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Amazon Great Indian Festival 2021: Enjoy best deals during Headphone Finale Days

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Amazon India announces ‘Headphone Finale Days’ bringing together a host of deals and offers on headphones from top brands like boAt, pTron, Samsung, Redmi, Sennheiser, Sony, and much more. Customer can get up to 80% off on headphones during Headphone Finale Days which will be live until October 28, 2021.

As per recent findings for the consumer electronics category on Amazon India, Apple, boAt, Noise are the most popular consumer electronics brands across pan India. More than 550K customers bought headphones as their first product after signing up.

Additionally, ‘The Festive Gifting Store’ is live on Amazon until November 2, 2021 that brings forth the best deals and offers on a range of gifting products helping customers find the best gifts and save more while shopping for their loved ones.

Here are some of the headphones you can choose from ‘Headphone Finale Days’ during ‘Amazon Great Indian Festival’ with some great deals and offers from sellers:

boAt Rockerz 245v2: Tune into the sound and stream from your favourite playlists all day! Access Nirvana with style and take no stress when you carry the Rockerz 245V2 with you on the go. It comes with Optimum Wireless Experience: Bluetooth V5.0, Play-time up to 8 hours, HD Premium Sound and is IPX 5 Sweat and Water Resistance. Get this stunner for INR 699.

boAt Rockerz 255: While being lightweight in design boAt Rockerz 255 pumps out your favourite tunes with powerful HD sound and deep boosted bass. It comes with a battery backup of up to 8 hours. You can enjoy smooth connectivity via its Bluetooth 5.0 technology. It is built with uncompromised craftsmanship from premium materials including metal housing earphones and chrome accents. Get sturdy and stylish boAt Rockerz 255 for INR 799.

pTron Bassbuds Pro: In-ear True Wireless Stereo pTron Bassbuds earbuds features advanced Bluetooth v5.1, flat smart touch control surface, deep bass, low latency streaming & built-in ceramic mic in each earbud for stereo phone calls. Its multi-function key allows calls & music control for a hands-free experience. Get it for INR 899.

Redmi 2C: Redmi earbuds 2C are pretty sleek & stylish and is super lightweight that are easy to carry it around in your pocket or the bag. Get up to 12 hours of playback time with the case & up to 4 hours of playback time in a single charge. Enjoy music or stay in calls as much as you’d want to and feel liberated with true wireless freedom. Use the Redmi earbuds 2C whenever you go on that jog or work out. Equipped with IPX4 splash & sweat proof, you can use these earphones without the worry of getting damaged. Love your journey to the fittest you, a little more with the earbuds. Get it for INR 849.

Also Read: Xiaomi India sells over 7 million Smart TVs across platforms in 3+ years

Samsung Buds Pro: These are the True Wireless earbuds with Intelligent Active Noise Cancelling (ANC) with which you can seamlessly switch between noise cancelling and fully adjustable ambient sound. It also comes with Voice Detect that instantly switches from ANC to Ambient sound when it hears your voice and 2-way speakers with sound by AKG for balanced sound and wide frequency response. Get it for INR 8,990.

Sennheiser CX400BT: Whether you’re in the mood for calming tunes or crave some thrilling beats, the bespoke drivers of the CX 400BT True Wireless deliver high-fidelity sound with deep bass, natural mids and a clear treble. Plus, you can personalize your listening experience with the Smart Control App, which lets you play with built-in equalizers for an even more amazing sound quality. Get it for INR 6,990.

Sony WH-1000XM3: Industry leading Active Noise Cancellation (ANC) lends a personalized, virtually soundproof experience at any situation. A built-in amplifier integrated in HD Noise Cancelling Processor QN1 realises the best-in-class signal-to-noise ratio and low distortion for portable devices. Get it for INR 15,990.

Xsolla Web Shop to help game developers grow their revenue by 40% and expand globally

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Video game commerce giant Xsolla has unveiled Xsolla Web Shop, a solution with which game developers can expect up to 40% revenue growth and the resources to reach players in newer geographies previously unavailable to them. The web shop is essentially a unique mix of select Xsolla tools and services that allow users to add virtual currencies and items to their accounts, using their preferred local currency and payment method while offering multilingual display support. With these elegant solutions, developers can extend the life of their mobile and PC games beyond app stores and other platforms.

