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Amazon announces ‘Budget Bazaar Store’ during the Great Indian Festival 2021

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Amazon India today announces ‘Budget Bazaar Store’, a one-stop-shop destination for affordable electronics, appliances, and smartphones.

During Amazon Great India Festival, customers can get up to 70% off across categories on products like smartphones, laptops, TVs, refrigerators, washing machines, air conditioners and more. Customers can get their hands on the latest products from top brands like OnePlus, Samsung, Xiaomi, OPPO, Tecno, Bosch, Godrej, IFB, LG, Whirlpool and more.

At Budget Bazaar Store, customers can shop for budget & feature smartphones starting INR 6,799 & INR 649 respectively. They can also get up to 60% off on TVs and Appliances and up to 70% off on electronics and accessories. TVs are available starting INR 7,499 and refrigerators and washing machines starting INR 6,790.

Additionally, customers can avail no cost EMI and pay on delivery option along with additional benefits like extended warranty. Prime members can enjoy free screen replacement up to 6 months, pay on delivery options and a total protection plan starting at INR 199 with a 10-day replacement guarantee.

Here are some of the products you can choose from Budget Bazaar Store during ‘Amazon Great Indian Festival’ with some great deals and offers from sellers:

Smartphones:

Oppo A31 – Featuring a 2.3GHz octa-core processor, OPPO A31 runs smoothly during games and video playback, with reduced power consumption. With a 4230mAh battery, you can watch videos, play games and listen to music all day long. You can watch HD videos online for up to 14 hours or play games for up to 7 hours. OPPO A31’s three lenses inspire you to capture images in more ways than ever before. A 12MP main camera gives you clear and bright images while a macro lens lets you dive deeper into the tiniest details by capturing objects as close as 4cms to the lens. Additionally, the depth camera helps create stunning portraits. Get this stunner for INR 11,490.

Redmi 9A – Its super sleek design can impress anyone! It comes with 13MP rear camera with AI portrait, 16.58 centimeters (6.53-inch) HD+ multi-touch capacitive touchscreen with 1600 x 720 pixels resolution, 2GB RAM and 32GB internal memory which is expandable up to 512GB. Get this smartphone for INR 6,799.

Samsung Galaxy M12 – This is truly a Monster Reloaded as it comes with features like a monstrous 6000mAH lithium-ion battery, 48MP + 5MP + 2MP + 2MP quad camera setup. It also boasts 16.55 centimeters (6.5-inch) HD+ TFT LCD – infinity v-cut display for an immersive viewing experience. Get this beast for INR 9,499.

TVs:

MI TV 4A Pro, 32-inches HD ready – This HD ready TV by Xiaomi brings a host of essential Smart TV features like Built-In Wi-Fi, PatchWall, Netflix, Prime Video, Disney+Hotstar and more. MI TV 4A Pro features a Vivid Picture Engine that delivers exceptional colors, significant depth, and deeper contrasts. Get the Mi TV 4A Pro for INR 14,999. Get additional savings with 10% Instant discount on select bank cards.

Redmi 80 cm (32 inches) HD Ready Android Smart LED TV – Experience incredible clarity and sharp imaging with Redmi 80 cm HD Smart LED TV. It comes with a 20W stereo speakers with Dolby Audio support that ensures premium sound quality. Its powerful 64-bit quad-core processor with Mali G31 MP2 – GPU and 8 GB Storage + 1 GB RAM promises you a better viewing experience. Get this TV for INR 14,499.

Also Read: Locobuzz announces expansion of service to Instagram’s Direct Messages

Samsung 32-inches Wondertainment Series – The 32-inch Samsung Wondertainment Series HD Ready TV comes with 20W Speaker Output with Dolby Digital Plus Support and smart TV features like Personal Computer, Screen Share, Music System, Content Guide, Connect Share Movie. The PurColour display technology enables the TV to express a huge range of colors for optimal picture performance, and an immersive viewing experience. It comes at a starting price of INR 17,490. You can get additional savings with coupons and instant bank discount with select bank cards.

