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Defy BassX DWH01, the dual-pairing over-ear wireless headphone with 15hr battery life launched

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Be it pure music, intense gaming or heart-stopping action flicks, the audio performance and soundstage are what makes the huge difference. And to ensure that big difference, Defy invites you to switch to its next audio accessory – the ‘Defy BassX DWH01.’ Defy, is a homegrown audio brand created by famous Indian artist Guru Randhawa to celebrate the stories of the music industry with a range of exciting new products for audiophiles. Defy ensures carefully crafted audio wear and accessories including headphones, earbuds, and speakers that are both performance-oriented and value-driven. The new Defy BassX DWH01 fulfills your hunger for audio pleasure with large 40mm drivers that make you feel the bass.

Guru Randhawa, Creator Defy, said, “When it comes to music, movies or gaming, it’s the audio performance that makes that sheer difference.  Being an artist myself, it’s difficult to digest the fact that many people use standard audio gear to listen to high-quality music. Sadly, good performing audio gear attracts a deep pocket, and we want to completely change that perspective. Hence, in order to bring justice to your music, movies and gaming while being pocket-friendly at the same time, Defy is all set to break the clutter once again. With the Defy BassX DWH01, now anyone and everyone who seeks pure audio pleasure at super-affordable prices. These cans can deliver a beastly performance apart from long-running battery life and a super-comfortable ergonomic design for all-day use.”

The Defy BassX Defy DWH01 will be available exclusively on Flipkart starting today, for an introductory price of Rs 1,099, and a standard warranty period of 1 year.

MetricStream ropes in Aravind Varadharajan to lead India business

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MetricStream, the market leader in governance, risk, and compliance (GRC) products and solutions, today announced Senior Vice President Aravind Varadharajan’s expanded role as Managing Director of India. Based in Singapore, Aravind will now oversee the growth trajectory for the company in India.

As part of the company’s continued expansion in APAC where organizations are adopting digital services faster than ever before, they named Aravind to lead the entire region, covering customer needs to provide comprehensive solutions for integrated risk management.

“India continues to be at center stage for us, with the talent and expertise propelling us forward,” said Bruce Dahlgren, Chief Executive Officer. “We continue to leverage that talent to support our clients through the digital disruption and regulatory changes with our GRC solutions. With Aravind’s experience and leadership, we shall forge forward with our cutting-edge solutions and closer customer ties.”

Aravind is a highly seasoned business leader with over 20 years of experience across sales and business management in Japan, ASEAN, and global markets across multiple business verticals. Prior to joining MetricStream, Aravind was Managing Director – Sales of Intelligent Cloud and Infrastructure at Accenture, leading the cloud business across the APAC region.

“The year 2021 heralds a new moment where the focus on resiliency, compliance and proactive risk management is going to be at the core of many business decisions. I am delighted to lead MetricStream’s team in India and offer our cloud platform and cutting-edge solutions to the broad base of companies in the region to meet their critical requirements of GRC,” said Aravind.

MetricStream offers an enterprise wide GRC approach that empowers a culture of proactive risk and compliance management through a comprehensive suite of solutions enabling customers to address risks, operational governance, and regulatory mandates. Their innovative product roadmap for the MetricStream Platform has won them analyst citations, broadened their industry and geographic outreach, and poised them for aggressive growth.

Tech NewsWrap: Vivo T1, T1x with 5G connectivity launched… and more

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Vivo T1, T1x with 5G connectivity launched

Vivo T1 and Vivo T1x have been launched. Both the smartphones sport 6nm chipsets, ample batteries, fast charging, and include up to 256GB of onboard storage. In terms of distinction, Vivo T1 has dual rear cameras and a waterdrop-style display notch. On the other hand, Vivo T1x carries triple rear cameras and has a hole-punch display design. The new Vivo T1 comes with a Qualcomm Snapdragon 778G SoC, whereas Vivo T1x is powered by a MediaTek Dimensity 900 SoC. The price of Vivo T1 starts at CNY 2,199 (roughly Rs 25,800). In contrast, Vivo T1x price starts at CNY 1,699 (roughly Rs 19,900).