The launch of Xsolla Web Shop assumes much significance as it comes close on the heels of three recent industry-changing announcements – the Epic V Apple ruling allowing developers to direct users to other payment systems and bypass the 30% cut of in-app payments procured by Apple, willingness of the tech giant to allow alternative payment methods and South Korea passing a law asking both Apple and Google to open their platforms to alternative gateways.

“Xsolla anticipated this seismic shift earlier this year, when we launched multiple products that are being actively used by some of the world’s largest game companies to increase profit and build closer relationships with their mobile and pc players. We’ve now combined these products and learning into an elegant new solution called Xsolla Web Shop,” said Chris Hewish, President, Xsolla.

Echoing the sentiments, Anton Zelenin, Head of Game Commerce at Xsolla, said, “Through Xsolla Web Shop, we are helping game developers think about and scale their mobile games across multiple platforms to expand their business into new markets and to grow their audience. The opportunities are even greater, and we’ve seen amazing success stories from partners who have integrated this solution.”

Also Read: Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat: Techarc

With Xsolla Web Shop, developers can save up to 20% on platform fees even as they can reach out players across more than 250 countries, allowing them to make required payments through at least 700 different gateways. Besides, the developers can utilize API calls to import item catalog to Xsolla to start selling right away. The other benefits include higher retention of local players, online top up capability, secured business ecosystem, built-in influencer marketing and custom brand experience, among others. In addition to it, the Web Shop helps developers understand player behaviour better with data ownership and insight into player preferences, thereby enabling them conduct more effective marketing campaigns aimed at reaching new players and giving current players what they desire.

Xsolla Web Shop is much more than simply selling IAPs via a branded location that you control. This solution includes a wealth of benefits for developers and publishers from all over the world.

Amid rising online channel shares for smartphones, the offline trade channel needs to renovate to stay afloat: Techarc

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Market research firm Techarc has launched Smart Seller Initiative, an exclusive information and insights programme for the trade channels to bridge the information deficiency gap among retailers and other trade partners of the brands.

In a dipstick survey done by Techarc in 2019, within NCR, it was found that 7 out of 10 retailers in the offline do not see brands educating them beyond giving the fundamental tips to sell the smartphones. The only brands which matched their expectation in terms of empowering them with information around products were Samsung and Apple.

In its inaugural session, veteran mobile handset business leader and advisor Techarc, Ajay Sharma and Faisal Kawoosa, Founder and Chief Analyst Techarc, discussed about the key challenges in the short and long term for the offline trade channel and ways to overcome them.  They also took select questions received through the channel fraternity capturing the main themes which included:-

  • Is offline still relevant for smartphones? How do channel partners retain and regain the business?
  • What can they do when the brands are promoting online along with the enabling ecosystem including financial and other services?
  • With the present supply chain issues, there is availability issue with the offline channel. Is there anything that they can do?
  • Should the channel partners stay with incumbent brands who offer better margins and, also participate in working capital through credit facility, etc., or go with the fast-moving brands which have wafer thin margins and work on cash and carry model?
  • How can the offline trade channel create sustainable differentiators?

Key recommendations

According to Ajay Sharma, Advisor Techarc, “Trade channel community needs to restructure and realign with the changing customer expectations which it can do leveraging technology and data.  At the same time, brands need to take substantial measures to enable them to be partners in growth.”

Both the experts discussed the issues faced by the offline trade channels and came out with the following key recommendations for the offline channel partners as well as the brands whom they represent in the markets.

Go for Smart Ecosystem than only smartphones: As per a latest Tech Insight released by Techarc, smartphone brands’ revenue contribution is increasingly getting distributed over other smart devices with the changing consumer preferences towards a smart Tech-Style.  In 2021, smartphone revenues for these brands will be a little over 70%, while rest will come from other smart devices including Smart TVs, TWS, Smartwatch, etc.  The retailers need to diversify and proactively widen their portfolio going beyond smartphones to serve the rising smart ecosystem that the consumer prefers to live within which comprises several devices. As against 4-5 smart devices available 3 years back, today there are more than 15 smart devices for a consumer to live a smart tech-style. The retailer community should go out for products where the consumer understanding is still less so that they can add value by educating and informing consumers about these products. Among the devices available, awareness about smartphones and Smart TVs is high which is why consumers are increasingly preferring online-led self-purchasing mediums.

