Shopping through Stories on Instagram now made easy


We all had the ability to shop via various Instagram pages, and furthering this, the photo-sharing app now provides us with the ability to shop via Instagram Stories.

Instagram, via a blog post said, “Shoppers on Instagram are savvy. They visit Instagram looking for the latest trends and styles. With 300M using Instagram Stories everyday, people are increasingly finding new products from brands they love. Today we’re beginning to expand shopping beyond Feed to Instagram Stories. Instagram isn’t just a place of inspiration, it’s also a place of action, and we know that inspiration can come from anywhere. On Instagram Stories, when you see a sticker with a shopping bag icon tap on it to see more details about that product.


Users can shop for his or her favourite brands, be it Adidas or Louis Vuitton, by simply tapping on the shopping bag icon on a particular story by the brand, and can further complete the process.

Instagram suggests that users can now shop from select brands in Stories with more coming soon.

To recall, Instagram recently added the ability for the users to repost the Instagram Stories he or she was mentioned in.

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