Highlights
- Google launched the Pixel Upgrade Program in India.
- It offers Pixel 10 series smartphones via 24-month no-cost EMI plans starting at ₹3,333/month with assured buyback through Cashify.
- Buyers get exchange bonuses up to ₹7,000 and free trial subscriptions.
Google has officially rolled out the Pixel Upgrade Program in India. It offers users a new way to own and upgrade to the latest Pixel smartphones including the Pixel 10 series. The programme is designed to make Pixel ownership more convenient by allowing customers to buy devices on monthly instalments, along with the option to upgrade later. Here’s everything you need to know about the new program.
Google Pixel Upgrade Program Details
According to Google’s blog post, the Pixel Upgrade Program allows customers to access the latest Pixel hardware without paying a large upfront amount. Instead, buyers can opt for fixed monthly instalments spread over a defined period.
The Pixel Upgrade Program offers no-cost monthly EMI options starting at Rs. 3,333 per month. Eligible Pixel 10 series smartphones purchased through participating partners such as Bajaj Finance or HDFC Bank credit cards qualify for the 24-month no-cost EMI scheme. Additionally, buyers can receive an exchange bonus of up to Rs. 7,000 through Cashify when trading in their current device.
Alongside flexible financing, new Pixel purchases under the programme also come with trial subscriptions to several Google services. As per Google, the Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold will include one year of Google AI Pro, six months of Fitbit Premium, and three months of YouTube Premium at no extra cost.
Meanwhile, Pixel 10 buyers will get six months of Google One Premium with 2TB storage, six months of Fitbit Premium, and three months of YouTube Premium.
How To Participate in Pixel Upgrade Program?
To participate in the programme, users need to follow a few steps.
Customers can start by selecting an eligible Pixel smartphone such as the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, or Pixel 10 Pro Fold. The device must be purchased from a nearby partner retail store under a 24-month no-cost EMI plan.
After completing the purchase, users are required to enrol in the Pixel Upgrade Program on Cashify’s website within 30 days.
Once enrolled, buyers can choose to upgrade to a newer eligible Pixel device after paying a minimum of nine EMIs and before completing fifteen EMIs. If the upgrade option is exercised within this timeframe, Cashify will credit the customer’s bank account with an amount equal to the remaining balance of the original EMI loan.
According to Google, this process allows users to close their existing loan without any pre-closure charges. After the upgrade, customers are automatically shifted to a fresh 24-month no-cost EMI plan for the new Pixel device.
FAQs
Q1. What is the Pixel Upgrade Program launched in India?
Answer. It’s a financing scheme that lets customers buy Pixel 10 series smartphones on 24-month no-cost EMIs, with the option to upgrade later.
Q2. What benefits do buyers get under the program?
Answer. Customers enjoy EMIs starting at ₹3,333/month, exchange bonuses up to ₹7,000 via Cashify, and free trial subscriptions to Google services like Google AI Pro, Google One Premium, Fitbit Premium, and YouTube Premium depending on the Pixel model.
Q3. How can users upgrade to a new Pixel device?
Answer. After paying at least 9 EMIs and before completing 15, users can upgrade. Cashify credits the remaining loan balance, closing the old loan without pre-closure charges, and a fresh 24-month EMI plan begins for the new Pixel.