Fantasy sports gaming platform Playerzpot today announced ace cricketers Bhuvneshwar Kumar and Smriti Mandhana as its brand ambassadors. The partnership will see the cricketers in the brand’s upcoming campaigns and promote Playerzpot through engagement activities.
“We are happy to welcome the two cricketing greats, Smriti Mandhana and Bhuvneshwar Kumar to the Playerzpot family. It is the beginning of a new innings for the company and we hope to grow aggressively in the fantasy gaming arena. Cricket is the game that fuels the interest of Indians at large. We are looking to catch the interest of gaming enthusiasts who are looking for innovative and exciting ways to emulate their favourite sporting icons,” said Yogesh Doiphode, Founder, Playerzpot.
Mitesh Gangar, Co-Founder, Playerzpot, said, “A new era is being heralded with the addition of Smriti Mandhana and Bhuvneshwar Kumar in our company. As we aim to surge and strengthen our leadership position in the online sports gaming industry, I believe bringing the iconic players as the face to the brand will resonate with the fans of cricket and gaming. Playerzpot is a beautiful concoction of excitement and thrill of real-world sports and fantasy gaming which allows the players to experience the game on a different level. Our vision is to become a one-point gaming destination in India in the game of skill segment and we are confident about the bright future of this segment.”
The next few months will be crucial to the company consolidating and growing its brand equity in the gaming market and adding massive numbers of users in the real money gaming segment. Through this engagement, the brand aims to create a unique niche with a responsive customer centric approach. New users are added daily in exponential numbers in the framework of an organic growth trajectory. The referral system portal offers a novel approach to engage gamers and help them earn from the comfort of their homes. The portal affords excitement and fun with security and safety amidst the trying COVID-19 pandemic time where sports are confined to the screen.