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Amazon announces Academy to help JEE aspirants

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Amazon has today announced the launch of Amazon Academy to help students preparing for the JEE (Joint Entrance Examination) for entrance to engineering colleges.

The online preparation offering will equip students with in-depth knowledge and practice routines required for the JEE, through curated learning material, live lectures and comprehensive assessments in Math, Physics and Chemistry.

The beta version of Amazon Academy will be available free of cost on the web and the Google Play store.

Amazon Academy will offer students a range of JEE preparatory resources at launch, including specially crafted mock tests by industry experts, over 15,000 handpicked questions with hints and detailed step by step solutions for practice.

The mock tests include chapter tests, part tests, and full tests that simulate the JEE pattern, helping students manage exam preparedness at their own pace. Amazon Academy will also hold live All India Mock Tests (AIMT) at scheduled intervals.

Students will also benefit from shortcuts, mnemonics, tips, and tricks, equipping them with the necessary tools to retain concepts and solve questions effectively.

Amazon Academy will help aspirants know where they stand with an All-India Rank for the respective mock test and assess their test performance through personalised reports highlighting chapter-wise time and strength analysis.

Aspirants will be able to gauge their progress and compare their performance with other JEE aspirants who have attempted the test in the same time slot on Amazon Academy. Students can track their progress over time, identify their strong and weak areas, and get detailed insights on the overall test-taking strategy.

Amol Gurwara, Director, Education at Amazon India, said, “Amazon Academy aims to bring high quality, affordable education to all, starting with those preparing for engineering entrance examinations. Our mission is to help students achieve their outcomes while also empowering educators and content partners reach millions of students. Our primary focus has been on content quality, deep learning analytics and student experience. This launch will help engineering aspirants prepare better and achieve the winning edge in JEE.”

Mivi launches wireless earphone Collar2 priced at Rs 1,399

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Mivi has launched Product Collar2, a wireless earphone that is the successor of Collar1 in India.

The Mivi Collar 2 is available on Mivi.in, Flipkart and Amazon at a special introductory price of just Rs 1199 and with a 1-year manufacturing warranty.

Originally priced at Rs 1,399, Mivi Collar2 with Super Charging feature that claims to offer 10hrs of playtime in 10 minutes of charge and full charge in 40 minutes gives a playtime of 17hrs.

Another unique feature of Collar 2 is that it can be paired with 2 devices at the same time and can control both devices simultaneously.

Collar 2 has a strong MEMS mic for next-gen calling experience, Bluetooth 5.0 for uninterrupted connectivity and has extremely lightweight for longer use.

It also has an in-line 3-button remote to control music and calls makes it convenient to play, pause, accept, reject calls without having to reach for your phone.

The built-in microphone also activates voice assistants such as Google Assistant or Siri at the touch of a button.

It comes in 6 colors. It comes with 3 pairs of interchangeable earbuds that provide a safe and secure fit. When not in use, the magnetic buds lock around the neck. It also boasts of a deep and powerful bass and Mivi’s rich high definition signature sound which has been fine-tuned to cater to the preference of Indian audiophiles.

The co-founder of Mivi, Midhula Devabhaktuni said, “Our first made in India product Roam2 which was launched last month was a runaway success and became the best selling Bluetooth speaker. Its success has inspired us to develop more products that are made in India. Collar2 Earphones is a product completely designed, developed and manufactured in our Hyderabad unit. We are determined to continue the momentum and keep bringing the premium quality products at an affordable price point”.

TSC Printronix Auto ID launches Alpha-30L, 40L mobile printers in India

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TSC Printronix Auto ID, a global leader in barcode label printing solutions, has announced the launch of the new Alpha-30L and Alpha-40L mobile printers, expanding the mobile printer line-up offering advanced productivity and management feature for a premium mobile printing experience.