Appliances:

AmazonBasics 6 Kg Fully Automatic Top Loading Washing Machine – It is equipped with 8 Pre-Set Wash Programs, a compact cabinet with a massive tub and fuzzy logic. It boasts some smart features like an automatic water level, cloth amount and its imbalance sensor make every day washing hassle-free and convenient. Its advanced waterfall technology ensures effective cleaning and extra care of delicate fabrics. Get this fully automatic top loaded washing machine for INR 10,299.

LG 190 L 4 Star Inverter Direct-Cool Single Door Refrigerator – LG 190 L4 comes with inverter technology that gives you unmatched performance, great savings, super silent operation and stabilizer free operation. It makes ice in just 108 minutes. The revolutionary smart connect technology helps you connect your refrigerator to home inverter in case of power cuts. Thus, providing you the convenience of storing food for long without spoilage. It comes with a base stand drawer for extra storage. Get this refrigerator with Smart Inverter Compressor Technology for INR 15,490.

Samsung 198 L 5 Star Inverter Direct-Cool Single Door Refrigerator – Samsung 198 L 5 Star is economical and provides cooling without fluctuation. It comes with warranty of 1 year on product, 10 years on compressor, spill proof toughened glass and base stand drawer. This product has a 5-star energy rating, capacity of 198 Liters and is suitable for families with 2-3 members or bachelors. Get it for INR 17,190.

Locobuzz announces expansion of service to Instagram’s Direct Messages

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CX firm Locobuzz today announced the expansion of their services to include Instagram DM listening.

Locobuzz is the first CX platform in the country to introduce the feature of automated Instagram DM’s listening/ORM/Analytics. The feature upgrade by Locobuzz comes at a time when the scale of engagement on Instagram has seen its all-time high. With the introduction of IG DM listening, response management and automation on Locobuzz’s proprietary platform, brands will be able to retain, engage and increase their customer base at a much faster rate, while maintaining user privacy.

The ability to automatically collect IG DMs and enable response management directly from the platform has helped brand managers and social media executives to engage with their Instagram customers more effectively and with minimal efforts. Locobuzz also extends chatbot support for responding to Instagram DMs as they are fast becoming a preferred method for customers to connect with brands. This enhancement on Locobuzz helps brands to deliver consistent and quality support to Instagram users.

“Nearly 20% of our existing customer case signed up to avail the newly launched services within 30 minutes of its roll-out.So far the results look really promising with overall Conversations/ engagement rate on Instagram as a single channel shot up by. 200%, leading to an increase in customer engagement by 400%. We are hopeful that a feature like this will be able to help brands build trust with their Instagram audiences and deliver consistent customer experience”, said Vishal Agarwal, CEO and Co-founder of Locobuzz.

Leveraging the power of IG DM automation are popular players like AirAsia, CoinDCX, Foxymoron, Angel One and Urbanic, to name a few. While all players hail from different industries, they have echoed the positive sentiment around the new feature upgrade.

“Before we started working with Locobuzz, we would manually monitor all the social media platforms, without alerts, or case ID creation. This would prevent us from meeting our response KPIs. Now with this Locobuzz integration, we are thrilled to be able to effectively respond and monitor all our social activities within a single dashboard and take corrective measures when required,” said Kishen Ramaswami, Product Manager AirAsia India.

Also Read: Investing Platform StockGro crosses 5 million user base

“The insights and analytics we gather from DM is very important to have a deeper understanding of the customer base as young audiences prefer Instagram and Twitter, over Facebook or websites’ help section. This functionality is already helping us to provide a faster & better customer experience on Instagram,” said Darshini Khara – Social Media and ORM Manager, Angel One.

Akshay Singh, Community Manager, CoinDCX said, “By eliminating the manual process of responding and tracking IG DM cases, there is a noticeable improvement in response time and increase in customer satisfaction scores. This feature is most helpful in crises or in a high influx of DMs.”

Headquartered in Mumbai, the brand currently serves marquee brands across sectors like Hospitality, Telecom, Automotive, BFSI etc. Through their acutely designed algorithms, the company aims to provide rich analytics and insights that drive purposeful advantages such as lead generation, campaign and crisis management, digital customer engagement, response management etc.