Instagram now lets you post from desktop

Instagram is adding a bunch of new features to its Reels and Feed. The Facebook-owned photo-sharing platform will finally allow you to create posts on the desktop. The company tested the feature a few months ago but now it has finally confirmed that users will be able to post from web starting on October 21. Besides, the platform has announced that it is testing the Collabs feature to strengthen the relationship between content creators. It will soon introduce a new feature that allows creators to collaborate on posts and Reels.

Also Read: Soundcore launches Saina Nehwal special edition ‘Life Note E’ TWS with 50% more bass

iQOO Z5x with MediaTek Dimensity 900 launched

iQOO has unveiled the Z5x in China, which is a new mid-range smartphone from the brand. It comes equipped with a high refresh rate display and a big battery. It is built around a 6.58-inch FullHD+ 120Hz LCD and runs Android 11-based OriginOS 1.0 out-of-the-box. The device is powered by a Mediatek Dimensity 900 chipset and supports up to 8GB RAM and up to 256GB storage. The iQOO Z5x comes in three memory configurations – 6GB + 128G, 8GB + 128GB, and 8GB + 256GB, priced at CNY1,599 (Rs 18,795), CNY1,699 (Rs 19,970), and CNY 1,899 (Rs 22,321).

Redmi Smart TV X 2022 are official

Redmi announced its new line of smart TVs Redmi Smart TV X 2022. These are the brand’s new high-end models for this niche market, however, with a much more advantageous price than other similar proposals. In an announcement made in China, the company introduced Redmi Smart TV X 2022 television line, consisting of two proposals of 55-inch and 65-inch. Both are extremely elegant, set in a metal frame and have extremely small margins. The new smart TVs are announced with prices starting at 362 €.

Soundcore launches Saina Nehwal special edition ‘Life Note E’ TWS with 50% more bass

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Soundcore by Anker announced the launch of its Saina Nehwal special edition TWS – Life Note E. The truly wireless earbuds come at a pocket-friendly price of Rs 2,799 and now available on a launch price offer i.e. Rs 1,999. The product is paired with several key functionalities, including 32h playtime, 3 EQ modes, and big bass. Life Note E TWS with 18 months warranty is available on Flipkart.

Life Note E true wireless earbuds come with oversized triple-layer 10mm drivers, to fuel powerful sound with 50% more bass for a mesmerizing listening experience. It also comes with the unique and signature 3 EQ Modes – Soundcore Signature, the default EQ that delivers well-balanced sound with realistic mids, soaring treble and rich bass, while Bass Booster enhances bass-heavy music by over 50%, and Podcast makes voices stand out clearly. To switch to a different mode, quickly press the right earbud 3 times and enjoy music, videos or more.

Soundcore Life Note E is equipped with an AI Algorithm to enhance voice pick up and ensure seamless calls. The ergonomically designed earbuds come with snug & secure fit that lets the user feel the music and never the weight of the earbuds. The tiny true wireless earbuds weigh just 0.16oz (4.6g), which is 10% lighter than standard earbuds. They’re so small and lightweight that they feel practically weightless when in use. The earbuds come with a carrying case that acts as a portable charger that extends the playback time of the earbuds by up to 32 hours, i.e., 4X times its normal capacity. The earbuds deliver up to 8 hours of music with a single charge.

Also Read: VideoMeet makes Diwali celebrations special with alluring offers

Saina Nehwal – Indian Professional Badminton Player, said, “I am very overwhelmed and thrilled to launch my first signature audio collection with one of the most loved audio brands of India – Soundcore by Anker. The product Life Note E resonates with today’s generation needs. It comes with new, fresh, and exciting power-packed features with no compromise on style. Easy on the pocket and heavy on tech, this product with Soundcore shall be a game-changer for the industry.”

Life Note E true wireless earbuds ensure one-step pairing and a single earbud mode & the latest Bluetooth 5.2 technology for an ultra-stable connection. The earbuds are IPX5 water-resistant, making them ideal for a variety of uses.

VideoMeet makes Diwali celebrations special with alluring offers

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VideoMeet has decided to make Diwali celebrations of their user base filled with adornment by offering new custom designs, filled with animated Diyas and glitters feature. The application provides avenues to celebrate Diwali digitally with friends, family, and co-workers, thus making it more fun. For establishing smooth and engaging non-verbal communication, wide arrays of reactions are also added by the app.

