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Rog Showdown – A series of online tournaments is back in 2021

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After an overwhelming success of the ROG Showdown in 2020, ASUS ROG, today announced the second leg of ROG Showdown – a series of online tournaments organized by ROG which primarily focuses on the gaming enthusiasts.

ROG Showdown encourages gamers to #StayAtHome through the global pandemic and enables them with opportunities to test their mettle by pitching their skills against opponents of similar or greater skills through captivating tournaments.

The second edition of ROG Showdown will commence on 29th January 2021. The participants will get a chance to choose from a series of tournaments amongst the most popular games including Counter-Strike: Global Offensive, PUBG PC, Valorant, League of Legends (LOL), Valorant League. The winning teams will also get a chance to win a cash prize of Rs 50,000 in the Valorant League during Q1 of 2021.

Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India said “The year 2020 has been exceptional and has presented us with unprecedented challenges. While it has been a difficult year for all of us, we at Asus India, have turned this around as an opportunity for our young gaming community to have more exciting and meaningful experiences through a series of gaming tournaments during the first edition of ROG Showdown. We are grateful for the extensive participation as well as overwhelming popularity the campaign has garnered which led us to bring to you the second edition of the tournament, we aim to encourage more and more players to develop their skills at par with the global gaming ecosystem, enhance gaming tactics, learn from fellow players and create a collaborative gaming environment.”

Anticipating a swift rise of the e-Sports industry in India during the pandemic, the Republic of Gamers (ROG) organized ROG Showdown in three phases, last year. The First Edition of the ROG Showdown saw close to 7000 participants take part in the tournament. The event welcomed multiple professional e-Sports teams from India, Bangladesh, Nepal, and Sri Lanka to participate in a tournament-style competition across multiple games. The first edition of ROG Showdown concluded in December 2020 with multiple winners in respective tournaments and leagues and won up to Rs 560,000 prize pool.

ROG Showdown has received international recognition and the tournament has garnered approximately 1M audience base digitally.

U&i launches new wireless neckband ‘Killer’ with 50 Hours Battery Backup

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U&i, a Mobile Accessories, and Consumer Electronics brand launches “Killer” -wireless neckband in the Indian market. Equipped with an astounding surround sound and heavy bass U&i “Killer” wireless neckband allows you to enjoy uninterrupted music.

It is packed with 50 hours of Backup Time. Owing to its shape and unique design, the device is extremely light-weight and sleek in design while sitting comfortably in your ears.  The newly launched wireless neckband is also packed with an in-built LED Display that indicates the battery status of the device.

With its advanced Bluetooth Version 5.0, it can be paired easily with any Smartphone and other devices; an uninterrupted Bluetooth connectivity with a working distance of 32 feet (10 meters) ensures a smooth music experience without any hindrance. U&i Killer comes with 500 mAh battery ensuring a playtime of 50 hours and has a charging time of 2 hours.

Equipped with Multi-Functional and Volume/Track Control Buttons, Killer neckband offers rich bass HD stereo sound. With passive noise cancellation, it ensures an enriching music experience. It also boasts of an in-built microphone along with Google and Siri Assistant features.

Paresh Vij, Founder and Director, U&i said, “We at U&i believe in bringing in lifestyle products that are appealing to the millennials. With the launch of Killer neckband, the first-of-its-kind neckband with LED Display, we are introducing a device that no other brand has offered so far in the Indian audio market.”

U&i Killer Wireless Neckband (Black and Gun Black) is available at an introductory price of Rs 2,999.

HARMAN launches JBL C115 TWS headphones in India

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With the aim to deliver phenomenal sound quality and help consumers level up their true wireless game, HARMAN launched the new JBL C115 TWS (true wireless) headphones in India today. The product is built on JBL’s astounding legacy of 75 years of combining iconic and high-quality audio with great comfort and captivating design.

Designed for those seeking more than just elementary features from their ‘hearables’, the newest TWS offering from the house of HARMAN – JBL C115 TWS offers crystal clear sound, undistorted true bass and sound augmentation. The headphones comes with access to voice assistance, autonomous connectivity and jumbo battery life making it the ultimate go-to headphones.

Vikram Kher, Vice-President, Lifestyle Audio, HARMAN India said, “Over its 75 year history, JBL has delivered the best sound experiences to different generations of audio enthusiasts cutting across demography and pocket size. Celebrating our milestone 75 year anniversary, we are excited to bring the new JBL C115 TWS to our aspiring youth who are discerning in their sound choices, without losing sight of the price tag. JBL C115 TWS is for consumers who are ready to enhance their true wireless sound experience with the best quality sound in the category.”

