Highlights
• Launches the Bluetooth Wireless Earbuds with Crystal Bionic Sound powered by HiFi® DSP, 120hrs Playback, Dual EQ Modes, Quad Mics with ENx™ Technology.
• The product is available on Amazon, Flipkart, Myntra and boAt website along with modern trade channels including Vijay Sales, Croma, Reliance Digital at an introductory price of Rs 1,999/-.
•The TWS comes in Ivory White, and Charcoal Black colour options.
It costs Rs 1,999 and is available on boAt-lifestyle.com, Flipkart, Amazon, and Myntra.
India’s #1 audio and wearables brand, boAt (Imagine Marketing), launched its first premium product in the TWS segment — the one-of-a-kind ‘Nirvana Ion’ TWS Earbuds.
Immersive sound with technologies filled to the brim, this new wireless earbud is all ready to send the competition back to its drawing board.
Nirvana Ion, the ‘Next Big Thing’ from boAt, is the first-ever TWS by the brand which has 24hrs of earbuds playback.
Not only this, with a total playback of 120hrs, Nirvana Ion ensures you never stop listening to your tunes in boAt Signature Sound and boAt Balanced Sound.
To mark the unveiling of Nirvana Ion, boAt has also launched its latest campaign ‘The Next Big Thing’ which highlights its cutting-edge design and engineering prowess.
The campaign calls out how every feature of Nirvan Ion enables people to follow their passion. One that breaks boundaries and pushes the definition of what’s possible.
To bring this thought to life, boAt has also collaborated with influencers from various fields like Cyrus Khan who is a Parkour athlete, Ambika Nayak aka Kayan who is a Musician, DJ, and Model, Johanna Rodrigues aka B-Girl Jo who practices B-Boying – an athletic style of street dance and Sabareesh S who is known for Futsal/street football.
This campaign marks the stories of these influencers as they set on the journey to becoming ‘The Next Big Thing’ with their sheer passion and unbreakable spirit.
The campaign gives the well-deserved limelight to the people who follow their heart- a quality that makes them the perfect contender to become The Next Big Thing. Through this campaign, boAt and Nirvana Ion support the journey of those who aspire to become The Next Big Thing.
The TWS offers an immersive and exceptional sound.
It takes your listening experience to the next level with Crystal Bionic Sound powered by HiFi® DSP giving you impeccable sound optimization. With ASAP™ Charge and the fast-charging USB-C port, you can now enjoy a month’s worth of battery life in your pocket with just a 2.5-hour charge.
Loaded with Dual EQ Modes, the TWS lets you select the mode by your mood. Feel the unparalleled immersion with boAt Balanced Sound & reimagine your audio experience with the patent boAt Signature Sound.
Its ENx™ Technology, which uses Quad Mics reduces ambient noise and provides crystal clear sound during voice calls for an unrivaled calling experience, takes your work and entertainment seriously.
Your voice is transmitted in crystal-clear quality no matter where you are. The Nirvana Ion is the ultimate game-changer that lets you enjoy synchronized entertainment and take control of victory while gaming — thanks to BEAST™ Mode’s 60ms low latency.
boAt has engineered a new ergonomic paradigm, with its in-house capabilities of product design (boAtLabs) to create this earbud for maximum comfort and stellar sound.
Nirvana Ion comes with in-ear detection for a seamless experience. Not just this, the ergonomically compact size of the Nirvana Ion lets you fit them anywhere in your pocket or bag so you can take your music with you wherever you go.
boAt has launched its first premium TWS product in India – the “Nirvana Ion” Earbuds.
This comes after the recent launch of the boAt Rockerz Trinity, a wireless neckband with advanced sound technology powered by HiFi DSP and Crystal Bionic Sound.
The Nirvana Ion’s design is engineered by boAtLabs, and it provides maximum comfort and excellent sound quality.
It also has in-ear detection for seamless usage, and its compact size allows you to carry it anywhere easily.
Experience unparalleled sound quality with TWS’s Crystal Bionic Sound, powered by HiFi® DSP technology. Plus, with ASAP Charge and a fast-charging USB-C port, you can enjoy a full month of battery life with just a 2.5-hour charge.
The boAt Nirvana Ion is a TWS earbud that offers Dual EQ Modes for you to choose from based on your mood.
You can enjoy an immersive audio experience with boAt Balanced Sound and its patent boAt Signature Sound.
The earbud uses ENx Technology with Quad Mics that reduces ambient noise and provides clear sound during voice calls, ensuring a great calling experience. Additionally, it has BEAST Mode, which offers 60ms low latency for a synchronized entertainment experience while gaming.
boAt Nirvana Price, Availability & Colours
The boAt Nirvana is offered for a limited time for a launch price of just Rs 1,999 on boAt-lifestyle.com, Flipkart.com, Amazon, and Myntra.com, as well as at offline stores including Vijay Sales, Croma, and Reliance Digital.
It TWS is available in two premium colors, Ivory White, and Charcoal Black, with a 1-year warranty period.
Quick specifications: boAt Nirvana Ion TWS
•Ergonomic Design
•In-Ear Detection; Single Button Controls
•Crystal Bionic Sound by HIFI DSP 5
•Dual EQ mode, boAT Balanced and •Signature Sound
•10mm Drivers
•Bluetooth v5.2
•Battery: 600mAh(Case) / 70mAh*2
Earbuds
•Playback up to 120 hours; ASAP Charge, Type-C
•Beast Mode with 60ms Low Latency
•ENx Tech for Calling with 4 Mics
•IPX4 Water Resistance
•1 year warranty
FAQ’ s on boAt Nirvana Ion TWS
1) What is the Price of boAt Nirvana Ion TWS?
Ans) The boAt Nirvana Ion TWS comes in Ivory White, and Charcoal Black and is now available for a special launch price of Rs. 1999.
2) Where can I buy the boAt Nirvana Ion TWS?
Ans) It is available for purchase on Flipkart, Amazon.in and boat-lifestyle.com as well as at offline stores including Vijay Sales, Croma, and Reliance Digital.
3) What are boAt Nirvana Ion: Specs and Features?
Ans) While the Nirvana Ion earbuds can go on for about 24 hours on a single charge, the total playback time (including the case’s charging) can go up to 120 hours on a single charge. This is pretty impressive for an affordable TWS. It also supports the ASAP fast-charging tech via a USB Type-C port. The earbuds have a 70mAh battery each while the charging case is backed by a 600mAh battery.
The Nirvana Ion comes with Crystal Bionic Sound backed by the HiFi DSP, which is touted to provide a clear and immersive audio experience. There are 10mm dual drivers too. The earbuds also feature a quad-mic setup with support for the boAt’s ENx Technology. This can cut down the background noises and ensure a clear calling experience.
The Beast mode enables 60ms low latency, which is especially useful during gaming sessions. The boAt Nirvana Ion supports two EQ modes for a music experience as per your needs. So, you can either enter the boAt Balanced Sound mode or the company’s Signature Sound mode.
The additional features you get include in-ear detection, support for Bluetooth version 5.2 (which is compatible with all Bluetooth devices), and an IPX4 rating, among other things.
Also Read: boAt launches First Ever Bluetooth Pro-Level Gaming TWS in India for Rs.1,499