The Made in India video-conferencing application has always been prepared to amaze its users with its frequent feature upgrade. On this special occasion of Diwali, VideoMeet has come up with unlimited recording and playback features for users to record their cheerful and light-hearted moments. The application has also added custom designs with full event production supported by animated Diyas and Glitter for creating festive aura, thus a unique interface of “Diwali Celebration Space” for each user will be created that will witness them enjoying the festival virtually with their near and dear ones.

VideoMeet is also offering these interactive services at incredible prices with long-term membership benefits specially curated for the new users. The features are available to new users, once they create an account on VideoMeet for free, whereas the paid subscribers have full access to the new and advanced features subjected to their plans. An online free training session is also being exclusively provided by the application for getting users accustomed to the new features & method on apps, thus resolving the feature-related queries initiated from users’ end.

Also Read: TCL lights up the festival month with ‘TCL Diwali Dhamaka’ offerings

Ajay Data, Founder, VideoMeet said, “Diwali is all about family gathering and parties. On this Diwali, we are offering new features in our app to make users’ Digital Diwali more bright and joyful. These features are available for Pan India VideoMeet’s users. Soon, we are hoping to hit the target of 5 Lakh app users with these experiential features. We’ve already boarded several clients for collaboration with us and more are in pipeline.”

TCL lights up the festival month with ‘TCL Diwali Dhamaka’ offerings

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With the festival of lights just around the corner, TCL has come up with an exciting festive affair, ‘TCL Diwali Dhamaka’, to brighten the mood of customers. It is a four-week event that has already commenced on October 18 and will run until November 12. The event is divided into three electrifying activities: TCL Wish & Win, TCL Diwali Star Card & Live streaming with Jannat & Siddharth and TCL YouBuyWePay lucky draw.

TCL Wish & Win is a website engagement activity where users can put their Diwali wishes on the Wish & Win page. They can also ask their friends and loved ones to light up diyas for them. Those with the most genuine wishes and the highest number of diyas will get a chance to win TCL Mini LED TV, AC and earphones.

TCL Wish & Win social media campaign (TCL Diwali Star Card) is another online activity, where users are required to find twenty TCL Diwali Star Cards hidden in creatives that the brand shall be posting. In phase 2, users will have to drop their wishes for XYZ TCL gift post in the comment box and explain why they want that particular gift. In the next step, two popular KOLs will select a few lucky users and connect with them via a video call on TCL TV to grant their wishes by giving away TCL tabs, earphones and gift vouchers.

Also Read: ‘Daiwa-li Smart Utsav Offers’ goes live by Daiwa, for its range of Smart TVs in India

In TCLYouBuyWePay lucky draw, lucky users can get their hands on TCL’s Mini LED, Video Call QLED, Video Call 4K TVs and smart ACs every week. All they need to is buy any TCL product either online (by clicking on or offline (scan the QR code on store standee, fill in the invoice and submit). It is an automated selection process via non-human intervention and TCL will announce winners on TCL website and social media handles every week. This is for the first time TCL is hosting lucky draw on both online and offline channels.

Justin Zhong, Marketing Head, TCL India said, “Diwali is a huge festival for Indians, where people worship ceremonies of Lakshmi, light fireworks, decorate their homes with diyas and Rangoli. However, apart from these activities, they also do a lot of shopping during this festive season. At TCL, we are striving to make this celebration worthy and rewarding for our customers. Through our ‘TCL Diwali Dhamaka’ campaign, not only are we making smart TVs and gadgets accessible at affordable price points but we are also transforming the entire shopping journey by adding exciting elements to it. We hope our customers will love these offerings and have a good time by participating in this event.”

User retention still a challenge for Indian video sharing apps: Bolo Live CEO

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India’s move to ban dozens of Chinese apps has found favor among local start-ups, some of whom have seen an upsurge of active participation from users. One of them is a social Live Streaming App called Bolo Live, formerly known as Bolo Indya. The homegrown app is getting immense popularity among Indians and currently has crossed 10 Lakhs of download on Google Play Store. Varun Saxena, CEO and Founder of Bolo Live, spoke to Shweta Srivastava about the rise of short-form video platforms in India, his plans to take the app ahead, and more. Excerpts from his interview:

What’s the idea behind changing brand name to ‘Bolo Live’ from Bolo Indya?

