Ameyo, a leading provider of omnichannel contact center technology, announced that its Mobile Call Center Solution has enabled Spice Money to shift their Contact Centre operations to a complete remote environment.
Amidst the COVID-19 pandemic and the ensuing nationwide lockdown, Spice Money faced challenges on its customer experience front. While they shifted most of their customer queries to Email and WhatsApp, the majority of their entrepreneurial network of Adhikaris based in semi-urban and rural areas preferred voice calls as a mode of communication. Like many other businesses, Spice Money saw a surge in call queries leading to a higher response time during this period.
There were two major goals for the team – to transition seamlessly from Spice Money’s office-based calling set up to a remote contact center solution and to scale the customer service operations by enabling the Adhikaris to run their business smoothly. Towards these, Ameyo offered its Mobile Call Center Agent Application, requiring no additional infrastructure, enabling Spice Money to handle customer queries over calls with 50% of agent capacity.
Amit Sharma, Head of Customer Lifecycle Management, Spice Money said, “With the historic lockdown in 2020, people in smaller towns and rural areas were hit harder. Therefore, it was Spice Money’s responsibility to ensure our Adhikaris could talk to us whenever they needed to, and their queries were resolved quickly. With the implementation of Ameyo’s solution, we achieved better query handling with a significant decrease in AHT from 8 minutes per call to 4 minutes within 10 days of implementation. Achieving a smooth transition from traditional calling to working entirely remotely, we successfully saved our Adhikaris’ time and increased their productivity.”
With Ameyo Mobile Call Center Agent Application, call center agents were able to deliver high-quality customer service with just a smartphone and a stable internet connection. The application backed by mobile WebRTC ensured no compromise on voice quality while offering a top-notch customer experience. Ameyo Mobile Call Center Agent Application has received 10,000+ play store downloads, significantly higher than mobile applications by any other global player.
Advanced remote monitoring capabilities allowed Spice Money to get a unified view of device monitoring and Adhikari productivity tracking while providing ease of identifying reasons for low productivity like unsupportive devices, low talk-time, poor internet connectivity, helping create a high trust environment with its employees.
Sachin Bhatia, Co-founder, Ameyo said, “Ameyo is at the forefront in enabling digital customer experience for fintech companies, especially post-pandemic with the launch of our remote contact center solution. Our products have assumed an all-encompassing role across customer interactions, debt collection, video KYC, and more. Within 8 months of the launch of Ameyo mobile call center agent application, we have onboarded 60+ customers & 40,000+ agents who have successfully shifted their operations remote and save huge infrastructure-related costs.”
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