Establish a reconnect with your customers:  Even when there was no concept of building and nurturing communities in the offline mediums, the retailer in the offline channel used to be a family member for most of the customers. The retailer would be aware of the life-stages of the customer families and engage as a partner than a seller. Today, the connect and engagement has substantially gone down. The customers visiting shops largely deal with third party instore promoters and the owners do not proactively engage. For a product like smartphone, where all possible information is available online and users can learn a lot about it through online sources and buy along, someone still visiting offline channel is looking for a human engagement and connect which needs to be reciprocated. The retailer fraternity needs to look at means and ways of re-establishing the desired human engagement.

Invest in Technology: Digital transformation is not only driving better revenues but also elates the user experience.  In the corporate sector, the HR (Human Resources) function considers investment in technology as a means to attract and retain talent. At the same time, younger population is driving sales in these smart products. According to a user study done by Techarc in early 2020, a youth in the age group of 15-35 is either the decision maker or an influencer in more than 80% of the purchases of a smart device including the smartphones. The offline trade channel must innovate and look modern as per the expectations and outlook of the youth population so that they visit these stores and increase the footfall. Technology can also open avenues of increasing engagement with the customers for the retailers as well as facilitate innovative means of selling and allied functions.

Also Read: Oppo introduces innovative technologies and initiatives at Developer Conference 2021

Leverage data to become data driven: There is still a push approach adopted most of the times in the offline channels. The channel doesn’t have strong data backed inputs to decide about their product portfolio in terms of the breadth and depth of the products to be made available for sales.  The channel largely depends on the inputs fed by brands which may not always be the true market reflection, resulting in inventor pileup as many times products are simply pushed into the channel. The retailer fraternity needs to develop its own information gathering and analysis in a scientific way so that they can decide about the portfolio which has better acceptability in the market and maximise sales. Such best practices are already implemented by online marketplaces which are increasing their say in the game based on data and facts and hence negotiate with the brands better deals.

Organise and collaborate beyond trade activism: The trade associations and bodies primarily team up for business and trade interests to be advocated before the government and sometimes the industry. There is a need in the offline trade channel to organise and collaborate actively for trade practices and strategies as well. For example, they can together invest in developing common technology platforms, information sharing and analysis of the markets. Such collaborations can help them pool resources which are then leveraged by all for mutual gains.

Commenting on the role of brands in supporting the offline trade channel, Faisal Kawoosa, Founder and Chief Analyst, Techarc, said, “With the new business formats introduced by newcomers in the market, the swing has played in favour of the online channel. However, we cannot ignore the offline trade channels for its unique value propositions. Brands need to invest and support actively the offline trade partners helping them invest in technology, leverage data and extend other enabling facilities to sell more by elating the overall customer experience.”

Future Outlook

Pandemic has swinged the market in favour of online channel. However, this does not mean that offline trade channel can be struck off. Even during complete lockdown days, the market has shown contraction rather than going 100% in favour of online and once the offline trade resumed the economic indicators started to see an upward journey.

The offline trade channel needs to renovate leveraging technology, data and also change its engagement style with the customers. If these measures are proactively taken, the offline trade channel contribution in case of smartphones could stay in the range of 50-55% of the total sales by volume.

Besides, the offline trade channel could leverage the smart tech-style of consumers and play a pivotal role in educating them about the benefits and use cases of these products where the consumer is still attempting to strike a balance between its trend value and the real value.

Offline channel can play a critical role in being an enabling partner in solving one of the biggest challenges of the smartphone industry, which is expanding the smartphone base. Over the years we have seen that the smartphone base isn’t expanding to its potential, and we still have 200-250 million users out of the feature phone base which can switch if they get a right product offering, like what Jio is attempting through JioPhoneNext. In the next 2-3 years, the offline trade channel will be an important partner for the smartphone ecosystem in helping the smartphone base grow and help the country become 2G mukt (free) and make the Digital India initiatives accessible to a wider base of the population.

Xiaomi India sells over 7 million Smart TVs across platforms in 3+ years

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Xiaomi India today announced that it has sold over 7 million Smart TVs across Redmi and Xiaomi portfolio, since its inception in 2018.

