Despite some earlier reports to the contrary, Apple’s not too keen on cozying up with Meta when it comes to AI.
According to a new Bloomberg report, the iPhone maker has turned down Meta’s offer to integrate their Llama chatbot into Apple devices.
However, while Meta’s getting the brush-off, Apple’s been chatting up other AI bigwigs.
They’ve already inked a deal with OpenAI for ChatGPT integration (that happened back in June), and there are reports the company is eyeing up Google’s Gemini for a future partnership.
So, why the snub for Meta?
Well, it seems Apple’s got some concerns about Meta’s privacy policies.
And let’s face it, Meta’s reputation in the privacy department isn’t exactly squeaky clean.
Apple’s apparently worried about how cozying up to Meta might look to their users.
Here’s the thing – Apple’s not just shopping around for AI partners.
They’re cooking up their own AI features too.
Come iOS 18, iPadOS 18, and macOS Sequoia, we’ll be seeing Apple’s homegrown Apple intelligence features.
They’re betting big on their privacy narrative, and building their own AI lets them keep tight control over that.
But they’re not completely going it alone.
That deal with OpenAI?
It means ChatGPT subscribers can access their accounts right through iOS.
OpenAI gets a new revenue stream, and Apple gets to skim a little off the top with App Store commissions.
A demo for the same has already been revealed at WWDC earlier this month.
Now, don’t feel too bad for Meta.
They might not be getting in bed with Apple’s millions of devices, but they’ve got a pretty good consolation prize – billions of users across Instagram, WhatsApp, Facebook, and Messenger.
In fact, they’ve just unleashed their Meta AI chatbot on users in India, which also happens to be their biggest market.
Apple might just be making the right call by keeping Meta at arm’s length.
The Cupertino Giant’s stringent privacy policy anyways didn’t leave much room for any kind of deal with Meta, a company that has built a business on selling user data.
It’ll be interesting to see how this AI chess game plays out in the coming months.
One thing’s for sure – the AI race is heating up, and everyone’s jockeying for position.
Apple declined Meta’s offer due to concerns about Meta’s privacy policies and potential implications for Apple’s user base.
Apple has partnered with OpenAI for ChatGPT integration and is reportedly considering a future partnership with Google’s Gemini.
Apple is developing its own AI features, which will be included in iOS 18, iPadOS 18, and macOS Sequoia, focusing on maintaining user privacy.
ChatGPT integration allows subscribers to access their accounts directly through iOS, enhancing functionality and providing a seamless user experience.
Meta is focusing on deploying its Meta AI chatbot across its own apps, such as Instagram, WhatsApp, Facebook, and Messenger, particularly in its largest market, India.
Also Read: Apple Intelligence: AI-Powered Enhancements Boost Company Stock to Record High
Also Read: Apple to Integrate OpenAI Technology in iOS 18: Enhancing AI Features
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