WhatsApp to Allow Users Link Social Media Profiles to Their Accounts

Highlights

• Meta is developing a WhatsApp feature that allows regular users to link their social media accounts.
• It will reportedly only allow Instagram to be linked at first.
• More platforms like Threads and Facebook might be added before public rollout.
• This feature currently doesn’t require verification but it might be introduced later to prevent misuse.
• It’s optional for users to add social media links.

Meta is working on a new WhatsApp feature that will allow users to link their social media accounts directly to their profile. While this feature is already available for business accounts, it is now being developed for regular users as well.

The feature was spotted by trusted WhatsApp Beta source WABetaInfo in a WhatsApp beta update for iPhone. While it’s not active yet, the WABetaInfo report includes a screenshot showing how it will exactly work. Users will be able to add links to their social media profiles, making it easier for others to find and connect with them.

📝 WhatsApp beta for iOS 25.3.10.72: what’s new?

WhatsApp is working on a feature to add social media profile links to user accounts, and it will be available in a future update!https://t.co/Cstc0LwnTc pic.twitter.com/ostK5BnrMP

— WABetaInfo (@WABetaInfo) February 11, 2025

According to WABetaInfo, “It seems that WhatsApp is committed to allowing users to further personalize their profile page, with the focus of enhancing user engagement and making profiles even more dynamic and informative. […] A new section will be available directly in the profile settings in the future, where users can choose whether to add links to their social media profiles.”

As of now, Instagram is the only option available for linking but more platforms like Threads and Facebook could be added before the feature rolls out to the public.

Unlike the WhatsApp Business version, which requires signing in for verification before linking an Instagram account, this new feature doesn’t require verification, at least for now. However, Meta may introduce a verification step before launch to prevent impersonation and misuse.

The feature is completely optional, so users can choose whether or not to share their social media links on WhatsApp.

FAQs

Q1. What new feature is Meta developing for WhatsApp users?

Answer. Meta is developing a WhatsApp feature that allows users to link their social media accounts directly to their profile, enhancing personalisation and user engagement.

Q2. Which social media platform can currently be linked to WhatsApp profiles in the beta update?

Answer. As of now, Instagram is the only option available for linking to WhatsApp profiles in the beta update.

Q3. Is verification required for linking social media accounts to WhatsApp profiles?

Answer. Unlike the WhatsApp Business version, this new feature doesn’t currently require verification. However, Meta may introduce a verification step before launch to prevent impersonation and misuse.

Also Read: Upcoming WhatsApp Feature to Auto-Block Spam Messages from Unknown Accounts