JBL C115 TWS is perfect for those who are hustling hard on-the-go or those who groove to the beats indoors all-day everyday. The headphones have ergonomic fit earbuds for comfort, autonomous connectivity and access to the phone’s voice assistants like Google Echo or Alexa directly from the earbuds. To ensure an easy full day’s use, the JBL C115 offers 21 hours (6 hours in the earbud + 15 hours in the charging case) of combined playback time with their matching charging case.

The headphones come with 5.88mm dynamic driver featuring JBL Pure Bass sound which is portable and pocket-friendly. Boosted by role switching technology, the TWS features ‘Autonomous Listening’, making the buds left-right independent, so you can put on your headphones seamlessly without getting distracted. Plus, the Hands-Free calls feature enables you to access calls with a press of a button on either side of the headphones.

The JBL C115 TWS headphones are available exclusively on amazon at a special introductory price of Rs 4999.

Poly introduces speakerphones in India with Professional-Quality Audio

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Poly today unveiled the Poly Sync Family, a new line of smart, USB and Bluetooth speakerphones. These Poly devices use proprietary microphone technology to track the talker, not the noise.

The Poly Sync 20, Poly Sync 40 and Poly Sync 60 speakerphones are designed to enable today’s need to work from anywhere – whether that’s a remote work location at home or a conference room in the office. Poly Sync speakerphone’s USB and Bluetooth connectivity options offer flexibility, while its intelligent microphones can easily detect voices throughout the room to enable crisp audio quality for both work and entertainment. For seamless voice integration, connect Poly Sync speakerphones to your Siri or Google voice assistant and check even more off your to-do list without lifting a finger.

Ankur Goel, Managing Director for Poly India and SAARC said, “Most of the workforces in India and across the world are transitioning towards a hybrid working model. The Poly Sync family redefines speakerphones moving forward. More importantly, the elevated user experience that enterprise-grade gear brings to the table will be key to enhancing productivity for every work style.”

With best-in-class audio and a three-microphone array, Poly Sync 20 and Poly Sync 20+ speakerphones are ideal portable solutions for today’s hybrid work environments. A remarkable sounding three-in-one device, it’s a personal speakerphone, a portable music speaker and a smartphone charger all in one. Its compact, sleek design and carrying case make it perfect for users on the go.

Advanced digital signal processing algorithms ensure both sides of the call can be heard clearly, simultaneously, and a programmable button allows users to personalize their Poly Sync 20 with their favorite functions like music pause/play or voice assistant – all with a single touch. The Poly Sync 20+ includes a BT600 USB adapter for seamless Bluetooth connectivity options.

The Poly Sync 40 speakerphone features even bigger sound than the Poly Sync 20, with microphones that allow for greater pickup range as well as the convenient smartphone charging capabilities to support today’s hybrid work environments. Poly Sync 40 features a long-lasting battery with up to 20 hours of talk time and the automatic Bluetooth unpairing option allows users to quickly disconnect Bluetooth devices after a meeting.

The Poly Sync 60, the largest speakerphone in the Poly Sync Family, incorporates all of the spectacular features in the Poly Sync 20 and Poly Sync 40, but is designed for larger meeting spaces and conference rooms. With a six-microphone array and intelligent LED features, the device can automatically track voices within the meeting room and adapt to make sure the other end of the call has a great audio experience. With its two large built-in speakers, the Poly Sync 60 easily fills the room with rich, crystal clear audio. Connect a USB video camera to the device for complete AV connectivity.

While the Poly Sync Family offers solutions for workers in any location, they also help IT managers who can oversee and improve workforce fleet deployment and allow remote management of Poly Sync devices. This service is sold separately.

Trell launches Trell Shop Social Commerce platform

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Trell, an Indian Lifestyle Community platform, has announced that its social commerce has been witnessing outrageous success within the first three months of launch. KOLs(Key Opinion Leaders) on the platform are bridging the gap between brands and their potential customers by sharing their subject matter expertise and hence educating the customers about various products and services in their own languages.

Pulkit Agrawal, Co-Founder, Trell said, “Our vision at Trell is to empower Indians to make better lifestyle choices.  With social commerce, we are enabling millions of KOLs, across the country, to become micro-entrepreneurs and make a sustainable source of income by sharing their learnings and experiences with the community. More than 65% of the users on Trell are women and we believe that we can provide them with greater financial inclusion and economic empowerment in the society.”

Since the launch, the platform has partnered with 500+ established and upcoming brands across makeup, personal care, health, and wellness categories. Trell has also witnessed an overwhelming response from the community and is the fastest growing social commerce platform in India with 100% M-O-M growth on transactions. Currently, available in 8 Indian languages with more than 10 billion monthly views on the platform, Trell is now leveraging the popularity of its 15 Million+ creator base to meet the demands of its growing base of 100 Million+ users.