Investing Platform StockGro crosses 5 million user base

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Social investment and gaming platform StockGro has set a new benchmark in the investment and trading sector, on boarding 5 million users in just 15 months. The outstanding growth makes StockGro journey unique and unparalleled with other apps in the country, catering to users between ages 18 years to 30 years who are keen to try their hand at trading and improve their investing knowledge. The growth has been made possible with the help of 4.5 million active users.

StockGro’s gamified interface is making trading and investment more approachable. Young users engage in mock sessions, interact with experts and community members, and leverage virtual money to fine-tune their trading and investing skills.

Over the last 15 months, StockGro has become a hit with students and communities across top B-schools in India like IITs, IIMs, ISB, FMS and has conducted over 500+ skill-building events. The app encourages, empowers, and equips members with the knowledge and skills they need to enhance their trading expertise.

Ajay Lakhotia, Founder – StockGro states, “We have distributed over INR 56 crore in Prize Money to our users across India building world-class trading and investment strategies beating the markets week on week. These users come from various walks of life and irrespective of their qualification, they have an amazing grasp over their subject, sector, and Price-Action trend that they are able to predict the Stock price with precision and accuracy helping them gain a huge fan following on StockGro platform.

Also Read: Sevenaire comes up with ‘Saturn Speaker Table’ priced at 26,499

On StockGro, we celebrate such users and their love for sharing their knowledge of the craft with their followers, helping them learn investment strategies, and generate extraordinary returns. We are definitely going to make the next generation of millennials “Investment Ready”.

StockGro is now the default platform across B-schools and colleges in India, with over 325 educational institutes hosting stock market competition on StockGro. The platform gives students an opportunity to hone their skills and gain proficiency without taking real money exposure.

Online gaming industry is multiplying and spreading across the landscape: Baazi Games Co-Founder

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It has been an interesting journey for Baazi Games, which came into existence around 7 years back. The platform, started by poker lovers with pre-eminent PokerBaazi, was aimed at giving players a great experience, since poker hadn’t yet become very popular in India. From there, the platform has now diversified to other sports and come up with two more segments, BalleBaazi and RummyBaazi. Having a massive user base of 10 million across these three verticals, Baazi Games aims to multiply and elevate experience of more users by adding new features to its apps. In a conversation with Ramesh Kumar Raja, Avneet Rana, Co-founder and Director of Technology, Baazi Games, exudes confidence that that in the next few years, they will be able to capture a much larger share of the market and densify their presence in the industry, besides his takes on the issues concerning the online gaming in India. Excerpts:

Online gaming has undergone a massive change, especially in the wake of the COVID-19 lockdown. How do you look at this emerging trend?

Last year, with the COVID-induced lockdown, growth scale amplified magnanimously. During the initial stages of the nationwide lockdown, time spent on gaming grew by 21%, swelling a massive customer base to 300 million. As one of the leading online gaming brands, we also witnessed a massive spike in our customer base. In the past one year, Baazi Games has grown from 7 million (2020) to 10 million (2021).

With our talented in-house team, we ensure to keep innovating and introducing industry first features which adds value to our users’ experience. As the scope increases, Baazi Games will continue to make persistent efforts to instill more enthusiasm in gamers by innovating and adding valuable features and tools to our gaming platforms.

What is the difference between these three – Esports, RMG and Fantasy Gaming? Where they are moving now?

Real Money Games (RMG), Fantasy Gaming and Esports are the three key segments of online gaming. Within the RMG genre, the further sub-classifications include rummy, poker, daily fantasy sports and quizzing. The commonality between all these games is that they all require a certain amount of skill.

Esports being a sport that has been recognized by the International Olympic Committee (IOC) and Olympic Council of Asia (OCA), is a high on action and immersive experience which already has a fan base of millions.

On the other hand, online fantasy sports gaming is a form of skill-based online sports gaming where sports fans can create their own team of real-life players for the upcoming matches and is widely played across cricket, football, kabaddi, basketball and other popular sports.

RMG is a where people can make money from playing online games. That being mentioned earlier, it is not like the low-key jackpot scenarios people find themselves involved in, but an all-together different experience that requires understanding, strategic approach, and skill.

