Sony India today announced the appointment of Sunil Nayyar as its new Managing Director with effect from April 1, 2018. The change of guard marks a historic milestone, with Sunil being the first Indian to be appointed as Managing Director for Sony India. In this new role, Sunil will be responsible for spearheading the overall growth and profitability of the company within the region, by driving an integrated business and marketing strategy and directing excellence in market performance across all categories.
Speaking on his appointment, Sunil Nayyar said, “Being one of the most recognized consumer electronics brand, it is an exciting time to lead the company’s direction in India. In this time of transition, I look forward for an insight from our stakeholders and help guide in further strengthening Sony’s presence in India. I am confident, that we will continue to harness our energies to expand our footprint and offer the best in class technology to our consumers.”
Sunil Nayyar held the position of Sales Head from April 2006 till April 2015 prior to moving to Sony North America as head of Retail Experience, the position which he held from May 2015 till March 2018. An accomplished industry professional, Nayyar started his stint at Sony in 1995, as part of Sony Gulf’s sales team in charge of North and East Africa, Russia, Lebanon, Syria and various other GCC Countries.
Kenichiro Hibi, Former Managing Director of Sony India, held the position for six years from 2012 till 2018, has now been appointed as President for Sony Brazil effective April 1, 2018. With over two decades of experience in the consumer tech industry, he has played an important role in leading some of the biggest markets for the company such as India and Russia. With Brazil being his third BRIC country, after Russia and India, his primary role would revolve around managing and overseeing sales, marketing and after-sales activities of the brand.