March 12 -14, where fans can watch their favourite esports players battle it out for the big win. The winner/winning team will take home a huge share from the prize pool of Rs 18.5 lakhs.

ESL India Premiership is the country’s longest-running esports league that is loved by esports fans across the sub-continent. In comparison to 2019, the Premiership 2020 witnessed an 85% increase in registrations and 325% in watch time and the fan following only seems to have increased. Armed with tactical skills, split-second precision and seamless coordination, participating gamers have made this one of the most exciting seasons so far for the participants as well as the audience.

Here is a quick look at all those who have made it to the finals:

CS:GO

The Top 4 teams from the Masters League that advanced to the grand finals are Blaze Esports, Wicked Gaming, 2ez Gaming, Headshot Esports

Clash of Clans

The Top 4 clans from the Masters League that raced up to the grand finals are S8UL, Marcos Gaming, Indian Clashers, The Beast

FIFA21

The 8 finalists include Dwaynedmello, Sakky, Lvz0-Painkill3r, Jenasidfc, ScytesKrusher, saranshjain7, Charanjot and Aadizema.

“We have some of the best players in India and it’s time to take notice. The winter season of the ESL Premiership brings the 5th edition to a grand conclusion. We are happy that the Premiership provides a competitive platform for India’s esports players to showcase their talent. This edition was a bag of surprises right from the summer season with regards to viewership, participation and engagement. Carried that momentum to the Fall Season and now into the Winter Season. Hope everyone had a great experience this time. Congratulations to all the finalists. We’ll be back with more in 2021,” said Akshat Rathee, Co-Founder and MD, Nodwin Gaming.