Threads

Threads Introduces ‘Use Media’ Feature for Easy Resharing Of Photos and Videos

Highlights

Threads introduced the “Use media” feature.
It will allow users to easily reshare photos and videos with added text.
This new feature will also help in crediting the original creator.
Threads will also allow users to disable media reuse through settings.

Threads’s new ‘Use media’ feature will make resharing photos and videos easy on the platform. (Image Credits – Jakub Porzycki/NurPhoto/Getty Images)

Stealing memes, videos and content from another account purely for engagement farming is considered evil in social media work. Still, you will see many accounts regularly to it to get some easy engagement on their accounts. Meta’s Threads is trying to fight this with its new feature that will make using media from other accounts easy.

Threads has announced a new feature called “Use media” making it easier for users to reshare photos and videos on the platform.

So, instead of quote-posting and adding commentary, users can now directly reshare an image or video while adding their own text. Importantly, the original creator will still be credited with their name displayed in the top-left corner of the post.

The announcement came from Instagram head Adam Mosseri as he shared on his Threads account a post that the feature offers a “quick, easy way to add your creative takes to trending images.” Later, Threads official account also posted explaining the new feature.

View on Threads

To use the feature, you can either long-press on any photo or video posted on Threads or tap the repost button. The option will appear in a pop-up menu below “Repost” and “Quote.” If the feature hasn’t appeared for you yet, it’s expected to roll out soon.

Mosseri also encouraged users to share their feedback about the new feature.

The new “user media” button will appear option will appear in a pop-up menu below “Repost” and “Quote” in Threads. (Image credit – Adam Mosseri on Threads)

However, not everyone is thrilled about the change. Some creators voiced concerns in response to Mosseri’s post, saying they prefer to limit how their content is reshared. They worry that others could use this feature to gain engagement and attention from their work without contributing any effort.

Threads addressed these concerns by explaining that users can disable media reuse through the app’s settings. Additionally, quote-post controls allow creators to decide who can reuse the media they share.

As we mentioned in the beginning, this new feature is part of Threads’ broader efforts to tackle stolen memes and engagement farming while fostering creativity among its users.

FAQs

Q1. What is the new feature called ‘Use media’ introduced by Threads?

Answer. The ‘Use media’ feature allows users to easily reshare photos and videos with added text while crediting the original creator.

Q2. How can users disable media reuse on Threads?

Answer. Users can disable media reuse through the app’s settings, and quote-post controls allow creators to decide who can reuse the media they share.

Q3. What is the purpose of the ‘Use media’ feature on Threads?

Answer. The feature is part of Threads’ efforts to tackle stolen content and engagement farming, aiming to foster creativity and proper credit attribution.