The South Korean global electronics giant Samsung is now the principal sponsor to Mumbai Indians in the 11th editions of IPLs 2018, which is scheduled to commence on April 7 and continue till May 27, 2018.
The financial details of the sponsorship has not been revealed by Samsung yet. The branding of the company will be viewed on the perimeter boards and the player dugout. The North Stand at the Wankhede Stadium, the home ground of Mumbai Indians has now turned out to be the Samsung North Stand.
Samsung India Chief Marketing Officer Ranjivjit Singh said, “We are excited to be the principal sponsor of Mumbai Indians and are sure the coming together of two top brands will bring even more excitement to the IPL and to all cricket lovers around the world.”
There is also a good news for the consumers. Samsung’s official online store will run a Twenty20 themed sale of mobile products from April 12-14, 2018 where first 50 orders from Mumbai will get IPL match tickets.