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Google Makes Fun Of Apple Over Siri Delay in Bold New Pixel 10 Ad Ahead of August Launch

Highlights

  • Google’s new Pixel 10 teaser mocks Apple’s year-long delay in delivering promised AI-powered Siri features.
  • The ad highlights Google’s working on-device AI via Gemini contrasting it with Apple’s still-unreleased Apple Intelligence features.
  • The Pixel 10 series including Pixel 10, 10 Pro, 10 Pro XL and 10 Pro Fold will launch alongside Pixel Watch 4 and Pixel Buds 2a on August 20.
A still from Google’s new ad for the upcoming Pixel 10 series. (Image credit – Google)

Google is gearing up to launch the Pixel 10 series on August 20. The series will include the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL and Pixel 10 Pro Fold, alongside the Pixel Watch 4 and Pixel Buds 2a.

Ahead of the big reveal, leaks about these devices have been pouring in from all corners. Google itself has been adding to the buzz by teasing bits of its next-gen lineup. The latest teaser, however, takes a more cheeky turn while directly mocking Apple.

Google Pixel 10 Latest Ad

Google has just released a new 30-second teaser for the Pixel 10 on its official YouTube channel and it’s a bold jab at Apple’s highly delayed “Apple Intelligence” feature. The ad doesn’t bother to flaunt hardware or specs. Instead, it focuses on a simple but sharp message, zeroing in on one of Apple’s most criticised missteps of the past year, the long-promised, still-undelivered smart Siri update.

The ad’s narration lands the blow saying, “If you buy a new phone because of a feature that’s coming soon… But it’s been coming soon for a full year.. You could change your definition of soon. Or you could just change your phone.”

To put this in context, Apple first introduced its personalised Siri features powered by Apple Intelligence at WWDC 2024. These features were used to promote the iPhone 16 lineup with the promise that the new AI-powered Siri functionality would arrive “soon.”

However, Apple failed to deliver on that timeline and eventually confirmed that the updated Siri experience would be delayed until spring 2026, an entire year later than initially promised. This delay hasn’t gone unnoticed by consumers, and it has even led to class action lawsuits for alleged false advertising.

Google is clearly leaning into this moment. With AI being the current tech battleground, the company isn’t holding back in reminding users that it already has working on-device AI thanks to Gemini running on its Pixel lineup.

The ad’s message is cocky, confident and perfectly timed to build hype just weeks before the official August 20 launch.

FAQs

Q1. When is the Google Pixel 10 series launching?

Answer. Google is gearing up to launch the Pixel 10 series on August 20.

Q2. What products are included in the Pixel 10 series launch?

Answer. The series will include the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, Pixel 10 Pro Fold, alongside the Pixel Watch 4 and Pixel Buds 2a.

Q3. What is Google mocking in its latest Pixel 10 ad?

Answer. Google’s teaser mocks Apple’s highly delayed “Apple Intelligence” feature, specifically the still-undelivered smart Siri update that was promised in 2024 but delayed until spring 2026.

Related links –

https://www.mymobileindia.com/google-pixel-10-series-launch-tipped-for-august-20-pixel-10-pro-prototype-and-new-ringtones-leak/

https://www.mymobileindia.com/pixel-buds-2a-leak-reveals-refreshed-design-with-noise-cancellation/

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