Name change is in sync with our plans to go global. We already have close to 7% of our paying users from outside India, who come to the platform in order to appreciate Indian talent across genres that is live streaming on Bolo Live.

We strongly believe in taking Indian talent global and the name change helps us to penetrate global markets where our primary target is Middle East, South East Asia and North American emerging economies. We have already seeing a further increase in our global traction post the name change.

BOLO LIVE

How has been the people`s response so far and what’s your expansion plan to make Bolo Live large?

We today have over 1.5 million captive audience which comes to the platform to witness over 1 lakh live streamers across genres. Time spent by users on the app is close to 57 min on a daily basis already while live streamers spend close to 2 hours daily on the platform. Our top live streamers are making north of INR 90,000 already on the platform.

We see this as a good start for the first made in India social live streaming platform like us that comes at the intersection of UGC live streaming, gamification and micro transactions.

Do rural and regional areas also form a large user base for your app?

Close to 37% of our users are from Tier 3 and 4 cities of the country. Live streams happen in multilingual format where in addition to main regional languages, hyperlocal languages of Haryanvi, Rajasthani and Bhojpuri are also often used by the live streamers to connect with the audience from the respective regions.

What’s your view about the surge in Indian video-sharing apps after the country bans Chinese apps and what would happen once the ban is lifted?

There was a huge gap in the video sharing platform immediately after the ban of Chinese apps and some of the Indian apps have been able to successfully fill that gap in terms of attracting the creator side. User retention still remains the challenge for Indian video sharing apps and I am sure all the platforms are building in their own way to address this challenge as well.

If and when the ban is lifted, I believe that Indian apps would have created their own place in the heart of users and it will not be a cakewalk at the time of comeback for Chinese apps.

There are already many established apps and video sharing platforms, how does your app stand out among other platforms? What’s the USP of Bolo Live app?

USP of Bolo Live is the way it is enabling content creators to leverage active engagement of live streaming and be able to monetize their captive audience through micro transactions on the platform while watching their live streams. This positions Bolo Live at the unique intersection of UGC Live streaming, gamification and micro transactions.

In one line, making Bolo Live Indian Twitch for Non Gamers.

We already have over 50K live streamers who are monetizing on the platform, and the top earners are making north of INR 90,000 per month from the platform.

Typical short video apps do not provide such opportunities to every content creator from day 1 of joining the platform.

Social media commentary is mostly negative in terms of nature. Many popular apps like Instagram and Twitter are coming with new features to stop the online abuse, what’s your strategy to curb the hate messages on your platform?

BOLO LIVE

We being a live streaming platform adopt a multi-pronged approach, and with a very active involvement of community in the same. Most of the popular live streamers have moderators appointed from captive and trusted audience base as well to curb any such messages from the audience side, in addition to tech algorithms which are regularly enhanced by Machine Learning to identify and curb such messages.

In case a live streamer adopts to such an act, users can report the live streamer and if it is found that the report was a valid one, live streamer may be penalized with a temporary to a permanent ban basis the case’s seriousness. In addition, we also have in house moderation team which keeps doing random visits on live streams to identify any unwarranted messages being given in live streams which might not be in sync with community guidelines.

Is there a plan to take Bolo Live app outside India?

We already have close to 7% of our paying users coming from outside India. Countries like UAE, Oman, Malaysia, Singapore, Saudi Arabia, Italy, Germany and Switzerland are showing strong traction.

We will soon be going to South East Asia and North America for live streamers and them to earn through Made in India app, Bolo Live.

We look forward to create world’s largest active engagement and behavioral science driven entertainment platform from India, with love for the globe.

Brief us about your marketing plans

We are continuously experimenting on different user acquisition and branding channels, and you will soon start seeing us actively visible on multiple platforms – be it online, OTT, print or using cricket as a medium.

Also Read: Online gaming industry is multiplying and spreading across the landscape: Baazi Games Co-Founder

Tell us about Bolo Live app’s monetization model?