Both RMG and Fantasy gaming instilled a feeling of excitement in people when the world was completely shut. These have prospects of becoming the driving force of the gaming economy. While there is a misconception that these are merely game of luck, however, with government’s support and federations in place, that too shall change. The fact that our country’s escalading middle-class is actually eager to pay for the gratifying experience they get out of it, counts for something.

Can you please tell us about the whole business of gaming in India and how is Baazi Games contributing to this technological revolution?

Online gaming industry is multiplying and spreading across the landscape, working their way into more people’s lives in India. In 2016, the industry was worth 543 million USD and has extensively grown to 1.027 billion USD in 2020 at a CAGR of 18.6% and without a doubt, further evolution is right around the corner.

At Baazi Games, the intention has always been to deliver ‘the best gaming experience’ leveraging our in-house technology team. Our strongest essence is to keep innovating and discovering the limits of the limitless possibilities by always going beyond them. We want online gaming to break out of its niche, grow among all demographics and become an even bigger of a commercial success with time.

“Our intention has always been to deliver ‘the best gaming experience’ leveraging our in-house technology team. Our strongest essence is to keep innovating and discovering the limits of the limitless possibilities by always going beyond them. We want online gaming to break out of its niche, grow among all demographics and become an even bigger of a commercial success with time”

How has the model of gaming on the cloud been one of the biggest boons of the industry which has helped handle the sudden upsurge?

Cloud gaming has been around for over a decade, and now with time it is gaining momentum in the industry. If reports are to be believed, it will hit a billion-dollar mark by the end of the year. Since the time this model has been on the cutting-edge, it is blurring the lines between hardware and software. Like Netflix, the games can now be streamed in real-time in video format.

Cloud gaming comes with an innate quality of providing flexibility to play across various devices without upgrading to expensive hardware, wherever and whenever. This mainly resulted in rapid boost of smartphone gaming, with more than 700 million smartphone users in India. Hence, administrating the sudden upsurge in the industry and catering to millions of people.

How many games do you offer on your platform and what have been their responses? What next now?

We kick started our journey in 2014, with our first ever gaming product, PokerBaazi, which is now one of the pre-eminent poker websites. In fact, PokerBaazi has been declared as the number one poker website of India by the international poker listing website Poker Scout. Gradually, we expanded and now we also have BalleBaazi and RummyBaazi. The response so far has been tremendous, from web only experience to now when we have an omnipresent portfolio, catering to different kinds of Indian users.

Our aim is not just to cater to our 10 million massive user base but also to multiply and elevate experience of more users. For that we keep adding new features to our apps and when required even revamp our apps to provide an enhanced and smooth experience to our users. We are confident that in the next few years, we will be able to capture a much larger share of the market and densify our presence in the industry.

How has been the business so far for Baazi Games? What are your expectations post COVID-19 era?

In the past years, Baazi Games has created waves in the gaming industry. With our tech first approach, Baazi Games has been able to keep up in the ever-evolving gaming architecture. We have witnessed growth with a CAGR of around 70%, at a group level in the past three years, lockdown accumulating to an additional spike. With the kind of plan laid out for the coming months, we are confident that we will be able to attain a 100% growth by 2022.

What do you do to increase the recall value of your brand among gamers?

As a growing company, Baazi Games’ aim is to provide an unforgettable experience to our users and for that it is imperative to interact and understand our users. The same has really helped us build a stronger connection with the Baazi community and increasing recall among the users.

What innovations and diversifications you are doing to stay ahead of the curve in India, which is a highly competitive market?

To stay ahead in the growth curve, it is important to know your market well and bring relevant changes from time to time. We are always on a lookout for our users’ feedback and then incorporating them into our platforms. Baazi Games’ in-house technology team is extremely pro-active. Recently, we revamped our PokerBaazi app and included a breakthrough innovative Player Intelligence Feature in our BalleBaazi app. The same has been well received by our audience and made the experience of the existing users better. We are soon going to introduce more avenues that will aim to solve the pain point of a wider audience.

What are the challenges you see in India from the gaming point of view?

One of the challenges pertains to the lack of a central regulatory framework. People in India lack awareness and understanding for real money and fantasy gaming. While it is a game of skill, it is often regarded as a mere game of chance. However, progress is taking place, with government taking steps to cite the legality of the game. We are positive that gradually all states will be onboard with the gaming industry and uplift the ban from their respective states.