Driving growth for high-quality Smart TVs that come packed with high-end features and top-of-the-line software, Xiaomi continues to be the best-selling Smart TV brand in the market. Known for providing a revolutionary experience that completely immerses viewers in their favorite content, Redmi Smart TV X 50-inch, Mi TV 4A 32-inch, Mi TV 5X 43-inch witnessed maximum demand from consumers.

Eshwar Nilakantan, Category Lead – Smart TVs, Xiaomi India said, “The size of the Smart TV business has doubled from 2018 to 2021 and we are proud to have played a key role in driving the Smart TV adoption in India. We are also extremely humbled by the reception that we have received from our consumers across India so far. As we continue to expand our portfolio in the market, we will focus on serving our ambition of bringing innovation to all, thereby making television viewing an enjoyable experience.”

With content consumption going up drastically and people looking for movie theatre-like experiences at home, Xiaomi India on the back of a strong 4K product portfolio recorded 53x jump and has contributed significantly to the overall market share of the 4K TV segment. While 32-inch remained dominant with new customers shifting from non-smart to smart TV, the company observed existing users migrating to larger screen size and 4K within that segment.

Also Read: ZinQ Technologies launches ‘Ring Light Webcam’ for video calls at Rs 1,499

Building on three core philosophies – content first, consistent experience and customizations for India; Xiaomi and Redmi TVs are powered by Patchwall that is designed specifically for the Indian consumers. Offering the most comprehensive content platform on TVs, Patchwall provides deep integration of 30+ content partners across from 15+ languages. Focused on offering solutions that are more immersive, collaborative and interactive than ever before, the latest version of Patchwall brings improvements to the interface and comes with MDb integration. The advanced search allows users to run extremely powerful queries over all people and titles in the database.

ZinQ Technologies launches ‘Ring Light Webcam’ for video calls at Rs 1,499

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ZinQ Technologies has today announced the launch of its new Ring Light Webcam for video calling in the Indian Market. Priced at Rs 1,499, the product is available for purchase on Amazon India.

As the world becomes more digital than ever before, computers serve as a window into the world, allowing users to see friends, family, and even coworkers, which necessitates the use of a good webcam. ZinQ Technologies Ring light webcam makes video calls a lifelike experience with its Panoramic wide viewing angle with auto and manual focus to capture a sharp image. It has a 1920X1080 FHD resolution and 30 FPS that is designed for professional-level video calling, recording, and will take your gaming experience to the next level. It comes with CMOS Sensor with a world-class lens that enables enhanced sensitivity, reduces noise, adds high fidelity, adds more pixel depth, and provides a higher dynamic range to your video calling experience.

Arnav Mutneja, Founder, ZinQ Technologies said, “People are increasingly relying on video calling to maintain far-flung connections. ZinQ Technologies webcam ensures a sharp and high-quality image. It is designed with the best cutting-edge technology while understanding every pain point of today’s YouTubers, broadcasters, content creators, etc. We always aim to provide a top-notch experience to our users.”

Also Read: Oppo introduced innovative technologies and initiatives at Oppo Developer Conference 2021

Its adjustable ergonomic design helps the consumers to rotate it 360 degrees that will add a wide range and automatic light, colour correction, and light adjustment. It gives excellent quality imagery during extremely low and bright lights and it has 30% better Exposure control than other webcams.

Oppo introduces innovative technologies and initiatives at Developer Conference 2021

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Oppo held the 2021 Oppo Developer Conference (ODC) under the theme “Building A Better Future Together.” It introduced a series of technologies such as Omoji, ray tracing, and heterogeneous computing and launched its brand new Oppo Health and Oppo Carlink businesses.

“In an ever-connected world, the number of devices and services, as well as the ways of interactions are more and more diverse. Developers need to be able to support different usage scenarios and longer operation cycles,” said Levin Liu, Oppo Vice President and President of Oppo Research Institute. “Oppo is dedicated to empowering our developers to face the challenges and build a better future together for our users.”

Oppo envisions building a user-centric ubiquitous service experience to create natural interactions between people and devices and seamless interconnections of multiple devices and make the service experience flow with people. This future requires enhanced visuals, efficient computing, and a close connection between different devices. Oppo has launched a series of technical capabilities to enable developers to co-create with Oppo to realize this vision.

For enhanced visuals, Oppo’s Omoji and ray tracing technologies can help developers bring life to apps and games.