Our model is based on gamification and is very simple for users to understand.

Users purchase in-app currency of diamonds through actual micro transactions on the platform. These diamonds are used to give gifts to live streamers during their broadcasts. These gifts get stored in streamer’s wallet in form of beans (1:1 diamond to bean ratio) and these beans can be redeemed as actual cash to bank account through UPI or Paytm wallet by the live streamers. Platform takes a small fee at the time of redemption by the live streamer.

Similarly, there are multiple gamified hooks for non-streamer audience too for using the diamonds within the app to participate in multiple engagement activities, or to win beans by participating in in-app contests from time to time.

What is making you hopeful for 2022?

More trust on online platforms for online micro transactions, faith on people we meet online and openness in sharing appreciation for content creators by Gen-Z and millennials is what excites us for 2022.

Our users love to spend time on internet and they like to do that while actively engaging with people they meet online, make friend and bring the entire social dynamics of an offline town onto an online platform, and this is what makes us hopeful for 2022, not only from userbase growth perspective, but from high stickiness and retention of users.

‘Daiwa-li Smart Utsav Offers’ goes live by Daiwa, for its range of Smart TVs in India

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Homegrown Indian consumer electronic brand Daiwa kicks off its ‘Daiwa-li Smart Utsav Offers’ for the upcoming festive season. The special prices and attractive deals are available on its range of TVs which includes LED TVs and Smart TVs starting from 60cm (24-inch) to 140cm (55-inch), including the newly launched 126cm (50-inch) 4K UHD Smart TV powered by webOS TV. The users can also enjoy the mega benefit of 10 months zero percent interest on EMI schemes with Bajaj Finserv. The offer is valid till November 15, 2021.

The Daiwa festive Sale has already gone live across India’s offline channel, including 1000+ Touchpoints across 250+ cities. Furthermore, all the Daiwa TVs (32-inch and above) shall come with a 1+1 year free extended warranty on panel. The consumers can avail of the offer by registering their product on My Daiwa App or Booking Installation through Daiwa Customer Care. Along with the above offers, there are multiple discounts and offers available across the retail outlets.

Also Read: Globus Infocom unveils new product “Network Management Software Solution”

Arjun Bajaj – CEO and Founder, Daiwa TV, said, “The festive period is when most of the consumers are looking forward to upgrading their homes. The Daiwa-li Smart Utsav is a perfect opportunity, for the consumers, with several options and benefits at every price point. This year we have curated many exciting/ useful offers for our TV’s, enhancing the shopping experience of the customers. As a part of the festive offerings, we are also launching a new range of washing machines and new models of Smart TVs this month.”

To build the buzz on the new launches and offers, Daiwa will undertake a multi-media advertising campaign and below-the-line marketing activities during Diwali.

Infinix InBook X1 and X1 Pro: Specifications, Features and Price

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Infinix has entered the laptops market with their brand new InBook X1 series. The notebook lineup, featuring InBook X1 and X1 Pro, has been launched. Through the INBook X1 series, the smartphone manufacturer aims to deliver a bespoke products with industry-leading capabilities to meet the growing demand of customer needs.

Infinix INBook X1 Pro Specifications & Features

The Infinix INBook X1 Pro is the company’s first ever laptop. In terms of build and design, the metal casing of the Infinix InBook X1 Pro is elegant and lightweight. It features a 14-inch FHD display with a 16:9 aspect ratio. The latest device has a 1080p resolution with a decent contrast ratio. The maximum brightness that this laptop can hit is 300 nits.

Infinix Inbook x1 pro price in india
                                                                      Infinix INbook X1 PRO

The InBook X1 Pro is available in three variant which included the Intel Core i3-1005G1, Core i5-1035G1 and Core i7-1065G7 model coupled with Intel Iris Plus graphics chipset. You will get 8GB/16GB of RAM while 256G/512GB of storage. It is equipped with the 10th Gen Intel processor and run on Windows 10 operating system out-of-the-box.