Built for high performance and durability, the new mobile barcode label printers are user-friendly, heavy-duty and drop-resistant. The high-quality printers were designed to be rugged for on-the-go printing in the most demanding environments. The Alpha-30L and Alpha-40L are IP54 rated without the aid of a protective case for dust and water resistance, reducing added weight and bulk for operational comfort. Both models have been rigorously tested to withstand a 1.0-meter tumble and 1.8-meter drop. Protective cases are available for even further durability to withstand 2.5-meter drop. With their rugged design, the new mobile printers meet military-grade standards for drop and vehicle vibration. Ideal for enterprise professionals on-the-go, the Alpha-30L and Alpha-40L support printing applications for direct store delivery (DSD), manufacturing and retail end-users.

One of the most important features of the newly-launched products is their compatibility with SOTI Connect, an innovative IoT management solution. TSC Printronix Auto ID has been working in partnership with SOTI, a world leader in mobile and IoT device management, to bring Enterprise Mobility Management to barcode label printers. These are the first mobile printers released by TSC with SOTI Connect remote management capabilities. The new mobile printers with SOTI Connect usher in unprecedented levels of productivity for efficient mobile printing and greater visibility into real-time data on the health and performance of the devices.

“We’re very excited about these printers helping to round out our total mobile printer family. As the sixth and seventh models in our portfolio, we now have more printers to fit more mobile printing solutions than ever before,” said David Lundeen, VP of Marketing at TSC Printronix Auto ID.

The new mobile printers feature a smart battery management system. The smart batteries within the mobile printer can report the state of battery capacity, charge and history of charge cycles. These details can be reported and managed from any remote access point using SOTI Connect, as well as TSC very own remote management tool TSC Console. Paired together, these two management systems allow users to respond quickly and keep the operations running smoothly and ensure little to no downtime.

“These mobile printers are two of the iconic mobile printers we have ever launched. They have more features, more communication abilities, and more integration tools then we have offered before,” added Lundeen.

Seamless and reliable wireless connection is crucial for mobile devices. With the Apple-certified MFi Bluetooth 5.0 connection and 802.11 a/b/g/n/ac Wi-Fi fast roaming features, the Alpha-30L and Alpha-40L not only provide reliable and seamless communication with users’ devices, they also securely print labels wherever they are needed. The Alpha-30L and Alpha-40L perform very well seamlessly moving from one access point to another. For many printer companies, this is the most difficult function for any mobile printer to accomplish.

The new mobile printers are also equipped with NFC tap-to-pair for easy connectivity, so users can securely print labels wherever they need them. The user can simply touch the mobile printer to another NFC equipped device, and the two will automatically pair.

Why we need to take data privacy seriously

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The transformative potential of the digital economy to improve lives in India is seemingly limitless at this time. The amalgamation of smartphone proliferation and rapidly increasing data usage is generating a significant quantum of unguarded and uncontrolled personal data. Technology is also opening vulnerabilities to harms, as a data economy, reams of personally identifiable information (PII) are collected, stored, and shared. The COVID-19 outbreak has further added the data concerns on the economies worldwide. Not only the sudden shift to the work-from-home model is raising privacy concerns and security issues but also emphasizing the key challenges being faced related to data protection and compliance with regulations.

In response, data regulation in India is evolving rapidly, and data protection, inclusion, and privacy have become major public policy concerns. The increasing number of cyberattacks and data breaches in the past few months have proven that organizations across the sectors are vulnerable and need to act soon. India itself has recorded the highest number of data breaches along with the US and the Middle East. Clearly, India needs to take data privacy seriously and step up its cybersecurity measures.

Rapid Digitization – Rapid cyberattacks on the rise:

Newer technology adoption and automation by enterprises or authorities also mean opening up to cyberwarfare. It calls for upgrading your workforce for cyber resiliency. With COVID-19, a large volume of any workforce is already working from home, with unmanaged laptops, routers, and printers. Hackers can easily manipulate the VPNs where data can be stolen and weaponized against the companies. The current situation clearly underlines the need for endpoint security in business processes to mitigate the risks.

