/‘Made in India’ apps that support #VocalforLocal

‘Made in India’ apps that support #VocalforLocal

made in india

After the announcement of Atmanirbhar Bharat, many app makers are coming forward to support the Government’s vision of Vocal for Local. The recent ban of Chinese apps has paved the way for the introduction of many Made in India applications, but there are some apps that were there before PM Modi announced the ‘Self-Reliant’ campaign and became more popular among its users.

Here is the list of some Made in India apps.

Hike:

hike

Hike—a homegrown social products and internet company built on the multi apps approach, is leveraging the user experience with its made in India focused features. In line with the company’s vision of bringing new-age social experiences, it recently launched a hyper-local avatar—HikeMoji built at the intersection of art and AI. Defining what social means to Indian users, Hike recently launched HikeLand, a virtual world enabling magically shared experiences with HikeMoji as users’ virtual identity. Hike is an Indian AI-l led unicorn which was founded in 2012 by Kavin Bharti Mittal.

ShareChat and Moj:

ShareChat

One of the popular short video platforms, ShareChat launched in 2015, has a user base of over 140 million monthly active users which spreads across the country and available in 15 regional languages. With the vision of creating hyperlocal content ecosystem, it has recently acquired hyperlocal internet platform, Circle Internet. Since the government banned Chinese apps like Tik Tok, ShareChat is building Moj, another short video platform in India. Moj has already crossed 50 million downloads on google play, aiming to create a strong creator community.

Trell

trell

Trell is the go-to platform for users to share their experiences, recommendations and reviews across various categories including health and fitness, beauty and skincare, travel, movie reviews, cooking, home-decor and much more. The lifestyle vlogging platform allows users to create 3-5-minute videos in their native languages along with a ‘shop’ feature that lets them purchase the products featured in the vlogs. With over 75 million downloads and 25 million monthly active users on its app, Trell has grown 27x in the last 12 months and has emerged as one of the biggest lifestyle social platforms in India.

Gaana:

Gaana

Music streaming app, Gaana launched in 2010 by Times internet has 185 million monthly users. The platform is not only building multi-lingual content library but creating integrated experiences with the launch of Ganna HotShots. Gaana is expecting 35 percent surge backed by the launch of HotShots feature, a short video section.

Chingari:

Chingari

Chingari, short video sharing app was adjudged as the winner in government’s Atmanirbhar Bharat App innovation challenge. The platform has over 10 million downloads and has seen a growth spurt post Tik Tok ban.

60 Seconds?

60 Seconds

It’s a one-stop destination to watch and create fun bite-sized videos. Established in June 2020, the company started its journey a few months ago in response to Prime Minister Narendra Modi’s call for Atma Nirbhar Bharat. In no time, the power packed team which has built world-class apps via CODE FOR INDIA, developed ’60 Seconds? app’. Located in Mumbai and Chennai, the ‘60 Seconds?’ is a brand for social-benefit and not just a for-profit company. The co-founders have pledged to plant one tree for every video that receives 100 likes, with a vision to create an impact on the environment.

Stepsetgo:

Stepsetgo

Staying fit during the lockdown is becoming one of the crucial things, in order to keep ourselves healthy. The app is bringing excitement offer for the users and has crossed 5 million downloads on Google play. Launched in 2019, Stepsetgo app counts the number of sets you walk in a day and the user is rewarded with coins which can be redeemed on amazon.

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