Also Read Infinix Hot 11S Review: A Perfect All-rounder on a Budget

Talking about its connectivity options, Infinix INBook X1 Pro has all the ports that you need. Counting the charging interface, there are five ports in total on the right side — a microSD reader, a 3.5 mm audio jack, USB-A 2.0 and 3.0, HDMI, and to ensure privacy, a physical switch for the front camera. The laptop will come with preinstalled Windows 10 Home and Office 365. The company claims up to 13 hours of battery life on a single charge while surfing the net. The 55W battery inside the X1 Pro is charged over the 65W USB-C adapter, which can charge up to 70% in one hour.

Infinix INBook X1 Pro Price

The latest Infinix INBook X1 Pro Price in US is $700 USD and starts at around 275,000 Naira in Nigeria. It is available at leading global online stores like Jumia, AliExpress, Gearbest and many more.

Infinix INBook X1 Specifications

The Infinix INBook X1 comes with a sleek design featuring a brushed metal design at the upper half of the back and a matte-metal finish at the lower back. The laptop has a 14-inch Full HD IPS display with a 1080p resolution. It has an aspect ratio of 16:9 and a brightness of 300 nits.

Under the roof, the new laptop is powered by the 10th Gen Intel Core i3-1005G1 processor, paired with 8GB of DDR4 RAM and 256GB of PCIe SSD storage. The INBook X1 comes with Intel’s integrated UHD graphics. The laptop features a 720p webcam at the front for video chats and meetings.

As for the connectivity options, it has two USB 2.0 ports and USB 3.0 ports, 1 USB Type-C port, an HDMI port, an SD card reader slot, and a 2-in-1 headphone jack. The device runs on Windows 10 Home. Its powerful 55Wh battery supports 65W fast charging. This battery is claimed to offer 11 hours of screen time for web browsing and video playback. Besides, for better audio, it has dual 2W speakers and two microphones. The fingerprint scanner is given below its keyboard.

Infinix INBook X1 Price

The Infinix INBook X1 Price is P24,990 in Philippines currency, which is approximately Rs 37,013. It is up for grabs via the Shopee store at an introductory cost of PHP 22,990 (roughly Rs 34,000). Details regarding its availability in other markets are yet to be revealed.

Also Read:  Delhi Metro Yellow line gets free Wi-Fi: Know details

Globus Infocom unveils new product “Network Management Software Solution”

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With industrial networking growing more complex and bigger in scale, lack of adequate network management solution creates multifold challenges for organizations resulting in below par performance of the overall network infrastructure. To keep this challenge in mind, Globus Infocom has recently launched a new product Network Management Software Solution for the corporates. It is a software which is user friendly and affordable network monitoring solution for enterprise application. This software will help in monitoring various devices at a same time and increase the productivity.

Globus’ Network Monitoring Software Solution is a user-friendly, scalable and affordable network monitoring solution for enterprise application. It monitors and manages CPU, RAM, storage, temperature, fan speed, power supply, server, apps, IT devices & non-IT devices. It helps in monitoring various devices in the network for different parameters including traffic, bandwidth utilization, uptime and downtime. To keep an eye on your network performance it offers a comprehensive analysis which ensures zero downtime operation of your network system. With its in-depth insights, you can reach to the core of an issue and eliminate it before it affects the overall operation of your system.

Also Read: Amazon announces ‘Budget Bazaar Store’ during the Great Indian Festival 2021

Globus Network Monitoring Software supports to augment your industrial network forward and avail greater convenience throughout the lifecycle of your network components. Result? You can manage your network components better, save time, effort and money that is otherwise spent in manual management.

Below are the few major benefits users can avail are:

  1. It offers detailed overview of WAN link latency, bandwidth utilization, round-up time, system logs from target devices, etc.
  2. It collects traffic data using flow technologies and enable correlation in comprehensible format. For thorough analysis, it offers clear documentation and reports in compliance with standards.
  3. Provides with provision to configure custom thresholds as per users’ requirement, business (or non-business) hours and monitor device configurations.
  4. It maintains an audit trail of configuration changes along with detailed insights. It also generates alerts in case of configuration changes as and when it occurs.

This solution is capable of integration with buyer server for alerts & notifications. It also allows to create custom maps using the available network devices so that the L2/L3 network connections between all selected devices are automatically created. Custom reports can also be exported to HTML, PDF, XLS and CSV file formats for versatility.