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‘Multiple messaging apps’ is a reality in India now: techARC study

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The trend of using multiple apps for chatting and sharing is picking up in India driven by unique feature set offered by emerging platforms like Telegram as well as security levels in Telegram and Signal, revealed techARC, in a user insights research spanning 2,000 active messaging users across the country.

“Though there is a clear first mover advantage for WhatsApp, users are increasingly signing up other platforms like Telegram and Signal for their unique features and better security they offer.  With this, future of messaging apps in India is going to be pluralistic in nature,” said Faisal Kawoosa, Founder & Chief Analyst, techARC.

Among major messaging apps, WhatsApp has more than 53% of its users for over 3 years. In the past 3 years, Telegram gained most of its users, while in the past 1 year, Signal gained more than 47% of its users.

According to the study, users are actively engaging across platforms daily indicating there is no clear-cut primary messaging app. Most of the users across apps use it several times in a day (at least 10 times).

App users in India install the messaging apps through OS-based stores. The pre-installed apps on smartphones are the second most popular source for users to discover messaging apps.

Users have figured out a definite reason to be on different messaging apps, the study said. More than 85% of the respondents had a specific purpose for showing the behaviour of using multiple apps, it added.

Over 32% of the respondents send critical / secret messages over Telegram. More than 45% of the users are apprehensive about WhatsApp privacy basis media reports. However, not all of them are unsure about the security as 81% of the users are still confident regarding the privacy and security offered by WhatsApp, techARC found in the study.

Even if WhatsApp loses its competitive advantage of most of the contacts for anybody using the app, over 70% of the respondents said they will continue to use both – WhatsApp and Telegram.

At least 1 in every 5 respondents prefer Telegram over WhatsApp for varied reasons including finding it secure and respecting the privacy, features like channels, allowance of users in a single group and sharing of large size files.

Over 96% of the respondents switched to Telegram because of its ability to accommodate more users in a single group. The second reason for moving to Telegram was the ability to share large files while the third reason was receiving daily updates.

Telegram has also become an integral part of Digital India initiative. Nearly 44% of the respondents were part of some government channel or group on Telegram. In terms of engagement, it stands at a tie with WhatsApp with users using them equally at 34.4%.

The diversity of India is also being well supported by Telegram’s spread. 49% of the Telegram users are part of a regional group sharing content in native language.

Because of features like several users in same group and sharing of large files, Telegram is also gaining popularity as a medium of education. 78% of the users find educational content on Telegram.

Molekule launches Air Mini, based on PECO Technology that destroys airborne pollutants

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Molekule, a provider in reinventing air purification, today announced the launch of Air Mini purifier in India through authorised resellers on Amazon. With this, Molekule introduces its award-winning patented Photo Electrochemical Oxidation (PECO) air purification technology to Indian consumers.

Molekule as a brand has seen a rapid surge in interest for its products globally. Molekule’s initial offering to the Indian market, the award-winning Air Mini is currently available on Amazon.in at a retail price of INR 37,999. Air Mini is designed for rooms up to up to 23 sq meters – ideal for apartments, bedrooms, and home offices. The purifier has 5 different fan speeds that can be adjusted as required. The energy consumption is between 18-53 watts, and the noise level varies between 36-62dBA, pending fan speed. It also uses a hybrid of Molekule’s Pre-Filter and PECO-Filter in a single filter.

The proprietary PECO Technology is developed by the award-winning Dr. Yogi Goswami, a Non-Resident Indian (NRI). PECO technology is capable of destroying a wide range of airborne pollutants compared to traditional air purifiers. The broad range of pollutants addressed by PECO includes the destruction of bacteria, viruses, mold, chemicals, and particulate matter in the air, among many other contaminants. Molekule air purifiers have PECO-Filers coated in a proprietary catalyst, which, when activated by UV-A light, releases hydroxyl radicals that break the molecular bonds of viruses, bacteria, mold, allergen, odors, pollen, dander, and more.

