Apple finds itself amidst legal challenges in the UK, as allegations arise over the company’s treatment of iPhone batteries.
The core of the dispute centers on claims that Apple deliberately slowed down iPhones via software updates, a move speculated to cover up issues with faulty batteries.
Justin Gutmann, an employee at a consumer welfare and market research firm, spearheaded the lawsuit against Apple in the UK.
Gutmann’s primary contention is that a specific software update, impacting models like the iPhone 6 series, SE, and 7 series, degraded the performance of these devices.
Such an act, as per the lawsuit, misleads customers—making them believe they’re getting a certain product quality, while the reality might be different.
Putting the enormity of the situation into perspective, this case seeks to be the voice for over 20 million iPhone users in the UK.
The U.K.’s Competition Appeals Tribunal, an institution dedicated to cases centered on competition and regulatory matters, is presently overseeing the matter.
Apple, for its part, has categorically denied these allegations.
A representative of the tech giant articulated the company’s stance to Forbes, emphasizing that Apple would never consciously act to diminish its product lifespan or degrade user experience to push consumers towards newer models.
While this lawsuit, initiated in 2022, has painted Apple’s practices in the UK as “exploitative and unfair”, it’s worth noting that it’s not an isolated event.
Apple found itself in a similar situation in the US in 2020.
A class-action lawsuit echoed the same sentiments, accusing the company of intentionally limiting the performance of select iPhone models to counteract battery-related issues.
The lawsuit alleges that Apple intentionally slowed down certain iPhone models using software updates to mask issues with faulty batteries.
Justin Gutmann, who is associated with a consumer welfare and market research firm, has spearheaded the lawsuit against Apple.
The case aims to be the voice for more than 20 million iPhone users across the UK.
Yes, in 2020, Apple settled a US class-action lawsuit that raised similar claims about suppressing iPhone performance, though the company never admitted to any wrongdoing.
Also Read: Why is the iPhone 15 Pro Priced Higher in India? Unpacking the Cost Factors
Also Read: iPhone 15 Battery Introduces Smart Limit to Curb Charging Above 80 percent
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