Other than this, India currently stands at the second position, for growing internet users, with consistent digital and data growth, which makes it essential to be equipped with stringent cybersecurity and data privacy guidelines. Any data breach or attack shall cause long term reputation damage as well as the loss of competitive advantage with financial loss, some of the essential points to be considered.

“India currently stands at the second position, for growing internet users, with consistent digital and data growth, which makes it essential to be equipped with stringent cybersecurity and data privacy guidelines. Any data breach or attack shall cause long term reputation damage as well as the loss of competitive advantage with financial loss, some of the essential points to be considered”

Cost of data breaches and leaks:

What’s essential for businesses is to understand the risks and costs that shall be at stake. Generally, the root cause of malicious attacks is an outsider, but organizations need to be vigilant for insider threats too, that can cause data leaks or theft. Currently, in India, BFSI, Healthcare, and Pharma have been the most vulnerable. With the emergence of new-age technologies – IoT, ML, and AI, the sectors are further introduced to several threats with the need for active security and monitoring. India’s digital economy is expected to grow to 20% by 2024, which means the volume of data shall grow at an unprecedented level. The rising sensitive data like credit card numbers, PII, data stored on the cloud, etc with several connected devices, creates the need for a strong data security policy in place.

The 2020 Cost of Insider Threats Global Report from Ponemon Institute reveals a worrying trend in the rise of insider threats both in terms of overall cost and number of incidents. According to the study, the number of cybersecurity incidents caused by insiders increased by 47% since 2018. At the same time, the cost of these incidents has surged 31%, from $8.76 million in 2018 to $11.45 million in 2020.

The coronavirus pandemic has set the remote work revolution on a fast track, and many companies have been forced to shift to work from home policies and enabling remote staff overnight. Implementing robust technical controls are also an essential step in mitigating insider threats. To efficiently protect all assets, companies shouldn’t rely on a single solution. For a successful insider threat detection strategy, it is advised to combine several security tools that increase visibility and keep track of employee actions. These tools include User Activity Monitoring (UAM), Secure Information and Event Management Systems (SIEM), User Behavior Analytics (UBA) software, and last but not least Data Loss Prevention (DLP) solutions.

Cybersecurity threats are growing and have gone sophisticated with changing times. Regulatory framework and tightening the guidelines is the need of the hour. In India, the draft of the Data Privacy Bill was submitted to the Government in 2018, and with this India moved one step closer to its first Data Protection law. The bill has designed the framework for both individual data privacy and businesses. The Data Privacy Bill is yet to be passed in the Parliament. In hindsight, regulatory development is the necessary step with growing digital footprints and also sensitive data in the online world.

Amazon launches its first mobile-only video plan in India

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Amazon today introduced Prime Video Mobile Edition, a mobile-only plan at an introductory price of Rs 89 in India, the first Amazon Prime country in the world to offer this scheme to customers.

Prime Video Mobile Edition is a single-user mobile-only plan, providing SD quality streaming to customers which is created especially for a mobile-first country like India. The OTT platform is collaborating with Airtel for the first roll-out of this plan.

As part of the Prime Video Mobile Edition launch in India, all Airtel customers on bundled pre-paid packs can avail a 30-day free trial by simply signing up to Amazon from the Airtel Thanks app using their mobile number. After the 30 day-free trial, Airtel customers can continue to enjoy Prime Video Mobile Edition through pre-paid recharges starting at an introductory offer of Rs 89 to get 28-days of Prime Video Mobile Edition along with 6GB data or choose a Rs 299 pack of 28-day validity that includes Prime Video Mobile Edition along with unlimited calls, data access of 1.5GB per day.

Customers who want to get the complete Prime Video experience including multi-user access, streaming across devices including smart TV and the ability to enjoy content in HD/UHD in addition to having access to all Prime benefits including ad-free music with Prime Music and free fast delivery on Amazon.in, Prime Reading and other Prime benefits, will have the option of recharging with a 30-day Amazon Prime membership at Rs 131 or recharge with  a Rs 349 pack of 28-day validity that includes Amazon Prime membership along with unlimited calling, data access of 2GB per day. The recharges will be available on the Airtel Thanks app or at over a million recharge points across the country.

