Madhav Sheth New Global Vice President for Business & Corporate Strategy, Michael Guo to Take Charge as India Head

Madhav Sheth is an award-winning global business leader with over 17 years of experience.

 He spearheads the company's strategy development, product engineering, business development, market operations and brand-building initiatives alongside others.

Sheth is fully responsible for realme's overseas business operation, reporting directly to the founder and CEO of realme, Sky Li.

On May 4, 2018, realme was officially established by its founder Li and Sheth in India.

Sheth focused on the development of AIoT devices and smartphones for Indian consumers, with the goal of improving their lives by inventing fashionable and high-tech lifestyle smart products.

Under his leadership, realme India diversified into AIOT products with Smart TVs, Smart wearables and Smart hearables; strengthened mainline presence across the country with realme exclusive stores.

The company also enhanced 'Make in India' commitment with local manufacturing and exports to Nepal region, and popularised adoption of 5G-enabled smartphones.

 Under Sheth's leadership, realme emerged as the third biggest smartphone brand in India in Q1 2022, and the fastest growing major 5G brand globally in Q4 2021, clocking a 165 per cent growth in global 5G smartphone shipments.

 The company climbed to the second slot for a second time, with a strong YoY growth of 24 per cent (highest among top five vendors) in Q2, 2022, as per IDC. It grew 2 per cent (on-quarter) in the third quarter last year, according to Counterpoint Research.

Realme cemented its second position in the online channel with 23 per cent share with affordable model offerings in the C-series.