In-Focus

Leadership rejig at Xiaomi India: Alvin Tse appointed as new GM, Anuj Sharma returns as CMO

Popular smartphone brand Xiaomi today announced various organizational changes for the next phase of growth in India.

After 7 years in India, last year Manu Kumar Jain transitioned to a global role as Group Vice President and is currently responsible for International Strategy including International Marketing and PR.

The handset maker , in a statement, said since the transition of Manu Jain, Xiaomi India leadership team i.e., Muralikrishnan B, Chief Operating Officer; Raghu Reddy, Chief Business Officer, and Sameer BS Rao, Chief Financial Officer have been leading the India business fairly independently and will continue to be a strong driving force behind the brand.

Alvin Tse, a Xiaomi Global founding team member, POCO founding member, and former General Manager of Xiaomi Indonesia, will assume the role of General Manager, Xiaomi India. Post his transition, Alvin will join hands with the Xiaomi India leadership team and support the company’s next phase of growth.

Being a British national and true global citizen, Alvin has helped Xiaomi expand successfully into many global markets. Educated at Stanford University and having worked across four of the largest smartphone and internet markets in the world, Alvin enjoys bridging markets, people, and opportunities.

To further strengthen the India leadership team, Anuj Sharma will be rejoining Xiaomi India as its Chief Marketing Officer. In his role, Anuj Sharma will spearhead the overall brand and marketing strategy. He will play an instrumental role in bolstering Xiaomi’s connect with consumers across the nation.

Also Read: Xiaomi inks partnership with German brand Leica, to launch new flagship phone in July

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