Nokia handset line up gets a big push, launches six new smartphones

Nokia brand licensee HMD Global has announced its biggest launch to date featuring six new smartphones – Nokia X20, Nokia X10, Nokia G20, Nokia G10, Nokia C20 and Nokia C10 – that have been streamlined into three distinct lines. Launched during a global virtual event, these new phones will be available in different price bands.

While top of the range includes Nokia X-series, the G-series falls under mid-range segment. The C-series, on the other hand, happens to be in the entry-level segment which definitely is a hotly-contested space. Talking about their availability, these smartphones will arrive in stores in the coming weeks, although it’s still not clear if and when these devices arrive in India. The Nokia C20 and the Nokia G10 will go on sale in some countries this month, while the Nokia G20 and the Nokia X20 go on sale in May. The last to arrive in stores will be the Nokia X10, sometime in June.

In terms of specs, the Nokia X series will be powered by the Qualcomm Snapdragon 480 5G mobile platform and will be part of the Android One series of phones running Android 11 out of the box. There will be Zeiss optics at work on both phones and the X20 will house a 64MP camera at the back with Dual Sight feature, while the Nokia X10 will get a 48MP camera, with something the company calls Cinematic Capture. The Nokia X20 will be available in Midnight Sun and Nordic Blue colour variants and the configurations on sale will be 6GB RAM+128GB storage as well as 8GB RAM+128GB storage. Pricing for the X20 phones start at €349, while the Nokia X10 will be priced €309 onwards.

The Nokia G20 and the Nokia G10 will play up the robust battery life aspect as well as the fact that these phones will run the slimmer and more streamlined Android 11 Go edition with quarterly security updates promised for two years. The Nokia G20 will be available in the Night and Glacier colour options with 4GB+64GB and 4GB+128GB options available. Prices for the Nokia G20 are €159 onwards. The Nokia G10 will be available in 3GB+32GB and 4GB+64GB variants, and in the Night and Dusk colour options. Prices for the Nokia G10 will be around €139.

The Nokia C20 and Nokia C10 will also run the Android Go version of Android 11, with the promise of security updates for two years. The Nokia C20 will be available in Sand and Dark Blue colour variants and its configuration options will be 1GB+16GB and 2GB+32GB. Prices will start around €89. The Nokia C10 will go on sale in 1GB+16GB, 1GB+32GB and 2GB+16GB configurations, and with the Light Purple?and?Grey colour options. Prices for the ultra-affordable C10 start at around €75.

Florian Seiche, CEO, HMD Global, said, “The past 12 months have no doubt been challenging, yet they also gave us a moment to pause, think and prepare for the next big step in our start-up journey. As a Finnish company, our approach to technology and business is human-first and that is reflected in this new smartphone range.”

“Millions of people rely on a Nokia device for their everyday needs, from basic connectivity, to payments and creativity. We care about people trusting their phone. That’s why our industry-leading security offering runs across the new X, G and C ranges – everyone deserves to feel safe. We care about people keeping their phone for longer. These products are built to last inside and out, thanks to our upgrade promises and superior durability. And we want people to continue to love their phone. The X-series allows us to offer the benefits of our high-end partnerships with Qualcomm and Zeiss Optics. Finding that perfect balance between specs and affordability is what the G-series is all about. The C-series, meanwhile, thrives on delivering ultra-high value tech to the smartphone market,” said Stephen Taylor, CMO, HMD Global.