“People in India lack awareness and understanding for real money and fantasy gaming. While it is a game of skill, it is often regarded as a mere game of chance. However, progress is taking place, with government taking steps to cite the legality of the game. We are positive that gradually all states will be onboard with the gaming industry”

How do you look at the future of online gaming in India, especially after the ban on many gaming apps from China? What are your plans now?

The Centre’s decision to impose a ban on Chinese apps and boost indigenous brands has been empowering for the Indian companies. The move has been welcomed by the Indian gaming industry, which has been quick to capitalize on the ban and help the government in its “Vocal for Local” initiative.

Baazi Games is a 100% indigenous brand, and our products are developed considering the preferences and choices of Indian audience. We would like to thank the government for giving us this opportunity to accelerate our growth. All our three platforms observed a spike in the user base, and like mentioned above, at group level, we grew in a big way and showed a growth of roughly CAGR of 70%, owing to lockdown and the government’s initiative of empowering Indian companies.

Does your phone have a virus? Here’s how to find and remove it

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We use our smartphones for almost everything – working, banking, shopping, and of course chatting with family and friends. With increasing usage of phones, viruses or malwares have multiplied as fraudsters look to cheat people of their data, money or simply offload money-making ads on them. In the bargain, people suffer damaged devices, loss of money and much more.

Your phone could be stealing your data, emptying your bank account, or tracking you. Unfortunately, it can be difficult to determine if your phone have been infected, and what you can do to remediate the issue. That’s why it is important to know how to detect viruses on your phone nowadays. Every smartphone user, be it Android or Apple, need to take precautions so that they don’t end up with huge losses. Keeping this in mind, it’s high time you learn how to find and remove the viruses from your smartphone.

Signs that your device has virus

  • Even though you have not been using it much, your smartphone is hot to touch. It might be possible that someone has hijacked your device and is using its power for their illegal work.
  • Your data is getting exhausted too fast as the virus tries to run a lot of background apps. The battery of your smartphone drains faster as the malicious apps take up a lot of energy.
  • Intrusive pop-ads are another sign of a malware that hints there’s hidden hardware on it. They don’t just serve unwanted ads but can also infect the device with malicious viruses.
  • Weird appearance of strange app on the homepage of your phone. Having an app that you didn’t even installed is a big sign of a malware. These apps may contain virus.
  • A slowdown in your phone’s performance is another sign that it is contaminated with a malware.

How to find and remove virus from your phone

  1. Make sure there are no apps on your phone that you have not downloaded. These apps have probably infested with malicious malware.
  2. Check which apps on your device is consuming more data than others. Delete them.
  3. Go through all the applications on your smartphone and get rid of the ones with bad reviews on app stores or those apps that you have not downloaded.
  4. Look for other apps you think may be infected. There is a chance that some apps may have been infected by the virus. If you think you can identify those apps, delete them immediately.

Also Read: Vaccinated? Download Covid-19 vaccination certificate using WhatsApp

Tips to protect your phone from virus

Here are some useful tips that you can follow to protect your phone against future risks:

  • Install robust security software to protect your device
  • Keep the software updated with the latest versions
  • In e-mails and messages, don’t click on suspicious links
  • Always install apps from trusted sources, like Play Store or Apple Store
  • Never use unsecure Wi-Fi connections. When connecting to public Wi-Fi, always use a VPN
  • Use strong and complicated passwords

It is always a good idea to not wait until your phone gets infected with virus or malware. Make protecting your device a priority. Having good antivirus software in your phone PCs, and tablets could help prevent virus spreading from device to device.

Sevenaire comes up with ‘Saturn Speaker Table’ priced at 26,499

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What happens when there’s a fusion of modern art and audio innovation – Magic. And that’s what Sevenaire created – the ‘Saturn Bluetooth Speaker Table’. The all-new Saturn Speaker Table is destined to make heads turn with its exceptional and premium looks, multi-functional features and immersive audio performance.

The Sevenaire Saturn is a graceful and premium-designed three-legged bedside/coffee/side table with some of the latest and innovative audio technologies built right into it. It is a modern smart table that features a wireless 360-degree Bluetooth speaker, a built-in powerbank, and a wireless charger that is combined into a modern table that can enhance almost any décor.

