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Asia-Pacific region leads the world in mobile app growth: Adjust

The Asia-Pacific (APAC) region leads the world in mobile app growth, reveals a report by Adjust, a mobile marketing analytics platform. The report shows...

Multi-brand outlets dominated smartphone buying market in Q1 and Q2: Report

The ensuing lockdown and tough competition from online sales during the pandemic had no damaging impact on the Indian offline smartphone MBOs (multi-brand outlets),...

India wearables market grew 170.3% YoY in 1Q21, shipped 11.4 mn units: IDC

The India wearables market grew 170.3% year-over-year (YoY) in the first quarter (January-March) of this year, shipping 11.4 million units, according to a recent...

Mobile app growth up 31% in Q1 2021: Adjust

The mobile app growth continues to accelerate globally in 2021. After climbing 50% across all verticals year-over-year (YoY) in 2020, app installs are up...

India PC market continues to surge, ships 3.1 mn PCs in Q1: IDC

Driven by work-from-home and online learning in the wake of COVID-19-induced lockdowns, the traditional PC market (inclusive of desktops, notebooks and workstations) in India...

Second COVID-19 wave: Slowdown expected in India’s smartphone market

The smartphone market in India started the year 2021 with a healthy 18% year-over-year (YoY) growth in the first quarter (January-March), totalling 38 million...

Consumers now spend over 4 hours a day on apps

With remote work and learning becoming the order of the day in the wake of COVID-19 pandemic forcing people to stay indoors, consumers, on...

82% of laptop problems are hardware-related, finds study

The forced work-from-home and e-learning phenomena induced by the COVID-19 pandemic has led to an uptake in the use of laptops and also the...

Mobile streaming enters mainstream, opening massive market opportunities for advertising

Over The Top (OTT) streaming has exploded during the global pandemic, according to a new report by app marketing analytics platform Adjust, further demonstrating...

‘Multiple messaging apps’ is a reality in India now: techARC study

The trend of using multiple apps for chatting and sharing is picking up in India driven by unique feature set offered by emerging platforms...