Dr. Yogi Goswami, Co-Founder, Chief Scientist of Molekule said, “Owing to the growing hazard of Indoor or Household Pollution, this is the right time for Molekule to enter the India market, and one could not ask for a better partner than Amazon for enabling this. Molekule technology works differently and is engineered to solve real problems. We encourage people to test and experience our technology, that not just filters out the air like most air purifiers available in the market, but also destroys harmful pollutants that are present in the air at a molecular level. And with the launch of Air Mini, we make our patented technology available in India for the first time and look forward to building a strong partnership with India – one that goes beyond our products. India is an important market for us, and with our entry, we aim to bring the concept of cleaner air to the people of the country.”

itel wins on brand trust followed by Samsung in the sub Rs 7000 smartphone segment: CMR

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In 2020, the role and significance of smartphone for human connectivity and digital inclusion was underlined.

Indians, across demographics, depended on their smartphone for their leisure (62%), remote work (50%) and remote learning (38%). Brand trust is a key determinant for smartphone loyalty in Aspirational India (Tier II and Tier III cities and beyond). In particular, consumers in the sub Rs 7,000 smartphone segment in India are very aspirational and seek the best-in-class style and specs at competitive price-points.

As per a new CMR Insights on the Go Survey, in the sub INR 7,000 smartphone segment, itel is the clear leader when it comes to brand trust (42%), ahead of Samsung (39%). The trust quotient in itel is driven by factors, such as product quality (42%), affordability (44%), trendy technology (42%), Localized and Innovative Marketing Approach (42%) and after sales service (43%), among others.

The CMR Survey is the first-of-its-kind exhaustive consumer survey covering 2123 smartphone users, cutting across eleven Tier II and Tier III cities of India, including Guwahati, Jabalpur, Ludhiana, Madurai, Nashik and Siliguri, among others.

Satya Mohanty, Head- Industry Consulting Group (ICG), CMR said, “Consumers in Tier-II and Tier-III cities of India seek the latest trendy specs at the right price-points. Smartphone brands that are able to understand the consumer pulse and are able to deliver the latest innovations for value conscious buyers, win big.”

itel has gained significant ground in Aspirational India in sub 7K segment, by virtue of its leadership in the sub-INR 5000 smartphone segment followed by commendable performance in 5 to 7k segments. itel rules the sub- INR 5000 smartphone segment with 26% using currently and 42% users going to consider in their next purchase. In terms of brand advocacy, itel has highest NPS (52%) followed by Samsung (48%) and Xiaomi (45%).

Shipra Sinha, Analyst- Industry Intelligence Group (IIG), CMR said, “In Aspirational India, smartphone accessibility, affordability and availability are three key determinants for consumers. itel’s leadership can be attributed to its strong understanding of Aspirational India, its robust product portfolio, focus on innovative and localized marketing approach backed with reliable after-sales. It is also remarkable to note that itel is poised for further success in the year ahead in higher price tiers, as one of the top three smartphone brands.”

 

Here are the other key highlights:

Most desired Smartphone Specs in Rs 7000 segment:

Top three features desired by consumers while selecting a new smartphone in sub-INR 7000 price segment include Smartphone Camera (76%), Battery life (74%), and Speed (74%).

 

Smartphone Purchase Considerations

In Tier II and Tier III cities, 41% of those surveyed purchased smartphones online, whereas a significant 51% bought the phone at the local store.

In choosing their next smartphone, consumers went by strong recommendations from mobile store manager (48%), reposed their trust on word of mouth, and recommendations from friends and family (42%). For close to 40% of consumers, their smartphone choices were influenced by advertisements on large outdoor billboards or digital advertisements.

 

Smartphone Brandscape (Sub Rs 7000 smartphone segment)

itel is considered most trustworthy (42%) brand, followed by Samsung (39%) and Xiaomi (37%).

itel is considered to have most trendy technology (42%) at affordable price followed by Samsung (38%) and Lava (36%).

In top of the mind recall, Samsung scores highest (27%), followed by Xiaomi (22%) and itel (21%).

Samsung users are the most satisfied (95%), followed by Xiaomi (94%) and itel (93%).

While comparing advocacy, Net Promoter Score (NPS) of Samsung is the highest (52%) followed by itel (49%) and Xiaomi (49%). City wise, Samsung scores highest in Varanasi (56%) and Ludhiana (54%) whereas itel scores highest in Siliguri (53%) and Nashik (51%).

