Singer Guru Randhawa comes up with his own audio brand

‘DEFY’ all odds with Guru Randhawa’s new audio brand

Popular Punjabi singer Guru Randhawa has launched his audio accessory brand called Defy in the Indian market. The all-new homegrown brand will offer carefully crafted audio wear and accessories including headphones, earbuds and speakers that are both performance-oriented and value-driven.

Guru Randhawa, Creator, Defy, said, “As an artist, I’ve always strived to move ahead in life and Defy is another feather in my cap that I am excited about. We want to break the mould and offer a uniquely tuned sound that truly uplifts the aural experience that music brings with it. One beat, one drop, that one-of-a-kind bass that is unique to all of us, and Defy products embodies that vision. Defy is all set to break the clutter, and elevate the whole audio experience for my fans and I’m super excited about it.”

Defy Gravity TWS Earbuds, Defy Crest Wireless Neckband and Defy Impulse Wired Earphones will be launched exclusively on Flipkart starting 20th July 2021,12PM, at an introductory price of Rs 999, Rs 899 and Rs 349 respectively.

Defy Impulse (DEP01) and Impulse X (DEP02)

Defy Impulse and Impulse X wired earphones pack 10mm audio drivers that deliver rich bass and clear beats. These made in India earphones come with a built-in mic making them perfect for voice calls. The earbuds themselves have magnets in them which make storage easier and a tangle-free affair. An angled 3.5mm jack ensures lesser wear and tear and promises universal connectivity. A single tap on the helps the user pick up calls or play and pause music.

Price: Rs 349-399

Defy Gravity TWS Earbuds (DTWS01)

The new Defy Gravity TWS earbuds offer 4 hours of total playback on a single charge, and together with the carry case, it ensures another 12 hours of non-stop fun. They come with 10mm drivers that deliver deep bass for an elevated audio experience. Connectivity options include high-quality Bluetooth 5.1 technology for an immersive and lag-free listening experience along with a Type-C port for universal, high-speed charging. The Defy Gravity TWS earbuds are lightweight, and ergonomically designed for an overall comfortable experience for extended periods. Users can also use the single touch voice assistant function to access Google Assistant or Siri to get directions, play music, or check other updates. The Defy Gravity TWS earbuds are also IPX4 Sweat Resistant and are the perfect partner for a high-energy workout session or a long run.

Price: Rs 999

Defy Crest Wireless Neckband (DWE02)

The new Made in India Defy Crest Wireless neckband comes with a super-fast charge time of 20 minutes for 8 hours of playback time and 40 minutes for a full playback time of 10 hours. It offers 10mm drivers that provide a powerful bass for a musical experience like never before. Its IPX5 technology makes it water and sweat-resistant. The neckband is expeditious with its Bluetooth v5.0 technology as well as dual pairing for quick and seamless pairing across devices. The Type-C interface offers hassle-free charging. Defy Crest is compatible with Google Assistant and Siri for a hands-free experience. Be it attending a call, sweating it out in the gym or simply taking a break from a heavy WFH schedule, Defy Crest Wireless Neckband has got you covered.

Price: Rs 899

Ramesh has over 12 years of experience in different departments of journalism. Having a strong nose for news, he has worked with The Times of India, Hindustan Times, Delhi Press, News Wire Service and Governance Today in different capacities. He is a Delhi University graduate and an alumnus of Bharatiya Vidya Bhavan, Delhi, and St. Xavier's School, Muzaffarpur. He loves writing over issues of social relevance. His craving for smart technology brought him to My Mobile where he has grown up to be a tech journo.

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