Philips Domestic Appliances introduces Sneaker Cleaners

New Delhi, Aug 2, 2022: Are the stubborn spots and stains on your sneakers giving you a hard time? Lucky for you there is a solution up for grabs in the form of Philips Domestic Appliances as the company announced its foray into a new category with a first of its kind Sneaker Cleaner GCA1000/60.

This brand new automated cleaning device will help consumers keep their sneakers sparkling clean, spotless, dazzling and crease-free thereby giving it a polished look good as new.

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With the ever increasing popularity of sneaker aficionados and the whole community of sneakerheads in India, there is a growing need for solutions that help the consumers to easily maintain the life cycle of their shoes, which they deem collectables.

With the new sneaker cleaner, Philips Domestic Appliances has introduced a portable device that makes cleaning your sneakers a seamless, affordable, and hassle-free experience.

There will be no more in spending extra on dry cleaning your shoes, or keeping your sneakers wrapped up for fear of wrinkles and dust as the cleaner will make the most stubborn of stains vanish.

The Philips Sneaker Cleaner GCA1000/60 comes with effective bristles and a water-resistant head to make your sneakers look good as new, all at the mere touch of a button, which has become a way of life in the modern day 21^st century where most household chores can be managed at the press of a button.

Voicing his approval on this new innovation, Mr. Gulbahar Taurani, MD, and CEO of Philips Domestic Appliances, India Subcontinent, said, “While the sneaker culture in India is on a rapid growth curve, as a consumer first brand, we realized that keeping the sneakers spotless and crease-free is a common concern faced by most. Considering sneakerheads pay heavily to buy some of these sneakers, they are an investment worth taking care of. Given the dearth of holistic, one-stop solutions that help consumers keep their kicks fresh and clean, we have launched an industry-first device – the Philips Sneaker Cleaner GCA1000/60; a convenient, effective, and easy on pocket shoe maintenance & laundry solution. The Sneaker Cleaner reiterates our brand’s core philosophy of innovation, giving consumers a hassle-free and superior experience, thus making their lives simpler, at home.”

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Cleaning Efficiency

The Philips Sneaker Cleaner has the capacity to outperform manual cleaning, reducing time and effort by automating the rubbing and scrubbing. Offering optimal multifunctional electronics, the device comes with three different brushes.

The soft brush is for multipurpose that is ideal for mesh and canvas where the hard brush is essential for thorough cleaning of tough surfaces like textured rubber, shoe soles and the soft sponge for delicate materials like PVC, leather, and suede.

It also comes with a water-resistant head that ensure the device remains safe from harm.

All in all, an excellent device that needs to be tried out by one and all to give your sneakers a polished shine.

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