While considering brand that users can relate to, Samsung scores highest (49%) closely followed by itel (47%) and Lava (45%).

In terms of future smartphone brand consideration, Samsung is the most preferred (43%) brand followed by itel (36%) and Xiaomi (36%). City wise, Samsung is the most considered choice for upgrade in cities such as Varanasi (51%), Ludhiana (49%) and Surat (48%) and Guwahati (45%). Similarly, Xiaomi is mostly considered by consumers in Madurai (48%), Kanpur (46%) and Faridabad (45%). itel is mostly considered in Siliguri (46%), Nashik (44%), Jabalpur (44%) and Jodhpur (43%).

HMD announces Nokia 5.4, Nokia 3.4 and Power Earbuds Lite in India

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Finland-based, HMD Global, has today announced the launch of Nokia 5.4, Nokia 3.4, and Nokia Power Earbuds Lite in India.

The Nokia 5.4 is powered by Qualcomm Snapdragon 662 processor, comes with a 48MP quad-camera and 16MP front camera with a ‘Cinema’ function that captures 24fps and allows users to shoot content in 21:9 cinematic format. The Nokia 5.4 has a 6.39-inch HD+ punch-hole display.

The Nokia 3.4 comes with a Qualcomm Snapdragon 460, 6.39-inch HD+ screen, punch-hole display, and a triple rear camera with an ultra-wide lens and AI imaging. The Google Podcast is integrated in it.

The Nokia Power Earbuds Lite comes with a pocket-sized charging case in two colours, Snow and Charcoal. The Power Earbuds Lite features universal Bluetooth compatibility.

The buds claims to give 35 hours of playtime and its IPX7 water resistance rating means it is sweat and water-resistant for up to 1 metre for 30 minutes.

The Nokia 5.4 will be available in Polar Night and Dusk colour options, in RAM/ROM variants of 4GB/64GB and 6GB/64GB at Rs 13,999 and Rs 15,499 respectively. It will be available on Nokia.com/phones and Flipkart starting 17th February.

The Nokia 3.4 will be available in Fjord, Dusk and Charcoal colour options, in a RAM/ROM variant of 4GB/64GB at Rs 11,999. It will be available on Amazon.in and Flipkart starting February 20.

The Nokia Power Earbuds Lite will be available in Snow and Charcoal colour at Rs 3,599. It will be available on Nokia.com/phones and Amazon.in starting 17th February.

Sanmeet Singh Kochhar, Vice President, HMD Global, said, “With this year’s first set of launches, we’re bringing to our fans unique propositions that can help them expand possibilities in their professional and personal lives; all in a value package that is not just accessible, but also lasts; from a brand they trust. I’m thrilled to launch the Nokia 5.4, the Nokia 3.4 and the Nokia Power Earbuds Lite in India.”

Zingbus raises funding from Venture Catalysts, Titan Capital, others

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Intercity bus aggregator Zingbus has secured an undisclosed pre-Series A investment led by Venture Catalysts, Titan Capital, and Better Capital, along with Ritesh Agarwal (Founder – Oyo) and Anupam Mittal (Founder & CEO – People Group). The funding round also saw participation from 9Unicorns accelerator fund, AdvantEdge Founders, Smile Internet, MG Group, and several other marquee angel investors.

Co-founded in 2019 by IIT Kharagpur graduates Prashant Kumar and Mratunjay along with Ravi Kumar Verma, Zingbus aims to build India’s largest and most trusted consumer brand for intercity mobility. It currently enables 2,000+ daily journeys across Delhi/NCR, Himachal Pradesh, Uttar Pradesh, Madhya Pradesh, Uttarakhand, Rajasthan, Gujarat, Maharashtra, Jammu, Haryana, and Punjab. The platform will utilize the funds to increase its operational footprint across the country and expand the scale of its fleet operations to 500 buses, with a view of fulfilling 1 million safe and hassle-free journeys in the next 12 months.

