Highlights
- 10-year successful partnership between OnePlus and Amazon.
- Over 12 million OnePlus smartphones sold in India since 2014.
- OnePlus 11R 5G leads in the premium Android segment on Amazon.
- OnePlus Nord CE 3 Lite 5G tops sales across all segments on Amazon.
OnePlus has marked 10 years of its global journey but what is more important in the context of India is that the company has also had a fruitful 10 years of engagement with Amazon.
This partnership has enhanced the accessibility of OnePlus products in India.
Since 2014, over 12 million OnePlus smartphones have been sold across 98.9% of pin-codes in India via Amazon.in.
The first device launched in India on Amazon India was the OnePlus One in December 2014.
OnePlus is now the most searched Android smartphone brand in 2023 on Amazon a testament to the growing relationship between the two brands.
In 2023, the OnePlus 11R 5G became the top-selling Android premium smartphone by volume in the sub Rs 30,000 price segment on Amazon.
The OnePlus Nord CE 3 Lite 5G is the top-selling smartphone by volume across all price segments cementing OnePlus as a go-to brand for mid-range offerings on Amazon.
Pete Lau, Founder of OnePlus, stated, “Since its inception in India, OnePlus as a brand has always had the best interests of its community at the core of everything we do.
Similarly, our longstanding engagement with Amazon is a testament to our commitment to delivering top-tier technology to our wider user community in India. We believe that our shared values and consumer-centric approach made this engagement a resounding success, and continue to do so.
Here’s to a decade more of forging new frontiers, embracing challenges, and fostering limitless potential together.”
Manish Tiwary, Vice-President and Country Manager, Consumer Business, Amazon India, commented, “As Amazon India also celebrates its 10-year anniversary, it is heartening to witness OnePlus also commemorate this milestone the same year. In 2014, the first OnePlus smartphone – the OnePlus One was launched on Amazon.
Since then, the brand has received exponential growth and popularity amongst Indian customers. We are humbled by this engagement and congratulate the entire team at OnePlus for choosing India’s most preferred online smartphone destination, Amazon India, as the marketplace of choice.
The journey of innovation and engagement continues, as both companies look ahead to the next decade of pushing boundaries and delivering ground-breaking products to customers pan India.”
OnePlus fans are in for a further treat as the company has announced the upcoming launch of its new flagship device, the OnePlus 12 Series.
The OnePlus 12 and the OnePlus 12R are set to be released at the OnePlus Smooth Beyond Belief Launch Event at 19:30 IST, on January 23, 2024 for which tickets are already out.
FAQs
What significance does the OnePlus and Amazon partnership hold?
The partnership between OnePlus and Amazon, spanning a decade, has played a crucial role in expanding OnePlus’s presence in India.
It has enabled wider accessibility and increased sales, with OnePlus emerging as a preferred brand on Amazon.in.
How has OnePlus performed in the Indian market?
Since the launch of OnePlus One in 2014, the brand has seen substantial growth in India.
It has sold over 12 million smartphones across 98.9% of Indian pin-codes, primarily through Amazon.in, and became the most searched Android smartphone brand in 2023 on the platform.
What are the recent achievements of OnePlus in the Indian smartphone market?
In 2023, OnePlus achieved notable success with the OnePlus 11R 5G leading the premium Android segment under Rs 30,000 on Amazon.
Additionally, the OnePlus Nord CE 3 Lite 5G became the best-selling smartphone across all price segments.
What is the future outlook for OnePlus in India?
OnePlus is continuing its growth trajectory in India with the upcoming launch of the OnePlus 12 Series.
The OnePlus 12 and OnePlus 12R are set to be unveiled at the OnePlus Smooth Beyond Belief Launch Event on January 23, 2024.
What can attendees expect at the OnePlus Flagship Launch Event?
Attendees can look forward to experiencing the new OnePlus 12 series firsthand, including the standard and R models.
The event, held on January 23, 2024, at Pragati Maidan in New Delhi, will showcase the latest in OnePlus’s smartphone technology.
How can fans purchase tickets for the OnePlus launch event?
Tickets for the event will be available from January 3, 2024, via PayTM Insider and OnePlus’s official website.
RCC members can enjoy a 50% discount on tickets purchased through OnePlus.in.
What are some key features of the OnePlus 12?
The OnePlus 12 is set to feature a 6.82-inch AMOLED 2K display with a 120Hz refresh rate and 4,500 nits peak brightness.
It will be powered by a Qualcomm Snapdragon 8 Gen 3 chipset and offer up to 24GB LPDDR5X RAM and 1TB UFS 4.0 storage.
What camera and battery specifications does the OnePlus 12 offer?
The OnePlus 12 is expected to have a 50MP primary camera, a 48MP ultra-wide lens, a 64MP periscope telephoto sensor, and a 32MP front camera.
It will also feature a 5,400mAh battery with 100W wired and 50W wireless charging support.
What are the key features of the OnePlus 12 and when is its global launch?
The OnePlus 12, set for a global launch on January 23rd, 2024, is anticipated to be a technological marvel.
It will feature a 6.82-inch AMOLED display with 2K resolution and a 120Hz refresh rate, a Snapdragon 8 Gen 3 processor, up to 24GB RAM, and a versatile camera system including a 50MP primary sensor.
The device also introduces wireless charging at 50W, marking a significant advancement in OnePlus’s flagship offerings.
What Distinguishes the Vapor Chamber in the OnePlus 12, and How Does It Benefit the Phone?
The OnePlus 12 introduces an innovative vapor chamber, notable for being one of the largest in the smartphone industry, with an impressive size of 9,140 mm².
By effectively managing heat, the vapor chamber ensures that the OnePlus 12 operates at optimal temperatures, even during intensive tasks like gaming or high-resolution video playback.
This feature not only boosts the device’s performance stability but also contributes to the longevity of internal components by reducing thermal stress.
What is the Significance of the OnePlus 12’s AnTuTu Score, and What Does it Reveal About the Device’s Performance?
The OnePlus 12 has set a new benchmark in smartphone performance by achieving an AnTuTu score of 2,333,033 points, the highest recorded for any smartphone to date.
AnTuTu scores are a comprehensive measure of a device’s performance, encompassing CPU, GPU, RAM, and storage capabilities.
This exceptionally high score signifies that the OnePlus 12 offers unparalleled processing power, bolstered by its cutting-edge chipset and advanced memory configuration.
It reflects the device’s capability to handle graphic-intensive games and applications with ease.
Also Read: OnePlus Announces ‘Smooth Beyond Belief’ Launch Event Ticket Sale For the OnePlus 12