Jay Marine, Vice President, Amazon Prime Video Worldwide, said, “India is one of our fastest growing territories in the world with very high engagement rates. Buoyed by this response, we want to double-down by offering our much-loved entertainment content to an even larger base of Indian customers. Given high mobile broadband penetration in the country, the mobile phone has become one of the most widely used streaming devices. With the launch of Prime Video Mobile Edition, we look forward to entertaining every Indian with our exclusive and original content.”

Gaurav Gandhi, Director and Country General Manager, Amazon Prime Video India, said, “Over the last 4 years, Prime Video has become the country’s most loved premium streaming service with viewership coming from over 4,300 towns and cities. We believe that the Mobile Edition plan will further accelerate Prime Video’s adoption in India and allow an even larger number of customers to access our popular entertainment content. This initiative for Amazon is designed not just to give customers more choice (of plans) but also easy access to subscribe to Prime Video along with mobile data plans. We are happy to collaborate with Airtel as our first partner in India for Prime Video Mobile Edition.”

Shashwat Sharma, Chief Marketing Officer, Bharti Airtel, said, “At Airtel, we are deeply passionate about delivering a differentiated experience to our customers through our Airtel Thanks program. We are happy to partner with Amazon to democratize quality digital entertainment in India by leveraging Airtel’s core strengths of quality customers, deep distribution and best-in-class network for video.”

Sameer Batra, Director, Mobile Business Development, Amazon, said, “We are delighted to have Airtel as our first roll-out partner for Prime Video Mobile Edition. This collaboration marks the deepening of the strategic association between Amazon and Airtel.  Smartphones powered by pre-paid connections and affordable data are ubiquitous to a large base of Indian customers – Mobile Edition will make Prime Video synonymous to quality entertainment for this large customer group. We look forward to expanding the reach of our service to the entire pre-paid customer base in India.”

Take your gaming to the next level with CLAW’s Shoot Controller

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Consumer lifestyle accessories brand CLAW has come up with its Shoot Bluetooth Controller for Android phones, tablets, TVs and TV boxes along with PC and laptops. The controller is available for purchase exclusively on Amazon India at price of Rs 2,490.

The CLAW Shoot Controller easily pairs via Bluetooth with Android mobiles, tablets, smart TVs and TV box, whereas the PC mode uses the included 2.4Ghz wireless USB dongle.

With this, you can play your favourite games even if they are not natively supported. Install the ‘ShootingPlus V3’ app from the Play Store and use pre-configured buttons or configure your own buttons for games like PUBG, Call of Duty, Free Fire, Fornite and many more.

Included in the box is a detachable smartphone bracket capable of holding mobiles between 4 to 7 inches. You’ll get up to 8 hours of gaming with the in built-in 400mAh rechargeable battery and a wireless range of up to 10 meters (33 feet).

The streamlined layout features rubberized textured grips along with 2 Analog sticks, 8 Way Directional D-Pad, 4 Action Buttons, 2 Triggers, 2 Shoulder Buttons and Dual Vibration Motors for PC games only.

You’ll save up to 4 profiles for quick switching between games. Simply press the D-pad arrow keys + home button to switch between the profiles after a successful connection to the controller.

Thanks to the dual input support (X-Input and D-Input), you can play old and new games by simply changing modes. It supports top games such as FIFA, GTA, PUBG PC, Call of Duty PC, NFS and many more.

25 million new users join Telegram in past 72 hours globally

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In the first week of January, messaging platform Telegram surpassed 500 million monthly active users. It has continued to grow with 25 million new users joining Telegram in the last 72 hours alone. These new users are from across the globe – 38% from Asia, 27% from Europe, 21% from Latin America and 8% from MENA.

In a recent blog post Telegram’s CEO and Founder Pavel Durov says, “This is a significant increase compared to last year, when 1.5M new users signed up every day. We’ve had surges of downloads before, throughout our 7-year history of protecting user privacy. But this time is different.”