Prashant Kumar, Co-Founder and CEO, Zingbus, said, “We believe that the right to affordable and dignified travel is fundamental to human existence and development, and so aspire to provide access to safe, reliable, and affordable travel to everyone. We are delighted to have the support of industry leaders, and our journey looks bright under their guidance. With almost 10 million daily intercity bus rides in India, the overall market is worth $15 billion at present and is growing at a CAGR of 18%. About 25% of this market is semi-deluxe, air-conditioned buses, which will be Zingbus’s focus area for the next few years.”

Ravi Kumar Verma, Co-Founder and CTO, Zingbus, said, “A major part of the funds will be utilized in building a technology stack that will allow us to deliver 10x better experience to travelers at 10% lesser fares and scale up to become the largest intercity bus fleet operator in the country.”

Taking insights from global players such as Flixbus, Zingbus plans to run 2,500 buses across all the country’s major travel corridors within the next three years. The platform is launching new services every week and shipping new products every fortnight. Even though the travel industry was severely impacted due to the pandemic, Zingbus has emerged as a clear winner that drove growth by enabling the traditional fleet owners struggling to cope with emerging operational challenges with minimum manpower investment.

Noise launches the latest addition to its best-selling smartwatch series – ColorFit Pro3

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Noise, the Indian connected lifestyle brand, has announced the launch of its new smartwatch – Noise Colorfit Pro3, a product from its best-selling smartwatch series.

Designed for the fitness and lifestyle enthusiasts, who are always on the “Quest for the best”, ColorFit Pro3 is compatible with the latest NoiseFit App with additional features that helps them keep a track of their health and activities. The newly launched smartwatch is now available at Noise’s website, Amazon and Flipkart at a special launch price of Rs 3999.

Designed to keep up with the fast-moving novelty seeker customers Colorfit Pro3 comes with customizable & cloud-based watch faces with multiple swappable strap options offering variability of colors and designs to choose from. The voguish smartwatch has the biggest-in-class 1.55” Full Touch HD TruView display, 320/360 resolution, and 500 NITS brightness. It has a battery life of 10 days with an embedded 210 mAh battery.

Empowered with Bluetooth v5.0, Colorfit Pro3 has an array of a wide variety of health-oriented and contemporary features including auto sports recognition with 14 unique sports modes, 5ATM water resistance up to 50m, and 24/7 heart rate tracking. It not only gives an option to monitor blood oxygen level (SPO2) but it is also structured to track stress level and sleep patterns in three different categories – Light Sleep, Deep Sleep, and REM cycles. The multiple sensors at the back of the smartwatch help in the functioning of these tracking and monitoring features.

Introducing a new feature designed to keep female health on priority ColorFit Pro3 comes with a Female Health tracker to help them map their menstruation and pregnancy data. It will predict and remind of the next menstrual period based on the menstrual data set by the customer. In the case of pregnancy, it can predict and remind female users of the ovulation period, that they can take better care.

Gaurav Khatri, Co-Founder, Noise said, “We, at Noise, intend to equip our customers with our contemporary products which are specially designed keeping their specific needs in mind. With our new launch of ColorFit Pro 3, we want to unravel the unlimited possibilities for the Noise patrons, who are redefining what the best means every time, for them. With this launch, we aim to offer a seamless, tech-driven smartwatch experience to our consumers and are hopeful that with this upgraded version, they will stay healthy and fit in these challenging times.”

This Safer Internet Day, let’s be more aware: Easy Tips to safeguard your online presence

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Last year, we witnessed businesses increasingly shifting online due to COVID-19 outbreak. Many small businesses and startups now have permanently pivoted to online businesses, to save on costs and enjoy the comfort, safety and flexibility of remote working. As a result, there is a huge amount of data being exchanged every minute, which has made it is necessary for business owners to secure their websites from external vulnerabilities, with the biggest one being hackers.

Hackers end up targeting small business websites more, as their defenses are often weak due to lack of awareness and knowledge about cyber threats. According to data from the Ministry of Micro, Small and Medium Enterprises, 99.4% of Indian companies categorized as MSMEs are not aware of cyber risks and their potential to upend business. Some of the most common threats that small businesses in India face are:

Malware: Malware is a term used to describe malicious software that hackers use to get network access in order to steal or destroy data. Malware breaches a network through vulnerability, usually when one clicks or downloads something in spam emails, connects an infected external device like pen drive, downloads something from an unknown or spamming site. One should always be very careful before clicking on any suspicious mail or website.