Oppo has brought AI-driven Omoji technology to ColorOS. Through deep learning models and powerful AI algorithms, it can capture and reproduce delicate facial expressions and become users’ avatars in the virtual world.

Based on Vulkan API and built for the next generation of ray tracing enabled mobile hardware, Oppo ray tracing can reproduce details in the real world and enhance the user’s viewing experience. Oppo has already concluded prototype development on mobile devices and plans to provide technology capability access to developers in the first half of 2022. Ray tracing technology has broad application potential in fields such as 3D live wallpapers, image filters, and AR.

Computing needs are becoming more and more constant and ubiquitous, and they need to be more efficient than before. Oppo launched a performance and power optimization solution-heterogeneous computing, which can more efficiently utilize different cores, different threads, and different processors. By accessing Oppo’s heterogeneous computing capabilities, developers can more easily solve application performance problems and make programs run faster and more efficiently.

Also Read: Jabra Elite 7 Pro, Elite 7 Active now available for purchase

Nowadays, people’s homes and workplaces are full of devices, but cars are still not as connected. To bring ubiquitous service to reality means cars also need to be more integrated into people’s digital life. Oppo introduced the Oppo Carlink solution, enabling numerous functions such as opening car doors and casting to car screens with smartphones. Through Oppo Carlink, Oppo will extend the ability to connect smartphones and cars to give developers easier access to develop car-related products. Oppo Carlink has already partnered with more than 70 companies.

Oppo also officially announced the establishment of Oppo Health, Oppo’s health business focusing on preventive medical care and lifestyle changes. Driven by sensors, algorithms, data, and biomedical engineering, Oppo health aims to provide continuous and long-term data?models, and feedback to users and healthcare providers for better healthcare solutions.

Founded in early 2021, Oppo Health Lab is a multi-disciplinary R&D team focusing on areas such as sleep, sports, cardiovascular health, and telemedicine. Oppo also announced a set of tools for collaborators from the health industry, “Oppo Health Research Kit,” which can assist in data collection, analysis, and app development, designed to help collaborators with their unique health research and ultimately transform into an independent app in Oppo’s health ecosystem.

Oppo adheres to the mission of “Technology for human, kindness to the world” and always invites developers and partners to work together in an open and win-win manner in the era of intelligent experience. Oppo aims to work with more developers to create diverse and seamless technology experiences for users around the world.

Jabra Elite 7 Pro, Elite 7 Active now available for purchase

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The Jabra Elite 7 Pro and Elite 7 Active which were recently announced in India are now available for purchase starting November 1. Jabra released the new Elite true wireless line-up – the Elite 7 Pro, Elite 7 Active, Elite 3 and Elite 2 in India late September.

Reinvention means pushing boundaries and that is what Jabra has done for call technology, in-ear fit, audio experience and design. The new Elite range is tailored for specific use scenarios. Jabra’s new Pro category is designed for those who want the best of the best for calls and music, allowing users to experience true wireless without limits. Jabra’s Active category is tailored for sports and active lifestyles and the earbuds are specifically engineered to stay put when you sweat.

Dr. Amitesh Punhani, Head of APAC, Consumer Marketing at Jabra said, “We are thrilled to see the response received for our latest and redefined Elite range in India. Happy to announce the availability of our revolutionary Elite 7 Pro and Elite 7 Active for the Indian audience to experience sound like never before.”

Elite 7 Pro key features and specifications:

  • Jabra MultiSensor VoiceTM for professional-grade audio
  • Adjustable ANC for full immersion
  • Up to 8 hours non-stop play time, 30 hours with case
  • IP57 rated durability
  • BT ver. 5.2
  • Use either earbud
  • Alexa built-in, Siri and Google Assistant (Android only)

Also Read: BenQ India showcases 11 Projectors in Partners Meet & Greet Event in Mumbai

Elite 7 Active key features and specifications:

  • Jabra ShakeGrip technology for ultimate fit
  • Up to 8 hours of battery, 30 with the case
  • IP57-rated sweatproof › protection
  • Adjustable Active Noise Cancellation (ANC) and HearThrough
  • BT ver. 5.2
  • Use either earbud
  • Alexa built-in, works with Amazon Alexa, Siri

The Jabra Elite 7 Pro and Elite 7 Active will be available starting November 1, on Amazon, Flipkart, Croma, Reliance and Jabra Authorized resellers at:

Elite 7 Pro: MRP 18,999

Elite 7 Active: MRP 15,999

BenQ India showcases 11 Projectors in Partners Meet & Greet Event in Mumbai

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BenQ organized a partner Meet and Greet event in Mumbai on October 20 at Taj Lands End, Mumbai. The company celebrated the newly formed association with Preeti Trading Corporation (PTC) as the regional distributor during the event. Among those invited were the premium home AV segment partners of BenQ in the Mumbai region.

