Highlights
- Redmi 12 Series surpasses 3 million sales within 100 days of launch.
- The 5G variant features Snapdragon 4 Gen 2 processor and 50MP main camera.
- Redmi 12 4G offers MediaTek Helio G88 processor and triple rear camera setup.
- Affordable pricing strategy contributes to the series’ widespread market success.
Xiaomi has recently announced a significant achievement for its Redmi 12 Series, reaching over three million sales since its launch in August.
This milestone, achieved in less than 100 days, highlights the series’ popularity and demand in the smartphone market.
Features of the Redmi 12 5G
The Redmi 12 5G model, known for its affordability and advanced features, sports a 6.79-inch FHD+ LCD display with a 90Hz refresh rate, enhancing the user experience with smooth visuals.
It runs on MIUI 14, based on Android 13, and is equipped with a Snapdragon 4 Gen 2 processor.
The device offers impressive camera capabilities with a 50MP main camera, a 2MP depth sensor, and an 8MP selfie camera.
It includes up to 8GB of RAM and offers storage options of 128GB and 256GB, expandable to 1TB with a microSD card.
A 5000mAh battery with 18W charging support ensures extended usage time.
The Budget-Friendly Redmi 12 4G
Alongside the 5G variant, the Redmi 12 Series also includes the Redmi 12 4G, powered by the MediaTek Helio G88 processor.
This model features a triple rear camera setup, with a 50MP primary camera, an 8MP ultra-wide lens, and a 2MP macro lens.
Offering 6GB of RAM and 128GB of internal storage, this model presents a cost-effective option for users.
Pricing and Market Strategy
The strategic pricing of the Redmi 12 Series has been a key factor in its success.
The Redmi 12 starts at Rs 9,299 for the 4GB variant, while the Redmi 12 5G is priced at Rs 11,999 for its base model.
This approach has contributed significantly to the series’ rapid sales growth and market acceptance.
REDMI12 KEY SPECIFICATIONS
Key Specs
| RAM | 4 GB |
| Processor | Qualcomm Snapdragon 4 Gen 1 |
| Rear Camera | 48 MP + 8 MP + 2 MP |
| Front Camera | 13 MP |
| Battery | 5000 mAh |
| Display | 6.67 inches (16.94 cm) |
General
| Launch Date | January 11, 2023 (Official) |
| Operating System | Android v12 |
| Custom UI | MIUI |
Performance
| Chipset | Qualcomm Snapdragon 4 Gen 1 |
| CPU | Octa core (2 GHz, Dual core, Cortex A78 + 1.8 GHz, Hexa Core, Cortex A55) |
| Architecture | 64 bit |
| Fabrication | 6 nm |
| Graphics | Adreno 619 |
| RAM | 4 GB
Excellent
|
| RAM Type | LPDDR4X |
Display
| Display Type | Super AMOLED |
| Screen Size | 6.67 inches (16.94 cm) |
| Resolution | 1080 x 2400 pixels |
| Aspect Ratio | 20:9 |
| Pixel Density | 395 ppi
Best in Class
|
| Screen to Body Ratio (calculated) | 84.97 % |
| Screen Protection | Corning Gorilla Glass v3 |
| Bezel-less display | Yes with punch-hole display |
| Touch Screen | Yes, Capacitive Touchscreen, Multi-touch |
| Brightness | 1200 nits |
| Refresh Rate | 120 Hz |
Design
| Height | 165.88 mm Compare Size |
| Width | 76.21 mm |
| Thickness | 7.98 mm
Very Good
|
| Weight | 188 grams
Average
|
| Colours | Frosted Green, Mystique Blue, Matte Black |
| Waterproof | Yes, Splash proof, IP53 |
| Ruggedness | Dust proof |
Camera
| MAIN CAMERA | ||
| Camera Setup | Triple | |
| Resolution | 48 MP f/1.8, Wide Angle, Primary Camera 8 MP f/2.2, Ultra-Wide Angle Camera 2 MP f/2.4, Macro Camera |