“People no longer want to exchange their privacy for free services. They no longer want to be held hostage by tech monopolies that seem to think they can get away with anything as long as their apps have a critical mass of users.”

“With half a billion active users and accelerating growth, Telegram has become the largest refuge for those seeking a communication platform committed to privacy and security. We take this responsibility very seriously. We won’t let you down.”

“Those of you who have used Telegram for the last several years know we’ve been consistent both when it comes to defending private data and to improving our apps. For those of you who just joined and are wondering what Telegram stands for, I’d like to quote.”

He further added, “You – our users – have been and will always be our only priority. Unlike other popular apps, Telegram doesn’t have shareholders or advertisers to report to. We don’t do deals with marketers, data miners or government agencies. Since the day we launched in August 2013 we haven’t disclosed a single byte of our users’ private data to third parties. We operate this way because we don’t regard Telegram as an organization or an app. For us, Telegram is an idea; it is the idea that everyone on this planet has a right to be free.”

Telegram messenger is focused on its mission to empower common people by providing them the best quality in security, privacy and seamless connectivity while they are communicating, the company said in a statement. With its current growth rate, Telegram is on track to reach billions of users in the near future.

Appy Pie launches Design, an innovative graphic design platform

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App building platform Appy Pie today launched an all-new web-based graphic design platform called Design. With this platform, a user can create everything from a brochure to a book cover to a business card through a simple DIY process.

To ease out the processes for first time users, there is an integrated onboarding flow that guides them through each step of the designing process.

The Appy Pie Design platform comes with more than 5,000 professionally designed templates, spread across more than 30 design categories, including poster maker, logo maker, brochure maker, flyer maker, card maker, business card maker, blog banner, Facebook cover and infographic maker.

Design has currently been launched by Appy Pie in an Open Beta version. To start with, a user can create as many as five designs free of cost, following which they would get an option to upgrade to a premium version, which is available at a competitive subscription price of Rs 480 per annum. In the free version, the users can download the designs created by them in the png format while with the premium version, the same can be downloaded in jpeg, png as well as pdf formats.

Abhinav Girdhar, Founder, Appy Pie, said, “Our graphic design platform offers the best in class experience at the most competitive and affordable price. The platform is ideal for marketing professionals, students or organizations, especially those hailing from the SME sector. Appy Pie Design is a one-stop destination to meet all their designing requirements.”

The platform comes equipped with in-built tools such as Graphic Editor and Photo Editor that can be used to get a customized design. Furthermore, there are options for image cropping, multiple file format support and cloud storage, in addition to more than 3000 icons and unlimited photographs to choose from.

John Abraham roped in as U&i brand ambassador

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Homegrown gadget accessory and consumer electronics brand U&i has appointed Bollywood heartthrob John Abraham as its brand ambassador.

With the new alliance in place, both the brand and John Abraham are equally excited about this association and look forward to creating a buzz in the market with technology and style, the company said in a statement.

John Abraham aptly emulates the brand’s values of ruggedness and style combined with panache and attitude that resonates with the youths today, it added.

As part of this new association, John Abraham will appear in a series of campaigns for the brand’s comprehensive range of mobile batteries. The new association was unveiled by the Bollywood superstar on its official Instagram account. U&i aims to enhance its foothold as a trustworthy and reliable brand in the market.

Paresh Vij, Founder and Director, U&i, said, “Selecting the right brand ambassador plays a major role in building the brand image. Our qualities are similar to that of John Abraham, hence, this association will definitely bring out the best of U&i and will help us gain more recognition and popularity.”

“It feels great to be associated with U&i. Today’s youth are highly enthusiastic about the brands that they use and U&i has proven its mettle by pushing the boundaries of innovation and offering its users a quality experience,” said Abraham.

TCL unveils 2021 Mini LED, QLED and 4K HDR TVs at CES 2021

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TCL Electronics showcased its newest Mini LED, QLED and 4K HDR TVs under its forward-looking AI x IoT strategy at CES 2021.