Rajeev Singh, Managing Director, BenQ India said, “The core motive of organizing the Meet and Greet event was to celebrate our new association with Preeti Trading Corporation (PTC) as the regional distributor for BenQ home video projectors and honour our partners for their constant support and trust. Our partners have truly supported us in the period of turbulence and transformation amidst the Covid-19 pandemic. Due to this support we have been able to grow our home video projector business by more than 2 times during last one year and strengthen our position in the market as No. 1 4K projector brand.”

To educate and align these partners with BenQ’s significant growing projector segment in India, the company also organized dedicated demo sessions for its new product line-up in the 4K home video and portable projector segment. The hero product for the event was V7050i, an ultra-short throw 4K laser projection system, which the company is pitching as a replacement to big-screen TVs. The V7050i comes with 4K UHD resolution, HDR-Pro technology, 98% DCI-P3 color gamut coverage, filmmaker mode and Google certified Android TV. It is a complete solution for cinema enthusiasts, who are looking for a large screen premium cinema experience from the comfort of their homes.

Portable projectors, another fast-growing segment for the company, was represented by the newly launched BenQ GV30 and already established products like GS2 and GV1. The 4K home projector segment included three different types of products: 4K projectors for home theatre experience like W1800, W5700 and W2700 that have mesmerizing colour quality providing an immersive audio-visual experience to the users.

Also Read: Diwali 2021: Groove with Soundcore’s ‘Select Pro’ Party Speaker priced at Rs 7,999

The second category was dedicated to living room 4K family viewing experience. These included models like TK800M, TK850i and TK850, which along with the excellent colour quality, also have high brightness that allows them to display sharp images even when there is ambient light. The company also showcased their 4K gaming projector segment at this event with TK700 and TK700STi. These gaming projectors, the company claims, have the lowest input lag in the industry.

With a strong portfolio of projectors, BenQ has successfully delivered value to its customers and held a long-standing leadership position as World’s No.1 DLP Projector brand for 13 years from 2008 onwards. BenQ has also emerged as India’s No. 1 4K projector brand in recent years. The company aims to expand its projector operations and fortify its success by introducing premium quality products and nurturing a long-lasting and mutually beneficial relationship with its channel partners in India.

Diwali 2021: Groove with Soundcore’s ‘Select Pro’ Party Speaker priced at Rs 7,999

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Soundcore announced the launch of ‘Select Pro’ party speaker to bass up the festive cheer. The Select Pro speakers are distinct from the earlier series of party speakers launched by Soundcore in India. With 16-hour playtime, BassUp Technology, customizable sound & light – let the music play. The dynamic speaker with exceptional features is available to purchase via Flipkart at Rs 7,999. The product in black comes with an 18 months warranty.

Designed for seamless portability, the Select Pro comes with a rugged design and is equipped with a handle on the top to carry the speakers around easily for the Diwali parties. The newly launched speaker sets a party anytime, anywhere with its beat-driven light show. The LEDs blink and dance to match the music and create an atmosphere of fun. The speaker also comes with a PartyCast feature that synchronizes light and audio across all Soundcore audio devices giving the ultimate party vibes.

Also Read: Diwali 2021: Bring home iFFALCON Smart TVs at Flipkart Big Saving Days Sale

With 30W output, Soundcore Select Pro plays it loud – the powerful stereo sound is big enough to party even in the great outdoors. Its unique BassUp Technology with two customized drivers and four passive radiators infuses tunes with a booming boost of bass. The speaker also features Customized EQ settings synced to the Soundcore app, taking sound customization up a notch.