|
| Autofocus | Yes | |
| Flash | Yes, LED Flash | |
| Image Resolution | 8000 x 6000 Pixels | |
| Settings | Exposure compensation, ISO control | |
| Shooting Modes | Continuous Shooting High Dynamic Range mode (HDR) Burst mode |
|
| Camera Features | Digital Zoom Auto Flash Face detection Touch to focus |
|
| Video Recording | 1920×1080 @ 30 fps 1280×720 @ 30 fps |
|
| FRONT CAMERA | ||
| Camera Setup | Single | |
| Resolution | 13 MP f/2.45, Wide Angle, Primary Camera | |
| Video Recording | 1920×1080 @ 30 fps 1280×720 @ 30 fps |
|
Battery
| Capacity | 5000 mAh |
| Type | Li-Polymer |
| Removable | No |
| TalkTime | Up to 34 Hours(4G) |
| Standby time | Up to 624 Hours(2G) |
| Quick Charging | Yes, Fast, 33W: 50 % in 22 minutes |
| USB Type-C | Yes |
Storage
| Internal Memory | 128 GB
Best in Class
|
| Expandable Memory | Yes, Up to 1 TB |
| USB OTG | Yes |
| Storage Type | UFS 2.2 |
Network & Connectivity
| SIM Slot(s) | Dual SIM, GSM+GSM |
| SIM Size | SIM1: Nano, SIM2: Nano (Hybrid) |
| Network Support | 5G Supported in India, 4G Supported in India, 3G, 2G |
| VoLTE | Yes |
| SIM 1 |
5G Bands:
FDD N1 / N3 / N5 / N8 / N28
TDD N40 / N78 4G Bands:
TD-LTE 2300(band 40) / 2500(band 41)
FD-LTE 2100(band 1) / 1800(band 3) / 900(band 8) / 850(band 5) 3G Bands:
UMTS 1900 / 2100 / 850 / 900 MHz
2G Bands:
GSM 1800 / 1900 / 850 / 900 MHz
GPRS:
Available
EDGE:
Available
|
| SIM 2 |
5G Bands:
FDD N1 / N3 / N5 / N8 / N28
TDD N40 / N78 4G Bands:
TD-LTE 2300(band 40) / 2500(band 41)
FD-LTE 2100(band 1) / 1800(band 3) / 900(band 8) / 850(band 5) 3G Bands:
UMTS 1900 / 2100 / 850 / 900 MHz
2G Bands:
GSM 1800 / 1900 / 850 / 900 MHz
GPRS:
Available
EDGE:
Available
|
| Wi-Fi | Yes, Wi-Fi 5 (802.11 a/b/g/n/ac) 5GHz |
| Wi-Fi Features | Mobile Hotspot |
| Bluetooth | Yes, v5.1 |
| GPS | Yes with A-GPS, Glonass |
| NFC | No |
| USB Connectivity | Mass storage device, USB charging |
Multimedia
| Loudspeaker | Yes |
| Audio Jack | 3.5 mm |
Sensors
| Fingerprint Sensor | Yes |
| Fingerprint Sensor Position | Side |
| Other Sensors | Light sensor, Proximity sensor, Accelerometer, Compass, Gyroscope |
FAQs
How quickly did the Redmi 12 Series reach 3 million sales?
The Redmi 12 Series achieved over 3 million sales in less than 100 days after its launch in August, showcasing its popularity and demand in the smartphone market.
What are the key features of the Redmi 12 5G?
The Redmi 12 5G offers a 6.79-inch FHD+ LCD display with a 90Hz refresh rate, Snapdragon 4 Gen 2 processor, a 50MP main camera, and up to 8GB of RAM with expandable storage options.
What distinguishes the Redmi 12 4G from the 5G variant?
The Redmi 12 4G is powered by the MediaTek Helio G88 processor and features a triple rear camera setup. It is a budget-friendly option that maintains high performance and various specifications similar to the 5G model.
What role did pricing play in the success of the Redmi 12 Series?
Xiaomi’s strategic pricing, with the Redmi 12 starting at Rs 9,299 and the Redmi 12 5G at Rs 11,999, played a crucial role in the series’ rapid sales growth, making it accessible to a broader range of consumers.
Also Read: Redmi to Ignite “5G Revolution” with Redmi 12 Series: Rumour roundup before official launch
Also Read: Redmi 12 4G & 5G Price in India, RAM and storage variants Leaked ahead of August 1st Launch