The campaign will celebrate the success and triumph in their daily lives and will also discover the inspiring tales of their struggles
In order to pay homage and reverence to the women, the search engine magnate Google has now commenced new campaign #HerStoryOurStory ahead of International Women’s Day. The campaign will celebrate the success and triumph in their daily lives and will also discover the inspiring tales of their struggles.
The campaign will now share the heroic stories of the women via online videos, offering spotlight on those women who have not just fought societal, cultural and economic barriers to achieve their dreams but are also redefining women’s role in the society and business through technology.
“Many studies show that one of the major barriers that prevent women in India from growing is the lack of relatable and realistic role models from a similar background.
“We are committed to empowering women, across both urban and rural India, by investing in providing access to tools and skill sets required to grow and succeed,” Sapna Chadha, Director Marketing (SEA and India) Google, said in a statement.
“On International Women’s Day, we want to bring forward stories and voices of women who are not just transforming their lives but also their communities along the way. We are celebrating the success of women from all walks of life — who can inspire many more women to follow their dreams,” Chadha said.
Women, both in urban and rural India, who are overcoming barriers and succeeding, can post their inspiring stories across social platforms using #HerStoryOurStory, the statement said.