Highlights
- Jewellery-inspired design with 60 precision-set stones makes the smartwatch look premium.
- Diva Araya features AMOLED display, Bluetooth calling, and advanced health tracking.
- Priced at Rs. 4,999, the smartwatch is now available in India.
Noise has launched its latest premium smartwatch, the NoiseFit Diva Araya, in India. This new model is designed for women and combines a jewellery-inspired look with advanced health and safety features. The company hopes to change how people see smartwatches in the premium market.
Commenting on the launch, Amit Khatri, Co-Founder, Noise said, “Diva Araya marks a significant step in our journey, bringing meaningful innovation to segments that have long been overlooked. With this launch, we are moving beyond conventional smartwatch designs. Our goal is a product that’s expressive and intelligent. We’ve combined jewellery-inspired aesthetics with advanced wellness and safety features and we believe this technology fits naturally into a woman’s daily life. It gives her confidence, individuality, and control every day”.
Product Launch: Fashion Meets Technology
Noise’s first ceramic smartwatch, Diva Araya, puts a strong focus on design. The jewellery-like finish and high-quality materials make it both a stylish accessory and a smart device. The smartwatch will be available in India from April 21 on Noise’s official website.
Specifications: Premium Materials and Display
The smartwatch has an AMOLED display with up to 850 nits of brightness, so it stays clear even in sunlight. You can choose from three strap options: ceramic, metal, or mesh, to match your style.

One of the main design features is the 60 precision-set stones in the watch, which give it a shiny, luxurious look. The ceramic version is also scratch-resistant, making it both durable and stylish.
Key Features: Smart, Stylish & Practical
With a range of smart features, the Diva Araya smartwatch caters to the modern user. The smartwatch supports Bluetooth calling, allowing users to take calls directly from the watch. Additionally, it offers over 100 customizable watch faces, enabling users to personalise the device according to their style.
As for health tracking, the smartwatch offers advanced cycle tracking with phase-wise insights and overnight skin temperature tracking, providing a deeper understanding of personal wellness. Safety is also a key focus, with an SOS feature that includes live location tracking, particularly useful for users on the go or in emergencies.
Price and Availability
The NoiseFit Diva Araya is priced at Rs. 4,999 for a limited time, making it a strong option among premium smartwatches. You can buy it on gonoise.com, and it will soon be available in more stores.
User Experience: Designed for Everyday Elegance
The Diva Araya stands out for combining style and function. It is lightweight and durable, so it is comfortable to wear all day. Its design also helps prevent discomfort, even when worn for long periods.

The bright AMOLED display and elegant design make the watch fit for both work and casual occasions. Whether you are at a meeting or a social event, you can count on the watch to match your style and keep you connected.
What the Device Offers Users
The NoiseFit Diva Araya combines stylish design with smart technology. It is made for people who want their smartwatch to look good and be useful, adding both style and convenience to daily life.
With this launch, Noise is focusing on customers who care about both looks and performance, setting a new standard for design in wearable technology.
FAQs
Q 1. What is the price of the NoiseFit Diva Araya in India?
The NoiseFit Diva Araya is available at an introductory price of Rs. 4,999.
Q 2. What makes the Diva Araya different from other smartwatches?
It features a jewellery-inspired design with 60 precision-set stones and a premium ceramic build, combining style with smart functionality.
Q 3. What health features does the NoiseFit Diva Araya offer?
It includes cycle tracking with phase insights and overnight skin temperature monitoring for better wellness tracking.
Q 4. Does the smartwatch support calling features?
Yes, the Diva Araya supports Bluetooth calling, allowing users to take calls directly from the watch.
Q 5. What safety features are included in the device?
The smartwatch comes with an SOS feature with live location tracking for added safety and convenience.
