Over The Top (OTT) streaming has exploded during the global pandemic, according to a new report by app marketing analytics platform Adjust, further demonstrating a fundamental shift in consumption patterns toward mobile. Busting the myth…
Adjust is a global app marketing platform, founded in Berlin with a number of offices around the world - including in Bengaluru. The platform helps developers and marketers to understand where their users are coming…
Adjust, the global app marketing platform, today announced it has promoted Shawn Bonham to President APAC. After having served as Chief Revenue Officer (CRO) for the company for the last three and a half years,…
Mobile advertising is pulling away from the desktop, and this will further increase over the next couple of years. Mobile marketing will become the new undisputed king of digital, and as per eMarketer, marketers are…
People across the globe are spending more time than ever playing games while sheltering in place, with an estimated 2.7 billion users set to spend $77.2 billion on mobile games in 2020, says a new…