Ransomware: This is one of the most popular cyberattacks. Ransomware encrypts data, thereby locking business owners out of their own websites and business systems and then ask for a ransom to unlock that data. One needs an endpoint protection to keep hackers away from entering a system. Hence, it is always suggested to keep backups of your website at two to three different places.

Phishing attacks: Phishing is a cyber-threat of sending fraudulent communications that appear to come from a reputable source, usually wherein a hacker tries to get sensitive data like login credentials, card details and so forth. Many social media accounts have been hacked with phishing. That’s why you should ensure the genuineness of the sender of the message, image or link before clicking or downloading.

Lack of a proper web security solution can cost small businesses not just money but time and reputation too. Every entrepreneur understands that customer trust is absolutely critical to running an effective business. In order to continue providing a safer online experience, here is a short guide for entrepreneurs and business owners to protect their website and keep away from any security risk:

Choose a reliable hosting provider: To help build a safer and reliable online presence for your business, it is essential that you choose a hosting partner which is as invested in your success as you are. Sometimes your website can be secure but if the host is targeted and their security is low it can end up comprising your website. Many leading hosting providers offer an array of online tools and solutions designed to create and run a business website affordably, with a variety of security protection tools. There are dedicated platforms such as GoDaddy who ensure 24/7 monitoring and quick response time for optimal functioning of platforms to help you along your online journey.

Invest in security solutions: A security shield is a first step of defense that a cyber-criminal tries to break. It is important to deploy a good cyber security solution, like using a continuous automatic monitoring website security service, to provide comprehensive digital protection for your online business. One must ensure that the security solution includes anti-virus, anti-spam and firewall protections for optimum safety. Platforms like GoDaddy provide you with a complete suite of tools and solutions to protect your website and help you keep your customer data safe. It offers a bundled security solution that provides comprehensive protection through Website Security, SSL, Back-up & Restore, Firewall, and CDN among others.

Ensure safer password protection: Everybody knows how crucial it is to use strong passwords. It’s equally important to use a variety of passwords, instead of the same one for every account. While using the same password everywhere is a common practice, this can land you and your business in serious trouble. Hackers can easily gain access to all the confidential information from all the accounts by using that single password. There are many tools available online now to measure the strength of your password while creating. Ensuring that you have a ‘very strong’ password with a variety of letter sizes and special characters within it, and changing it regularly is the best and easiest way to protect your website.

Create an Archived Back-up: The last thing a business owner would want is to lose their data to a cyber-attack. Regularly backing up your data is another crucial measure that must be considered. You can make it a habit of manually backing your website up daily or weekly by setting calendar reminders. You can also consider using a website protection service for automatic backups and cloud storage for your data backups.

Install an SSL Certificate for your website: For all kinds of businesses performing online transactions, an SSL Certificate for your website is a must. In fact, Google has also started using website protections as a ranking signal by putting sites with SSL higher up in the search results, to ensure that people who use the search engine will be directed to authentic and safer websites.. The encryption used in SSL Certificates helps to protect the transmission of data to and from your website. To get this protection for your website, you can install an SSL Certificate from a trusted Certificate Authority (CA) like GoDaddy, as well as other providers. A website with SSL protection shows a padlock and the word ‘Secure’ in the URL address bar. These prominent security indicators show customers that the website and your business are legitimate and helps build greater customer trust.

The article has been contributed by GoDaddy.

Nothing raises $15 Million in series A funding round led by GV

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Nothing, a new forward-thinking London based consumer technology company, announced today that it has raised $15 million in a Series A round led by GV (formerly Google Ventures).

With the new funding, the company plans to expand its team and operations, further invest in R&D, as well as launch its community and first products in the coming months.

Carl Pei, CEO and Co-founder of Nothing said, “We are grateful to have a venture capital firm of this caliber help in building Nothing together with us. We plan to aggressively grow the company, in particular our R&D and design capabilities, to realize our mission of removing barriers between people and technology.”