Bimal Kartheek Rebba, Co-Founder, Trell said, “We are creating a D2C operating system, where brands have the capability to expand their reach to the deep pockets of India through the power of our KOL’s content, in their own language. This will open them up to the opportunities of enhanced product discovery, curated personalized shopping experiences, and also convert sales with our vast user base.”

Microsoft launches Surface Laptop Go in India

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Microsoft announced the availability of the Surface Laptop Go in India from January 22 via commercial authorized resellers, authorized retail and online partners at a starting price of Rs 63,499.

Combining performance, battery life, value and style, Surface Laptop Go is ultra-light with a portable profile comprised of premium materials. Whether for learning or working, the camera, speakers, and mics are being used more now than ever before. For families, students and businesses, Surface Laptop Go offers a premium Surface look and feel at an amazing value.

Rajiv Sodhi, Chief Operating Officer, Microsoft India said, “As the reality of hybrid work and learning environments unfolds before us, the PC continues to play an integral role in keeping all of us connected to our work, school, and lives – and every person today needs a PC. Our goal is to design a Surface for every person, work style and location. With the new Surface Laptop Go, we want to give every person in the household or organization a laptop that’s not just something you need to use, but something you want to use. The Surface Laptop Go is our lightest and most affordable Surface laptop yet that offers the perfect balance of performance, battery life and style.”

Sleek design and standout value: The lightest Surface Laptop ever at 1.11 kg helps people do more on a 12.4” PixelSense touchscreen display, full-size keyboard with 1.3mm key travel for an accurate and comfortable typing experience, large precision trackpad and all-day battery life plus Fast Charging, all at an exceptional value. Narrow bezels and the Surface signature 3:2 screen ratio provide more space to work naturally. Available in platinum color, there is a Surface Laptop Go for everyone.

Familiar features and trusted security: Users can get started with the Windows they love, convenient security of Windows Hello and One Touch sign-in with a FingerPrint Reader Power button on select models. One Touch sign-in also provides fast, secured access to OneDrive Personal Vault files and more for quick productivity. Amazing sound for music and streaming video and built-in Studio Mics, Omnisonic Speakers and Dolby Audio and 720p HD camera enhance video calls. Bringing cloud-first device deployment and management to every organization’s IT ecosystem with Microsoft Endpoint Manager and Device Firmware Configuration Interface (DFCI), Surface Laptop Go offers Windows Autopilot to reduce IT complexity by deploying straight to employees.

Get work done with essential apps: Users can power through today’s tasks and tomorrow’s assignments with all their favourite apps, backed by all-day battery life. All configurations of Surface Laptop Go feel snappy and fast, taking full advantage of cloud-connected experiences like Microsoft 365 and online storage. Surface Laptop Go features USB-C and USB-A ports for display and accessory support along with the latest 10th Gen Intel i5 Quad-Core Processor and up to 16GB RAM and 256GB storage, helping users stay productive and connected wherever they are.

Surface Laptop Go will be available from January 22 via commercial authorised resellers, authorised retail, and online partners.

VingaJoy launches Power Booster VB-005 power bank with 20,000mAh battery

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Gadget accessory and consumer electronics brand VingaJoy has announced its new power bank called Power Booster VB-005, having a 20,000mAh high density polymer battery, and is priced at Rs 2,999.The combination of high battery capacity with compact looks makes it an ideal choice for those who spend a lot of time travelling and often run out of battery.

The VingaJoy Power Booster comes with dual input ports and dual USB ports that help in fast charging with the use of both micro USB and Type C charger. The strong lithium polymer battery offers high speed charging technology along with long battery life, enabling users to charge two devices at a faster speed.

The product also offers overheating protection, short circuit protection and over charger protection to ensure the safety of both the charger and the gadgets. This gives the power bank the flexibility to work with a wide range of devices like tablets, cameras, headphones, Androids and type C-enabled devices too. Built keeping practicality in mind, a feather touch power on/ off button is provided to simplify its usage and LED indicators keep you informed about the battery status.

This power bank is compact in size and light in weight which makes it easy to carry. For safe operation, the VB-005 is equipped with intelligent integrated circuit which has over 9 layers of protection to safeguard from hazards like short circuits, overcharging, overvoltage protection and many more. This product will be available at your nearest retail stores.

Lalit Arora, Co-Founder, VingaJoy, said, “Strengthening on the brand positioning of ‘Making Every Moment Magical’, the new addition to our smart gadget portfolio aims to fuel the aspirations of both aspirers and minimalists set of consumers to live life uninterrupted and worry-free. The VB-005 power bank is a combination of performance, reliability and affordability, which will empower users to stay connected at all times.”