Attendees at this year’s all-digital CES were introduced to the new TCL 4K Mini LED TV C825, TCL 4K QLED TV C725, TCL 4K HDR TV P725. More details will be announced closer to sales launch later this year, the company said in a statement.

TCL is boldly taking the lead in global display technology at CES 2021, it said. This year, it is introducing three outstanding Mini LED, QLED and 4K HDR TVs that claim to go beyond powerful picture performance and deliver a comprehensive range of lifestyle features for new generations.

C825:

The TCL latest 4K Mini LED TV C825 elevates our TV viewing and video gaming standards to the next level. C825 is an important addition in TCL’s continuous commitment to Mini LED Display Technology.

C825 adopts straight down backlight mode reducing the grain size of traditional LED to 100 ~200 ? m. Thousands of light control units are used to increase the number of backlight sources. Combined with full array, ultra-high targeted regional brightness adjustment is realized to bring a better visual experience.

Featuring Quantum Dot Display Technology, C825 combines light and colour, higher gamut and more precise light control to achieve the ultimate picture quality effect.

C825 also features Dolby Vision HDR imaging technology, offering ultra-vivid picture that brings entertainment to life, and Dolby Vision IQ, which leverages the full intelligence of C825 to deliver a perfect picture in your room at every moment by dynamically adjusting to the changing light in the room and the types of content being played back, while maximizing the full capabilities of the TV.

With supreme audio-visual quality together with Imax Enhanced, the C825 will deliver unparalleled enjoyment to consumers at home.

To make moving images smoother and video gaming more engaging, the C825 uses 120Hz MEMC and 120Hz low reverse display.

Also, a 4-way HDMI 2.1 port, VRR, ALLM, eARC, WiFi6 and low input lag give gaming fans faster, smoother graphics, and better sound effects. A magnetic split-type camera 4M Pixel delivers superb visual and audio interactions for superior video call experiences.

C725:

Elevating Quantum Dot Display Technology to a new level, the TCL C725 QLED 4K TV offers excellent value for those who want high-quality, interactive home entertainment as part of a connected and smart lifestyle.

With nearly 100% ultra-high colour gamut (DCI-P3), the Quantum Dot Display Technology in the C725 will deliver even more vibrant and diverse colours without the limitations of lower colour volume or shorter lifespans found in other colour technologies.

Dolby Vision ultra-vivid picture and Dolby Atmos immersive audio together with Onkyo deliver an audiovisual feast. The C725’s AiPQ Engine switches on the full potential of TCL’s big-screen TVs with real-time optimization for different entertainment or content genres.

Users can enjoy Hands-Free Voice Control 2.0, Google Duo and unlimited content from Netflix, Amazon Prime Video, Google Play and Movie, Disney+ and more, adding to the enjoyment of an intelligent life.

In addition, the C725 supports both MEMC and HDMI 2.1 to deliver images that are always smooth, even in fast-moving action scenes.

P725:

The TCL P725 is a 4K HDR TV featuring Dolby Vision and Dolby Atmos, delivering a stunning, high-quality, detailed experience, especially dynamic motion imageries and immersive audio.

Dolby Vision is an advanced imaging technology that combines high dynamic range (HDR) with wide colour gamut capabilities to deliver ultra-vivid picture quality with incredible brightness, contrast, colour, and detail.

Silky-smooth MEMC motion picture processing ensures crisper, no-blurring and stable imagery performance in fast-moving, action-packed scenes.

P725 also supports Dolby Atmos, immersing you in your favourite entertainment with sound that moves all around you with breathtaking realism, delivering incredible clarity and detail that allows you to hear details you’ve never heard before.

P725‘s TCL Hands-Free Voice Control 2.0 frees you from the remote control. Switch channels, set reminders, and explore streaming services via simple voice commands. The P725 also offers enhanced entertainment experience with the latest in Android TV OS. It’s millimetre-thin metallic trim design delivers a broader and wider sense for entertainment.