Tom Hulme, General Partner at GV said, “Carl Pei is a seasoned entrepreneur with marketing, hardware, and distribution experience that is key to bringing new devices to market. His vision for smart devices is compelling, and we have high confidence that with Carl’s global mindset, the Nothing team will have a meaningful impact on the market for consumer technology.”

The new round takes the total amount of financing Nothing has raised to over $22 million. Previous investors include notable tech leaders and investors such as Casey Neistat, Kevin Lin, Steve Huffman, Kunal Shah.

Nothing also plans to open up for its community and the general public to invest as part of its Series A round. More details will be announced in the coming weeks.

Gifting guide for your gadget freak Valentine

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With Valentine’s Day right around the corner, the pleasure of gifting takes center stage. Exchanging gifts is always the most anticipated part of any special occasion but buying gifts for your loved ones can also be confusing sometimes. We have got some options for you that are perfect to wow your better half this Valentine’s Day.

Infinix Smart 5

 

Does your partner loves to have a trendy phone? Then Infinix Smart 5 is the answer, this smartphone come with all the latest feature. Infinix Smart 5 is a fashionably designed phone comes with gem cut texture design and 6000 MaH battery and 6.82-inch display. Also, it comes in four quirky colours that are Morandi Green, Aegean Blue, 6 Degree Purple and Obsidian Black. It’s a gift with design, performance and quality. Infinix Smart 5 is all set to launch on February 11, exclusively on Flipkart under 8K. Price: Rs 7,199

Boat Rockerz 335

Earphones is a favorite asset for everyone. Nobody wants to share them with anyone. What about to surprise him/her with Boat Rockerz 335? The Boat Rockerz 335 comes with a claimed battery life of up to 30 hours of listening or calling per charge. This is far higher than what is offered by wireless neckband style earphones brands across price segments, and Boat will hope to win over a lot of buyers with this claim of class-leading battery life. Price: Rs 1,899

Inbase Smartwatches

This Valentine’s Day, make it special with Inbase’s, all new smartwatches – Urban Pro and Urban Lite. These smartwatches keep a track of your health while letting you create your own style statement. These devices not only keep you updated on your daily physical activities but also help you monitor various other health aspects. Powered by unparalleled features, the new Urban series of smartwatches are a real treat for fitness enthusiasts, available in Space Black, Pink Salmon, Champagne Gold, Space Blue and Space Grey Strap colours.  The Inbase Urban Pro and Lite are available at an introductory price of Rs 6,999 and Rs 5,499 respectively.

Portronics Twins 33

The sleek and beautiful earpods combine excellent bass, and powerful with balanced sound. Equipped with composite membrane drivers, the earbuds deliver a wider sound range with exceptional accuracy and superior Hi-Fi stereo sound across the entire frequency range. It comes with wireless charging case that extends playtime up to 27 hours, and a 6-hour playtime on the go. Get stable and fast charging with a USB-C cable and just charge for 5 minutes and enjoy 30 minutes of interruption-free playtime. It comes with a unique high-sensitivity smart touch control sensor that allows Twins 33 detect every touch. Softly tap on the earbuds to skip songs, answer/reject calls- all without picking up your phone. It’s available at an introductory price of Rs 1,899.

U&i Killer

The U&i Killer wireless neckband packs a 50-hour battery backup time. Owning to its shape and unique design, the device is extremely light-weight and sleek in design while sitting comfortably in your ears. The newly-launched wireless neckband is also packed with an in-built LED display that indicates the battery status of the device. Available at an introductory price of Rs 2,999, this neckband comes in stylish design and loaded with unique features at the same time.

