Nothing is one of the most popular consumer tech brands from London, which has just entered into a collaboration with Myntra, a leading fashion in India, which offers some of the best tourist destinations when it comes to beauty and lifestyle.
Apart from the regular portals like Flipkart, which is India’s home-grown e-commerce website, Nothing is launching its new Ear (stick), on October 26, 2022, which will be available for purchase on Myntra.
Talking about the association, Sharon Pais, Chief Business Officer, Myntra, said, “We are delighted to associate with Nothing to offer an array of premium, high quality and stylish looking audio products to our fashion-forward customer base across the country with high design sensibilities and appreciation for good quality products.
In the last two years, we have witnessed an increased demand for audio products on our platform. The upcoming launch of Nothing Ear (stick) will provide our customers with a wider selection in the wireless audio category.”
Ear (stick), touted to be the next generation of Nothing devices in the sound technology medium, are half in-ear true wireless earbuds, made not to be felt when in use, and balance supreme comfort with exceptional sound.
The earbuds are quite feather-light with an ergonomic fit, delivered in a unique and compact charging case, inspired by classic cosmetic silhouettes that are quite exquisite in nature.
“For the upcoming launch of Ear (stick), we are excited to join hands with Myntra. With this announcement we also confirm that going forward, all products that are part of Nothing’s audio category will be available on the platform,” said Manu Sharma, Vice President and General Manager, Nothing India.
He added, “Delivered in the unique charging case, Ear (stick) is built for those who appreciate our iconic design. With this partnership we want to make Nothing products more accessible for our community.”