The Sevenaire Saturn adds sophistication to your home décor like no other. It is crafted using polished premium real wood veneer and complimented by high-quality heather fabric for a modern and classy look. What’s concealed within the fabric is what brings it to life.

Housed within the Saturn table is a powerful, yet highly acoustic 88-Watt audio beast coupled with six state-of-the-art speakers comprising of 2 tweeters, 4 subwoofers and 4 bass radiators for a true 360-degree surround sound. The speakers are mounted all around the table and protected by the fabric and together create a mesmerizing and immersive 360-degree audio bliss. Control your music with buttons placed on the fabric that adds to its elegance. Now there’s even more reason to enjoy your stay at home – be it music or movies – experience crystal clear audio and deep bass with the Sevenaire Saturn Speaker table. Connect your smartphone, laptop or tablet using its latest Bluetooth technology that can seamlessly stream crystal clear and distortion-free audio projected all around the room. Additionally, an Aux port will also allow you to connect any audio device too.

Also Read: Plugo Count by PlayShifu – The fun way to learn maths and develop problem-solving skills

The Sevenaire Saturn Speaker Table is not just a wooden table with speakers built into it. The Saturn Speaker Table consists of some of the latest smart features that provide you with an all-rounder smart table in your living room or bedroom. It features a Qi wireless charger on top that can charge your latest Samsung, Apple or Google smartphone by simply placing it on the table within the marked area. Additionally, you can also find two USB ports for powerbank, that can charge almost any of your devices – be it smartphones, headphones, smartwatches and many others. And lastly, there’s also a built-in 6600mAh battery that can last you a good 8-10 hours of continuous playback before heading for its charger.

The Saturn Speaker Table is ideal for any indoor or outdoor space. It blends in very well with your bedroom, living room, courtyard or study – you name it. It’s an amazing combination of art and technology featuring contemporary design along with extraordinary stereo sound and deep bass.

The Sevenaire Saturn Speaker Table Bluetooth Smart Speaker Table will be available on Amazon.in for a price of Rs 26,499 in two elegant shades – Dark Walnut and Light Ash Wood.

Tech NewsWrap: Apple launches AirPods 3, MacBook Pro laptops… and more

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Apple launches AirPods 3, MacBook Pro 14, 16 Inches

Apple hosted its second fall event of the year, ‘Unleashed,’ where the tech giant announced redesigned AirPods 3 and MacBook Pro models. The orders for the new devices are available now. Apple is accepting orders from the online Apple Store and the ?Apple Store? app in multiple countries around the world. Pricing on the new MacBook Pro starts at $1,999 for the 14-inch model and $2499 for the 16-inch model, while the AirPods 3 are priced at $179.

Realme unveils GT Neo 2T and Q3s smartphones, Watch T1

Realme has launched the GT Neo 2T, Q3 smartphones and Watch T1 smartwatch in China. The Realme GT Neo 2T is the new member in the Realme GT series while the Realme Q3s is the new member in the Realme Q3 series. The Watch T1 is the most premium smartwatch of the company yet. The launch of the GT Neo 2T comes days after the company launched the GT Neo 2 in India. The price of Realme GT Neo 2T starts at CNY 1,899 (roughly Rs 22,200). The price of Q3s starts at CNY 1,499 (roughly Rs 17,500). The Realme Watch T1 costs CNY 699 (roughly Rs 8,200).

Also Read: Plugo Count by PlayShifu – The fun way to learn maths and develop problem-solving skills

Apple announces ‘Music Voice’ plan in India

Apple’s October “Unleashed” event showed us a host of new offerings from the Cupertino based tech giant. The event also introduced the Apple Music Voice Plan. The price in India is set at Rs 49 per month, which allows even budget-consumers to subscribe to the service. The plan will be available later this year in 17 countries and regions, including Australia, Austria, Canada, China, France, Germany, Hong Kong, India, Ireland, Italy, Japan, Mexico, New Zealand, Spain, Taiwan, the United Kingdom and the United States.

