HMD Global Teases New Slate of Self-Branded Smartphones Set for July Launch

Highlights

• HMD Global teases upcoming self-branded smartphones.
• First look at two models with unique design features revealed.
• A budget-friendly model with a dual rear camera setup and a 108MP camera variant showcased.
• Partnership with Mattel hints at a Barbie-branded flip phone.

HMD Global has unveiled a sneak peek of its upcoming smartphone lineup, marking a significant shift from its traditional Nokia-branded offerings.

The company, which has been synonymous with Nokia smartphones for the past seven years, announced its venture into launching self-branded devices under the new “Human Mobile Devices” (HMD) brand.

The recent teaser, shared via HMD’s official X social media channel, has ignited anticipation for the two showcased smartphones, slated for a July release.

A Glimpse into the Future of HMD

One more thing guys…https://t.co/GFX5LFnPp3#HMD #MWC24 pic.twitter.com/wxu6xOKRqY

— HMD (@HMDdevices) February 27, 2024

The teaser images present a first look at two of the smartphones from HMD’s previously hinted selection.

One image displays a smartphone with a sleek, matte-finished grey rear panel and a black frame, partially concealed in a pocket.

This device, believed to be the budget-friendly N159V model, boasts a dual rear camera setup, aligning with earlier reports and leaks.

A second image, leaked by Nokia Mob, features another device with a striking lustrous pink rear panel, differentiating itself with a potentially higher focus on repairability.

A closer inspection of the image reveals a “108” imprint on the camera module, hinting at a powerful 108MP rear camera setup.

This pink device, along with a previously leaked cyan counterpart, showcases the new HMD logo, further emphasizing the brand’s new direction.

A Mysterious Lime Green and a Barbie-Branded Flip Phone

While the teaser shines a light on two of HMD’s forthcoming smartphones, a lime green device from the initial launch remains shrouded in mystery.

Additionally, HMD Global has earlier revealed a unique partnership with Mattel to introduce a Barbie-branded feature phone.

This flip phone, expected to sport a retro design in a vibrant pink finish, will launch sometime later this year.

FAQs

What is HMD Global announcing?

HMD Global is setting the stage for the launch of its own self-branded smartphones, moving beyond its seven-year history with Nokia-branded devices. The announcement includes a teaser of two upcoming models.

When will the new HMD smartphones be released?

The teased smartphones from HMD Global are scheduled for a release in July, marking a significant addition to the mobile market in the coming months.

What are the key features of the teased HMD smartphones?

The teased smartphones include a budget-friendly model with a dual rear camera setup and another variant featuring a 108MP rear camera. Both models sport the new HMD logo and have distinctive design elements.

Is there a Barbie-branded phone being released by HMD Global?

Yes, HMD Global has partnered with Mattel to release a Barbie-branded feature phone. This unique collaboration is expected to bring a retro-designed flip phone to the market, distinctively finished in pink.

Also Read: HMD Global Removes Nokia Branding, Teases Upcoming Device Launches with HMD Branding

Also Read: HMD Gears Up for Smartphone Launch with Smartphone Codenames ‘Legend’ and ‘LegendPro’ Emerge on Geekbench

Also Read: HMD Announces New Direction at MWC with Human Mobile Devices, Repair-At-Home, and a Barbie Phone