Highlights
- Instagram and Facebook will support reels translation in five new Indian languages – Bengali, Tamil, Telugu, Kannada, and Marathi.
- Meta AI ensures translated reels retain the creator’s original voice tone and style with a lip-sync option that aligns mouth movements.
- Creators can now stylise text and captions using Devanagari and Bengali-Assamese scripts (supporting Hindi, Marathi, Bengali, Assamese).
Caption – (Photo by Alexander Shatov on Unsplash)
Instagram has introduced two major updates aimed at helping creators reach audiences across India and beyond. Announced at the exclusive ‘House of Instagram’ event in Mumbai, these new features highlight India’s growing importance for Meta while giving creators more tools to expand their global presence. Here’s everything we know about the new features.
Meta AI Translations In Five New Indian Languages
Instagram and Facebook users will soon get access to Meta AI-powered translations in five additional Indian languages. The platform revealed that in the coming months users will be able to translate reels using Meta AI in Bengali, Tamil, Telugu, Kannada, and Marathi.
Caption – Meta AI translations adds new Indian language support. (Image credit – Meta)
This follows the earlier rollout in October, where creators gained the ability to dub and lip-sync reels to and from English, Hindi, Spanish, and Portuguese. With the expansion, Instagram aims to help users discover more entertaining content from across India and worldwide.
How the Feature Work?
Creators can rely on Meta AI to convert their reels so they both sound and appear fluent in widely spoken global and regional languages. The tool retains the creator’s original voice tone and style, ensuring the content continues to feel personal and authentic.
They can also turn on the lip-sync feature, which matches the translated audio to their mouth movements, making it look like they’re actually speaking the language.
More Indian Fonts on Edits
Caption – Instagram adds more Indian fonts on Edits. (Image credit – Meta)
Instagram is also rolling out new Indian fonts for Edits, allowing creators to stylise text and captions using Devanagari and Bengali-Assamese scripts. This update supports languages like Hindi, Marathi, Bengali, and Assamese and will be available on Android in the coming days.
How to use the new fonts
- Inside the editing timeline, tap on “Text” in the bottom tools tray.
- Then select the “Aa” icon to browse available fonts.
- If your device is already set to Devanagari or Bengali-Assamese scripts, these fonts will appear by default in the tab. Otherwise, you can swipe down on the “all fonts” tab to filter fonts by language.
These additions build on a series of creator-focused features introduced over the past month. Instagram recently rolled out tools to restyle photos and videos in Stories, make detailed edits using Meta AI, bulk-edit captions, reverse videos, use AI lip sync to animate photos and access 400 more sound effects.
FAQs
Q1. Which new Indian languages will Instagram support for AI-powered translations?
Answer. Instagram and Facebook will add translations for Bengali, Tamil, Telugu, Kannada, and Marathi.
Q2. How does the AI translation and lip-sync feature work for reels?
Answer. Meta AI converts reels into different languages while keeping the creator’s original voice tone and style. The lip-sync option aligns mouth movements with the translated audio, making it look natural.
Q3. What new fonts are being introduced for creators in India?
Answer. Instagram is rolling out Devanagari and Bengali-Assamese script fonts, supporting languages like Hindi, Marathi, Bengali, and Assamese.