Soundcore introduces Infini Pro soundbar with Dolby Atmos for Rs 15,999

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Anker’s audio sub-brand Soundcore has announced the launch of 3D soundbar ‘Infini Pro’ for the Indian markets. A must-have gadget to accompany modern TV viewing, the soundbar with Dolby Atmos support and built in sub-woofers reproduces a rich and realistic aural quality.

Not only does the sound feel like it’s moving around the room, but Dolby Atmos simultaneously adds an overhead dimension to create an even more immersive movie-watching atmosphere.

To produce room-filling sound, the speaker is equipped with dual 2.5-inch mid-range drivers and 1-inch tweeters, further paired with built-in up-facing 3-inch subwoofers and symmetrical bass reflex ports. To add even more bass intensity, Infini Pro is integrated with exclusive BassUp technology: a customized digital signal processor that enhances bass output in real time. Infini Pro’s huge 105dB sound with 120W output promises intense action scenes and jaw-dropping movie moments.

Infini Pro supports Dolby vision pass-through to 4K TVs and also supports 4K HDR, enhancing the latest movie formats. Optimizing the entertainment quotient, the speaker calibrates the audio to one of the three modes – Movie Mode boosting movie dialogues and exceptional sound clarity with deeper bass, Music Mode, offering greater depth and dimension through intensified treble, or Voice Mode for increased volume and clarity. You can use the Soundcore app or remote control to tailor the Infini Pro’s output to any user requirement.

Designed stylish yet seamless, Infini Pro is wrapped in a discreet black fabric to allow it to blend effortlessly with home interiors. The speaker supports versatile input options which include HDMI, HDMI Arc, Aux, Bluetooth and digital optical.

Priced at Rs 15,999, the product is available for purchase on Flipkart.

Kunal Shah invests in OnePlus co-founder Carl Pei’s new venture

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Carl Pie, the Swedish entrepreneur, who announced his new venture in December 2020, has now received seed investment from India with Kunal Shah, Founder, CRED, adding Carl’s London based venture into his portfolio.

Kunal Shah, Founder Cred said, “Carl is working on a new consumer electronics company that I am sure will be a disruptor in the tech industry. I am excited to be part of this journey.”

Carl had already raised $7 million in seed financing round for his new venture from friends and private investors including Tony Fadell, Casey Neistat (YouTuber), Kevin Lin (Cofounder of Twitch), Steve Huffman (CEO of Reddit), Liam Casey (Founder and CEO, PCH), Paddy Cosgrave (Founder of Web Summit) and Josh Buckley (CEO of Product Hunt).

Carl Pei said, “Kunal is one of the sharpest people I know. I am proud and glad to have him as a friend, advisor and now also an investor. We are in advanced stages of our vision and are excited to introduce it to the world soon.”

Carl’s new venture will be officially announced on January 27th. Kunal has invested in multiple sectors through his career and this investment is in his personal capacity.

Coolpad announces exciting offers on products for Republic Day Sale

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Coolpad, an Indian smartphone brand established by Coolpad Technologies, has announced an exciting Amazon sale to mark the occasion of India 72nd Republic Day. The brand is offering huge discounts on its most-recently launched products. The sale will be live between 20th and 23rd Midnight January 2021.

During the sale period, customers can buy the newly-launched, sleek, and ultra-portable wireless earphones, the Coolpad Cool Bass Buds, originally priced at Rs 1,199, at a reduced price of Rs 999. Additionally, the Coolpad Cool 6, launched in October 2020, will be available at FLAT Rs 500 discount. The deal prices for the smartphone are6GB- Rs 12,499 and 4GB- Rs 10,499.Additionally, users will also get extra 10% off by paying with SBI credit cards.

Harsh Sharma, Online Marketing Manager, Coolpad India, said, “We are thrilled to announce the big Coolpad Republic Day Sale on Amazon. For this celebration, we are offering discounts on two of our most popular and current offerings – the Coolpad Cool Bass Buds and the Coolpad Cool 6. At Coolpad, our overarching goal is revolutionizing consumer technology by offering feature-rich products at cost-efficient price points. This sale is an extension of this goal, and we hope that customers enjoy discounts. A Happy Republic Day to all!”

Coolpad has made a successful run in the Indian smartphone market with the help of its innovative and value-driven offerings. With technology at the heart of all its products, the brand has already filed over 800 patents in the name of 5G. With its entry into the accessories market and launch of cutting-edge wireless earbuds, the brand has cemented its stance as the market leader in terms of continuous innovation.