Samsung Galaxy Z Fold 3, Z Flip 3 get new color options in India

Samsung’s foldable smartphones recently introduced new color options in India. The Samsung Galaxy Z Fold 3 and Z Flip 3 launched in India back in August in two color options each – Phantom Black and Phantom Green, and Phantom Black and Cream, respectively. Now, the South Korean tech giant has introduced a new Lavender color option for the Galaxy Z Flip 3 and a Phantom Silver color for the Galaxy Z Fold 3.

Plugo Count by PlayShifu – The fun way to learn maths and develop problem-solving skills

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With an innovative technology approach, traditional mathematics has become interesting. PlayShifu’s Plugo Count is a STEM gaming kit that uses Augmented Reality to combine tactile and screen-based learning.

This fun learning system combines the physical and digital worlds by transforming your tablet or smartphone into a hands-on learning system and guides children through a series of story-based games using a mix of numbers and arithmetic operators. Plugo Count is appropriate for children between the age of 4 to 10 years.

Woven with jungle mysteries and space adventures, the maths challenges and word problems in the app are according to children’s age – ranging from sequences and odd/even to multiplication and division.

Plugo Count uses delightful stories, characters and voice overs to engage young minds for a longer duration, while building critical thinking, logical reasoning and analytical skills.

One needs to download the Plugo app before you can begin playing Plugo Count. A range of iOS and Android tablets and smartphones are supported. It’s priced at Rs 2,499.

Key Features:

  • 5 story-based games in the app
  • 250+ challenges and puzzles
  • Age-adaptive challenges, Pre-K to Grade 5
  • Skills: maths (+ – x /), problem-solving, logical reasoning, comprehension

Lava Probuds N1 wireless earphones launched at Rs 1499

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Lava today announced the launch of its first-ever neckband “wireless earphones” – Lava Probuds N1. Introduced in two striking colors – Berry Blue and Charcoal Grey, the neckband is designed with a combination of Metal and Silicon which gives it a trendy appeal. An impeccable blend of style and functionality, Probuds N1 is loaded with some top-notch features like dual connectivity, quick charge, and king-size battery. Priced at just Rs 1,499, the earphones can be currently purchased from Lava e-store or Amazon.

Lava Probuds N1’s strongest suit is its powerful 220mAh battery that provides up to 30 hours of uninterrupted music playtime and 200 hours of standby time. It also comes with a quick charge feature that gives up to eight hours of playback time, after just 20 minutes of charging. Another interesting feature of the Probuds N1 is dual connectivity, which allows it to connect with two devices at the same time. Dual connectivity is a perfect feature for users who love to multi-task or often share their earphones with another family member or a friend. The lightweight earphones are powered by two 10mm drivers which deliver a superior sound quality along with an enhanced bass capability. On the connectivity front, the earphones support Bluetooth version 5.0 and have vibration alerts for calls.

Also Read: Bangalore-based Tentworks brings Los Angeles tycoon management game City Block Builder to Kickstarter to fund its Hindi localisation

Tejinder Singh, Head-Product, Lava International said, “With work from home becoming a norm in the post Covid period, the demand for personal audio accessories like neckbands has increased manifold and more features are getting added to them for the convenience and hearing pleasure of users. The Probuds N1 has been tailor-made to best suit the needs of modern audio enthusiasts. We are confident that this feature-loaded neckband will appeal to the young generation and make their audio experience better than ever.”

Probuds N1 is lightweight and comes with magnetic earbuds so that it can sit comfortably around the user’s neck. It is also equipped with a dedicated slider switch for power to ensure that the earphones are off, when not in use. To ensure the user’s maximum comfort, the neckband has been thoroughly tested to fit every ear contour. Its in-ear plugs provide a secure fit and make the earphones comfortable to wear for long durations. In addition to this, the earphones are water and sweat-resistant which makes them ideal for traveling, work-out, or for any other outdoor use.

How online identity verification can help MNOs reach the full potential of eSim technology

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Combining digital identity verification techniques with eSim devices and Remote Sim Provisioning technologies will enable MNOs to offer their subscribers the completely digitized experiences that they expect.