Infinix TV

If your other half is fond of watching movies, series on Netflix then Infinix Smart Android TV is the best option to surprise him/her with this product. Infinix 32X1 and Infinix 43X1 smart TVs is a part of the company’s Infinix X1 series. The two TV models run on Android and come with bezel-less screens. Both TV models are TUV Rheinland certified and claim to offer a safe viewing experience by controlling the blue light wavelengths. Infinix 32X1 and 43X1 feature EPIC 2.0 Image Engine and have HDR10 support. They are powered by a 64-bit quad-core processor and 1GB RAM. Perfect combination of trendy product along with quality. Gift Infinix TV this Valentine’s Day and share happiness. Price: Infinix 32 inch at Rs 11,999, Infinix 43 inch at Rs 20,999

Ubon Golf 2.0

Light-weight and compact, the GSP-100 speaker by Ubon is useful and designed to fit in small space for those with limited desk space. With powerful and dynamic bass and punchy sound, the wired speaker offers an excellent treble for full midrange audio performance. It is a multimedia speaker that can be easily connected via wired playback options making it compatible for multiple devices. Powered by USB 2.0, the speakers are ideal companion for any device. The speaker requires a 3.5mm auxiliary input to connect to your PC and devices. Priced at Rs 799, this modern designed speaker is available in yellow, black and white colour and is a perfect amalgamation of trendy design and jam-packed features.

VingaJoy Power Booster

The VingaJoy Power Booster with 20,000mAh capacity comes with dual input ports and dual USB ports that help in fast charging with the use of both micro USB and Type-C charger. The strong lithium polymer battery offers high-speed charging technology along with long battery life, enabling users to charge two devices at a faster speed. The product also offers overheating protection, short circuit protection and over charge protection to ensure the safety of both the charger and the gadgets. This gives the power bank the flexibility to work with a wide range of devices like tablets, cameras, headphones, androids and Type C-enabled devices too. Built keeping practicality in mind, a feather touch power on/ off button is provided to simplify its usage and LED indicators keep you informed about the battery status. Priced at Rs 2,999, the VB-005 power bank is a combination of performance, reliability and affordability.

Snokor A10

In today’s technology-driven time, soundbar is the perfect companion for your android smart tv. It’s chic and powerful at the same time to give an incredible experience. Built with a 2.5 inch LED display that can be remotely controlled and several other cutting-edge features, this is a recently launched device by the premium smartphone brand Infinix from TRANSSION Group. The Snokor A10 is the first-ever soundbar from Infinix’s home audio system in India. It comes with four 2.5-inch all-frequency speakers that deliver a maximum output of 60 Watts. A perfect gift to put a smile on your special ones. Price: Rs 4,499

Philips Norelco One blade Electric Trimmer

When we talk about shaving, then it’s about a smooth experience without cuts and pain. This Valentine’s Day surprise your other half with Philips Norelco One blade Electric Trimmer and Shaver for an incredible experience. It comes with three different comb lengths to choose from. It helps in having clean shave, short beard etc. and used on wet and dry beards. This makes it best electric razor along with a superb stylish package. Price: Rs 1,699

Ingram Micro partners with Parablu to offer secure data management solutions

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Ingram Micro has announced the addition of Parablu to its Cloud portfolio in India. Parablu was one of the runners-up of the India edition of the Comet Competition conducted by Ingram Micro Cloud in 2019.

A provider of secure data management software, Parablu engineers new-age cloud data protection solutions for digital enterprises. Its privacy-focused, scalable, and cost-effective cloud data protection solutions help enterprises take control of their data. Parablu’s solutions include support for Endpoint and SaaS backup, Enterprise File Collaboration, and Secure File Transfer capabilities, as well as unique integration with Microsoft OneDrive for Business and Google Drive.

Jyotil Mankad, Director & Head of Cloud business at Ingram Micro India said, “In today’s digital era, advanced cybersecurity solutions help protect organizations against sophisticated cyberattacks. There is a huge opportunity for channel partners to support their customers with cutting-edge cloud-enabled security and data protection solutions.  Our partnership with Parablu will enable us to offer our partners greater choice and more value.”

Anand Prahlad CEO at Parablu said, “We’re very excited about the partnership with Ingram Micro. As employees have transitioned to working from home, it has created heightened awareness in businesses around data protection and security.  And, with increased regulation, businesses are being held more and more accountable for the data they keep.  Parablu’s offerings are specifically designed for end-user data management and help businesses counter problems around regulatory compliance, ransomware attacks, and malicious insider deletion. With Ingram Micro’s broad market reach and combined with Parablu’s differentiated offerings, this is a partnership with the potential to cause disruption and have a great impact.”