With a massive 6,700mAh battery, the speaker enables a 16-hour long playtime that keeps the party going all night long; and into the following day. The Select Pro comes with Bluetooth V5 pairing and has a USB C charging outlet on the connectivity front. The speaker is fully waterproof with an IP-X7 rating, making it a perfect pick for pool and beach parties. Its PowerIQ charge-out technology juices up the phone while the user relaxes with some music.

Soundcore has a wide range of party speakers in India, including Soundcore Flare+, Rave Neo, and Rave Mini. The Rave series has always been the best seller since its launch.

Diwali 2021: Bring home iFFALCON Smart TVs at Flipkart Big Saving Days Sale

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If you believe that the festive season is the best time of the year to upgrade your home entertainment system with smart TVs featuring the latest technology, then that’s absolutely true. The dates for the Flipkart Big Saving Days Sale have been announced from October 28, 2021 to November 3, 2021.

Flipkart Plus customers can enjoy early and exclusive access to the sale from October 27, 2021. The customers will now be able to enjoy huge discounts and offers on smart TVs from iFFALCON. A wide range of TVs including some of the latest launches will also be available for sale. Apart from this, all the other premium and regular models of smart TVs from the brand will also be put on sale.

“The demand for Smart TVs with advanced technology has seen a hike in the past few years and as a leading consumer electronic brand, we understand the needs of the consumers and ensure to offer the best audio and visual experience through our products that are crafted especially to suit the demands of the modern, dynamic and young consumers”, said Mike Chen, General Manager, TCL India.

He further stated, “India is a market where we have seen a spike in the demand of the smart TVs in the recent years and festive sale offers like these allows the consumer to fulfill their wish at the best price. Not only this, these sale offers are also essential for the brand as this is the time when we can look to widen our customer base”.

4K QLED H71

Featuring Quantum Dot Technology, this premium TV from iFFALCON supports Dolby Vision + Atmos and 4K HDR content for high-quality audio and video output. Hands-free Voice Control offers seamless control and connectivity at home. Available in 55-inch and 65-inch, the TVs are priced at INR 44,999 and INR 84,999, respectively.

4K UHD K71

This 4K UHD K71 sports a bezel-less design and supports both Dolby Audio and Vision along with a 4K Display for superior audio-visual quality. The device also comes with AI-IN and Hands-free Voice Control to ensure smart interconnectivity and better control at home. Available in 55-inch, the TV is priced at INR 35,999, respectively.

UHD LED K72

Delivering a classic cinematic experience at home, the smart TV supports 4K visuals with numerous colours and ultra-high definition resolution. The TV is equipped to upscale and reproduce low-quality images to 4K visuals. The TV is also supported by the latest version of Android, which is Android (R) 11. Enhancing the audio output, the UHD TV also brings an immersive and augmented audio experience with the box speakers combined with Dolby Audio. The TV also features a magic camera that allows the users to take and make video calls through their TV via the Google Duo app. Available in 43-inch and 55-inch the TVs are priced at INR 29,999 and INR 43,999 respectively.

4K QLED H72

The elegant and powerful H72 smart Android TV delivers immersive pictures, thrilling acoustics, and a diverse selection of entertainment options. This home entertainment device features a slim design to enhance your décor, a stereo surround sound box speaker for dynamic sound. Available in 55-inch and 65-inch the TVs are priced at INR 54,999 and 89,999 respectively.

FHD Android F2A

The device supports a full HD display and Dolby Audio for amazing video and audio content viewing. It also comes with Hands-free Voice Control to enable users to play their favourite TV shows and movies through direct voice commands. Available in 32-inch, 40-inch and 43-inch TVs are priced at INR 12,499, INR 19,999 and INR 21,999 respectively.

Also Read: Apple iOS 15.1 update released: Check what’s new and how to download

UHD 4K LED K61

This TV allows you to enjoy an optimum viewing experience. The TV supports HDR 10 which delivers stunning visuals. Along with this, the users will also be able to experience a wider colour gamut for a proper representation of contrast. Available in 43-inch, 50-inch, 55-inch and 65-inch the TVs are priced at INR 24,999, INR 29,999, INR 31,999 and INR 52,999 respectively.

HD Ready E32

This stylish and slim TV will go well along with all interiors. Featuring the best in class specifications this device comes with wide viewing angles which means the users can easily watch their favourite content on the screen from any angle. This super energy-efficient TV is available in 32-inch and the TV is priced at INR 11,999.