Online identity verification: Securing remote customer touchpoints

The telecom industry has been undergoing its digital transformation for many years, but like in most other businesses, this transformation has vastly accelerated with the COVID-19 pandemic. Today, consumers are using their mobile devices (including laptops and tablets) more than ever—replacing many physical touchpoints with their digital equivalents.

As business processes and customer interactions evolve, eSim technology will enable telcos and other service providers to keep pace with change and offer new types of services. Securing these digital touchpoints with digital onboarding and verification technology will be the key to ensuring that both customers and service providers benefit fully from the eSim offering throughout the subscriber lifecycle.

The eSim revolution

An eSim, or “embedded Sim,” offers the same services as a physical Sim card without the need for a Sim card tray or removable component. eSims (otherwise known by the technical term “eUICC”) are embedded in a mobile device and can connect subscribers to any mobile network operator (MNO) that offers eSim services. With an eSim device, subscribers can install a digital profile via a mobile operator, and then select and activate a data plan within just a few minutes.

eSim technology offers an out-of-the-box experience for consumers, providing instant connectivity without having to wait for a physical Sim card or go to a shop. Now they can subscribe to telecom plans anytime and anywhere—from the comfort of their own home or on-the go, such as when travelling abroad.

“eSim technology offers an out-of-the-box experience for consumers, providing instant connectivity without having to wait for a physical Sim card or go to a shop. Now they can subscribe to telecom plans anytime and anywhere—from the comfort of their own home or on-the go, such as when travelling abroad”

Momentum for eSim technology is accelerating in the consumer market. According to GSMA1, the number of eSim devices commercially available for purchase reached 110 models at the end of 2020, across smartphones, laptops, smartwatches and tablets. With 2.4 billion eSim smartphone connections expected worldwide by 2025 (33% of total smartphone connections), eSim support will soon become an indispensable offering for MNOs.

However, there is no point in being able to instantly and remotely provision eSim cards, if customers still have to visit a retail store and meet an agent to verify their identity. In order to truly meet the expectations of today’s digital-first customer, telcos need to master their digital touchpoints from the very first customer interaction.

 

How mobile operators can onboard their subscribers remotely

Online identity verification will enable telcos to securely and conveniently onboard their subscribers and activate a subscription without the need for them to visit a brick-and-mortar location.

The digital onboarding process (also referred to as electronic Know Your Customer or eKYC processes) could be performed entirely from a user’s own device, via the carrier’s application or its web page. Once a user selects their desired data plan, they could use their phone camera to scan various identity documents and register their biometrics via selfie or fingerprint scan. While relatively simple for the user, these checks actually involve a series of verifications for document authenticity, user liveness, as well as watchlist screening. They ensure MNOs that new subscribers are who they claim to be, and that they have not previously been involved in fraudulent activity.

By using eKYC services combined with an eSim, customers can start using mobile services immediately after they complete their application, wherever and whenever they wish. This will enable telecom operators to fully embrace, capture and monetize the new opportunities presented by eSim.

Beyond mobile connectivity: Unlocking the potential of eSim

eSim represents a significant shift in marketing strategy for mobile operators. This technology offers the possibility to reach customers wherever they are, whenever they want, in new and more personalized ways.

Using methods such as QR codes, MNOs can meet their subscribers while in-air, on the ground, or even underground on public transportation. Subscribers need just to scan the code with their devices and follow a few simple steps to activate a plan and start benefitting from services.

“Using methods such as QR codes, MNOs can meet their subscribers while in-air, on the ground, or even underground on public transportation. Subscribers need just to scan the code with their devices and follow a few simple steps to activate a plan and start benefitting from services”

One could argue that since customers will be able to switch between networks and offers more easily than ever before, this could increase churn rate. Nevertheless, if mobile network operators are able to provide the superior experiences that their customers expect, they are likely not only to gain and retain more customers but also to activate more connected devices. Therefore, most telcos view eSim not as threat, but as an incredible opportunity to create new business models and services, and generate new revenue streams by upselling and cross selling multiple plans to the consumer.

As the line between physical and digital touchpoints continues to blur, the ability to adapt to change and offer consumers the personalized, digital-first experiences they’re seeking can be the differentiator that sets one service provider apart from all others on the market.

The author, Rahul Tandon, is SVP – Mobile Operator Business, IDEMIA.