Tinder Tests Height Preference Feature for Paid Users

Highlights

• Tinder is testing a height preference option for influencing recommendations.
• The feature is available only for Gold and Premium subscribers
• The feature won’t block or hide profiles that don’t match the preference but will only adjust recommendations subtly.
• The update has sparked criticism on social media with some calling it superficial filtering.

Tinder is testing a new feature that lets paid users set height preferences on their profiles, something that’s already stirring debate online. A Reddit user first spotted the new “height preference” option and now Tinder has officially confirmed that it’s part of a global test.

Caption – The Reddit post about spotting the height filter.

Speaking to TechCrunch after the Reddit reveal, the Tinder VP of Communications Phil Price Fry said, “We’re always listening to what matters most to our Tinder users — and testing the paid height preference is a great example of how we’re building with urgency, clarity, and focus.”

“This is part of a broader effort to help people connect more intentionally on Tinder. Our new product principles guide every decision, and this one speaks directly to a few: prioritising user outcomes, moving fast, and learning quickly. Not every test becomes a permanent feature, but every test helps us learn how we can deliver smarter, more relevant experiences and push the category forward,” the company added in a statement given to TechCrunch.

Caption – The height filter spotted on the Tinder app recently. (Screenshot credit – User Extra_Barracudaaaa on Reddit)

The feature is only available to users with Tinder Gold or Tinder Premium subscriptions and won’t show up for free users.

However, this new setting isn’t a strict filter. Tinder says it’s more of a suggestion that will influence recommendations, not block or hide profiles that don’t match your stated preference.

Dating apps have long allowed filters based on age, lifestyle choices, and relationship goals. But this move leans more into appearance-based filtering, something that’s often criticised for encouraging superficial matches. Tinder has already been known for prioritising photos and quick swipes over deeper connection factors.

Naturally, the idea of a height preference has sparked backlash on social media, especially among men.

“Tinder is adding a height filter so that women can filter out short men. It never began for short men,” one user wrote.

It’s actually happening.

Tinder is adding a height filter so that women can filter out short men.

It never began for short men. pic.twitter.com/j49fS8iHev

— Involuntary Celibate (Incels.is) (@IncelsCo) May 30, 2025

Another added, “Add a weight preference to balance it out.”

Add a weight preference to balance it out

— Mike (@GreatnessMJD) May 30, 2025

A thzrd simply commented, “Deleting Tinder was one of the best things I ever did.”

Deleting Tinder was one of the best things I ever did.

— 1911 Respecter 🌵 (@1911_Respecter) May 30, 2025

It’s still unclear if the feature will become a permanent part of the app. But for now, Tinder says it’s focused on testing and learning from user reactions.

FAQS

Q1. What is Tinder’s new height preference feature?

Answer. Tinder is testing a height preference option for Gold and Premium subscribers, allowing users to indicate their preferred height range for matchmaking.

Q2. Does the height preference feature block profiles that don’t match?

Answer. No, Tinder states that the height setting is a suggestion, not a strict filter, meaning profiles outside the preference won’t be hidden or blocked, but recommendations may adjust.

Q3. How have users reacted to Tinder’s height preference feature?

Answer. The update has sparked criticism on social media, with some calling it superficial filtering, and others demanding similar preferences for weight.

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